Purwaj Tiwari

Product Manager

Bengaluru, Karnataka, India10 yrs experience
Most Likely To SwitchHighly Stable

Key Highlights

  • Generated ₹10Cr+ ARR from SaaS offerings.
  • Improved subscriber conversion by 65% through strategic enhancements.
  • Led fundraising efforts generating $300K+ in revenue.
Stackforce AI infers this person is a FinTech and E-Commerce expert with strong SaaS product management skills.

Contact

Skills

Core Skills

Product ManagementProduct StrategyBusiness StrategyBusiness AnalysisData AnalysisE-commerce

Other Skills

Analytical SkillsAnalyticsBusiness OwnershipCompetitive AnalysisCreative IdeationCustomer ServiceDecision-MakingDriving PerformanceEnd-to-End Project ManagementEngineeringFinTechIdentifying New OpportunitiesInvestor RelationsManagementMarket Research

Experience

10 yrs
Total Experience
1 yr 5 mos
Average Tenure
5 yrs 9 mos
Current Experience

Okcredit

3 roles

Senior Product Manager

Mar 2023Present · 3 yrs 1 mo

  • Driving monetization and growth for OkCredit by launching subscription-based features (Bills, Inventory & Order Management) across Web & App platforms. Built and executed a product roadmap aligned with business goals, generating ₹10Cr+ ARR from SaaS offerings.
  • Defined product flows, success metrics, and GTM strategies, ensuring seamless adoption.
  • Led data-driven experiments and stakeholder management to optimize revenue streams.
  • Improved subscriber conversion by 65% through enhanced in-app & push notification strategies.
  • Impact: 85% uplift in monthly subscriptions; 30% profit increase by monetizing a free app with zero operational costs.
Market ResearchStrategyFinTechE-CommerceStakeholder ManagementProduct Evolution+31

Business Strategy Lead @ Founder's Office

Promoted

Jan 2022Present · 4 yrs 3 mos

  • As Strategy Lead at the Founder’s Office, I drove fundraising efforts, crafting a compelling pitch deck with data-backed financial projections to maximize valuation. I acted as a bridge between investors, bankers, and internal teams, ensuring smooth due diligence. Additionally, I led ads monetization, generating $300K+ in revenue with 100% margins via strategic ad placements. I also spearheaded 0-1 product development, conducting market research, user interviews, and forecasting to launch MVPs and execute GTM strategies. Working closely with the founders, I played a key role in monetization, scaling new products, and driving data-driven decision-making for business growth.
Market ResearchStrategyFinTechStakeholder ManagementProduct EvolutionAnalytics+24

Senior Business Analyst

Jul 2020Jan 2022 · 1 yr 6 mos

  • Led investor reporting and insights, shaping the company’s long-term vision. Conducted extensive B2B & B2C data analysis, identifying key user personas and experimentation scope. Streamlined business frameworks for accountability across verticals. Spearheaded cost optimizations, reducing SMS & data storage costs by 88%, enhancing profitability. Created year-end reports (2020 & 2021), leveraging proprietary and public economic data for strategic decision-making.
  • Links
  • 2020 Report : https://okcredit.in/assets/OkCredit_Annual_Report_Final_v4.pdf
  • 2021 Report : https://okcredit.in/assets/OkCredit_annual_report_2021_v5.pdf
Market ResearchStrategyFinTechAnalyticsProblem SolvingAnalytical Skills+15

Giva

Head of Marketplace Business and Partnerships (Founding Team)

Jan 2020Jul 2020 · 6 mos · Bengaluru, Karnataka

  • Built and scaled Amazon Marketplace operations, expanding to Myntra & Nykaa. Led seasonal marketing, pricing strategies, and customer profiling to drive AOV, repeat rates, and LTV growth. Established the foundation for competitive intelligence, digital marketing, and SEO, ensuring sustainable revenue expansion.
Market ResearchStrategyE-CommerceStakeholder ManagementAnalyticsVoice of the Customer+15

