Sameena KKhalid

CEO

Pune, Maharashtra, India16 yrs experience

Highly Stable

Key Highlights

Proven track record in corporate communications leadership.
Expertise in brand architecture and digital marketing strategies.
Successful management of high-impact marketing campaigns.

Stackforce AI infers this person is a strategic marketing leader with expertise in corporate communications and digital marketing.

Contact

Skills

Core Skills

Corporate CommunicationsDigital MarketingMarketing CommunicationsBrand ManagementMarketing Management

Other Skills

App MarketingB2B MarketingBrand ArchitectureBrand architectureBrandingBusiness DevelopmentBusiness StrategyCRM managementChannel MarketingChannel marketingCompetitive AnalysisContent ManagementContent MarketingCorporate AffairsCorporate Reputation & Crisis Management

About

An experienced strategic marketing and corporate communications leader with a track record of brand architecture and building, event management, channel marketing, content development, PR & media management, corporate affairs, digital marketing, marketing automation, employee advocacy, corporate designing & visual aesthetics, product launches and customer contact strategies across traditional media and online. Expertise: Internal & External Communication Social Media Marketing Marketing Automation Corporate Reputation & Crisis Management Investor Relations B2B Marketing Website & Intranet Management Events, Exhibitions and Product launches Thought Leadership Employer Branding

Experience

Thermax limited

Head-Corporate Communications

Jul 2021 – Present · 4 yrs 8 mos · Pune, Maharashtra, India

Expertise:
Brand Architecture, Building and Positioning
Internal & External Communication
Digital Marketing
Social Media Marketing
Marketing Automation
Corporate Affairs, PR & Media
Corporate Reputation & Crisis Management
Investor Relations
B2B Marketing
Website & Intranet Management
Events, Exhibitions and Product launches
Thought Leadership
Employer Branding
Channel Marketing

Brand ArchitectureInternal & External CommunicationDigital MarketingSocial Media MarketingMarketing AutomationCorporate Affairs+12

Renishaw india

Marketing Communications Manager

Jul 2012 – Jul 2021 · 9 yrs · Pune Area, India

Responsible for leading the development of marketing plans, preparing budget and formulation of strategies for the market and ensuring alignment with the Corporate Marketing strategies.
Developing effective marketing materials and maintains a pro-active relationship with customers, employees, media and the global community to create brand awareness.
Planning, developing, producing and delivering of all business unit marketing collateral including public relations, ad campaigns, advertisements, print, direct mailers, newsletters-internal and external customers, internet media- website management and all social media site marketing- write and update web content support social media efforts with writing of blog posts, Tweets and updates to various sites and events-trade shows, conferences and launches.
Prepare written materials including monthly customer newsletters, outside press releases, marketing copy, business communications, reports and presentations.
Merchandise development and management ensuring each endorser communicates the same Brand identity.
Expertise:
Strategic marketing planning
Brand management
Digital marketing
Channel marketing
Event management
PR & media
Marketing automation & lead generation
Customer relationship management
Strategic partnerships
People management and effective collaborator

Strategic marketing planningBrand managementDigital marketingChannel marketingEvent managementPR & media+7

Phillips corporation/haas automation

Marketing Manager

Feb 2010 – Jun 2012 · 2 yrs 4 mos · Mumbai, Baltimore

Marketing Manager
Expertise of starting a marketing department of Haas in India in 2010, from single to a complete team.
Marketing communication - internal & external. Maintaining the sales dash board.
Trade show/seminars/demo days/ internal events etc. Strategy development for starting Kolhapur & Delhi office, from the finding the office, finalizing the deal until it became functional.
CRM management, customer service management, training and development of employees, helping them to make smarter performance objectives.
Brand architecture and repositioning of Phillips Corporation in India and abroad (member of Global marketing team) with respect to its Brand identity, enhanced visibility and awareness

Marketing communicationCRM managementCustomer service managementTraining and developmentBrand architectureRepositioning+3