Vedika Agarwal

Digital Marketing Specialist

Singapore, Singapore9 yrs 3 mos experience

Key Highlights

6+ years of marketing experience in startups
Expert in growth marketing and lead generation
Strong analytical skills with data-driven strategies

Stackforce AI infers this person is a Marketing Professional with expertise in AR/VR and Insurtech sectors.

Contact

Skills

Core Skills

Marketing StrategyLead GenerationBrandingWriting

Other Skills

Analytical SkillsCommunicationContent WritingData AnalysisEditingLeadershipMicrosoft ExcelPaid Media AdvertisingProofreadingPythonRStudioSEOSocial MediaStatistical Data AnalysisTableau

About

Hi, I'm Vedika, a marketing professional with 6+ years of experience. I have worked at several notable early stage startups, gaining strategic experience in verticals such as SEO, growth marketing, content, social media, and branding. I completed my Master's degree in Marketing Analytics from NUS business school, where I learned how to make data useful using softwares like Python, Tableau, R Studio, and Excel. I am skilled communicator and cross-functional collaborator who combines creative flair with a deep understanding of numbers, making me a results-oriented strategist. You can talk to me about: 1. How to approach marketing for your organisation 2. How social media is shaping our culture and society 3. Good books and newsletters 4. Working in early-stage startups 6. Effective writing 7. Anything else- I'm a curious person

Experience

Botsync

Marketing Manager

Jul 2024 – Present · 1 yr 8 mos · Singapore · On-site

Driving growth and lead generation for Botsync through strategic branding initiatives, impactful content, and targeted campaigns.

Xr labs - the ar vr company

Marketing Head

Apr 2023 – Aug 2023 · 4 mos · Remote

Led marketing for a dynamic AR VR company that provides training and marketing solutions to fortune 500 enterprises
Increased inbound inquiries by 188% through SEO, and LinkedIn followers by 25% within 3 months

WritingBrandingCommunicationAnalytical SkillsLead GenerationThought Leadership+1

Verak

Product Marketing Manager

Feb 2021 – May 2023 · 2 yrs 3 mos

Led product marketing for an insurtech startup focused on providing online commercial insurance solutions to small businesses in India
Designed Verak's 0-1 brand identity and saw it through a product pivot and a corporate rebranding to its acquisition by Insurance Dekho in April 2023
Built a lead generation funnel using Google Ads and Facebook Ads
Managed a team of 3 creators to grow Verak's LinkedIn audience organically from 2000 to 16000 over 2 years

WritingBrandingAnalytical SkillsPaid Media AdvertisingMarketing Strategy

Finception

Business Writer

Nov 2019 – Dec 2020 · 1 yr 1 mo · Bengaluru Area, India

Wrote simplified, well-researched articles about business, economy, and policy for a daily newsletter that reaches over 500,000 subscribers: finshots.in

Writing

Socialpanga

2 roles

Content and Social Media Specialist

Promoted

Apr 2019 – Oct 2019 · 6 mos

Handled copywriting, employer branding, client servicing, and social media marketing for clients like 3M, Marriott, Tata, Trend Micro, Myntra Jabong, Cytecare Cancer Hospitals, and Yulu Electric Mobility.

WritingBrandingPaid Media AdvertisingMarketing Strategy

Content and Social Media Executive

Apr 2018 – Oct 2019 · 1 yr 6 mos

Paid Media Advertising

Lg electronics

Marketing intern

May 2016 – Jun 2016 · 1 mo · Kolkata Area, India

Conducted an analysis of the penetration of LG water purifiers in the consumer market of Kolkata.

Zen india

Co-Founder

Oct 2014 – Apr 2017 · 2 yrs 6 mos · India

Co-founded a social enterprise providing sanitation solutions to underprivileged school children in Pune
Tied up with Teach For India to build a client base of 40 schools in Pune and interact with over 3000 students over the course of 2 years

WritingMarketing Strategy