Swiggy

Business Analyst - Supply Strategy and Product

Jul 2018Jan 2020 · 1 yr 6 mos · Bengaluru Area, India

  • Developed and executed data-driven strategies to optimize supply chain efficiency, conversions, and user experience. Led projects like 30-minutes-or-free, reducing delivery time from 40 to 25 minutes, and Menu Insights, improving menu-to-cart conversions by 4%. Designed AI-driven sentiment analysis for customer feedback and pioneered item-level discounting, saving ₹2.1 per order while maintaining conversion rates. Identified optimal pricing strategies to maximize restaurant revenue without impacting demand.
Market ResearchStrategyE-CommerceAnalyticsVoice of the CustomerProblem Solving+14

Schlumberger

Summer Intern

Jun 2017Jul 2017 · 1 mo · Duliajan, Assam

  • Designed a GUI based automated inventory management system to track M&S through macro enabled Excel worksheet using VBA
  • Impact: Saved 20-30 minutes of preparation time per job, cumulatively saving 300+ man hours in a year with reduced human error
  • Initiative: Conceptualized a rig mounted low cost cable lubrication system with HARC measures and abiding Schlumberger standards
  • Impact: The concept is 97% cheaper (estimated cost ₹ 1500) compared with the previous equipment which costs $850 (₹ 57400)
  • Performed a comprehensive study of Schlumberger’s proprietary wireline tools and used them in field operations at Duliajan base
  • Assisted in the estimation of revenue loss for Agartala Base by comparing the old and new contract prices using FTL reports
  • Planned and executed two explosive field jobs and a bridge plug installation job with a crew of 4 members over a period of 4 days
Market ResearchStrategyStakeholder ManagementAnalyticsProblem SolvingCreative Ideation+3

Iitk motorsports

Team Captain

Feb 2016Apr 2017 · 1 yr 2 mos

  • Leading a team of 50 students to design and fabricate a FSAE vehicle for Formula Bharat 2017
  • Delegated and administrated the overall design process by supervising work on different subsystems
  • Strategized and implemented the short and long term goals and ensured a disciplined work culture
  • Lead the team for a successful participation at the Institute Review; Raised funds worth ₹ 13 lacs
  • Involved in tasks pertaining to Public Relations, Marketing, Logistics and Team building activities
  • Responsible for system integration, work culture and growth of SAE Club; Currently 100+ students associated
StrategyStakeholder ManagementProblem SolvingProduct LaunchCreative IdeationWritten Communication+3

Sae iit kanpur

2 roles

Powertrain Lead

Aug 2015Dec 2015 · 4 mos

  • Managed a team of 5 members in the design, manufacturing and assembly of the drivetrain system of the ATV
  • Planned the goals and strategy of the subsystem by regular meetings to ensure that the set deadlines were met
  • Achieved 4th in acceleration, 4th in maneuverability and 5th in design among 44 qualified national teams in BSI 2016

Team Member

Jan 2015Feb 2016 · 1 yr 1 mo

  • Vested with the skills of Computer Aided Designing and Analysis, used the skills to design and manufacture current season off road vehicle.
Product LaunchWritten Communication

Counselling service iit kanpur

Student Guide

Jul 2015Apr 2016 · 9 mos · IIT Kanpur

  • Mentored a group of 6 students to cope and adjust to a completely new environment at Indian Institute of Technology, Kanpur. Provided emotional and academic help to the students when needed. Assisted in the ground work during Orientation’15
Stakeholder ManagementProblem SolvingIdentifying New Opportunities

Alumni contact program

Team Mentor

Jan 2015Jul 2015 · 6 mos

  • Worked with a team of 6 members and contacted the alumni of the institute for establishing relations and soliciting grants. Assisted in organizing Talk sessions, Interviews, Blogs and Reunions.
Product Launch

Education

Indian Institute of Technology, Kanpur

Bachelor of Technology (B.Tech.) — Chemical Engineering

Jan 2014Jan 2018

St Aloysius Senior Secondary School, Jabalpur

Matriculation — Science

Jan 1998Jan 2013

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