Ayush Parashar

Product Designer

Noida, Uttar Pradesh, India6 yrs 7 mos experience

Key Highlights

  • Expert in product visual design and brand presence.
  • Strong background in UX research and usability testing.
  • Proven track record in creating design systems and revamping features.
Stackforce AI infers this person is a Product Designer with expertise in SaaS, E-commerce, and Fashion Tech.

Contact

Skills

Other Skills

Adobe IllustratorAdobe PhotoshopBootstrapBrand DesignBrand IdentityBusiness InsightsCommunicationCommunication DesignCritical ThinkingCross-functional Problem SolvingHTML5JavaScriptLogo DesignMicrosoft OfficeQualitative & Quantitative Research Methodologies

About

An Engineer turned designer, helping startups build Product Visual design & brand presence ever since college. Be it a client side functionality or a customer facing app, I ace the game of product development, starting from user research, wireframing , design & user testing.

Experience

Atlys

Senior Product Designer

Oct 2024Oct 2025 · 1 yr · South Delhi, Delhi, India · Hybrid

Saas labs

Product Designer ||

May 2023Oct 2024 · 1 yr 5 mos · Lucknow, Uttar Pradesh, India · Remote

  • I played a key role in creating the new design system for the product revamp. Additionally, I focused on revamping features for the platform JustCall such as Onboarding, Compliance, Global search , Mini-CRM, and Integrations.

Nykaa

Product Designer

May 2021Apr 2023 · 1 yr 11 mos · Gurugram, Haryana, India

  • Part of the Nykaa SuperStore Team helping building the eB2B Business, creating a class leading platform for Retailers.
  • Created and Maintained the Design system for SuperStore App.
  • Core Resposiblity of the Home Page for Superstore & implementation of the new widget system.
  • Part of the Nykaa Internal UX Research Team. Helped conduct various UX Researches for SuperStore.
  • Handling Core UI/UX Pieces of PLP, PDP, Cart & User Onboarding.

6degree - connecting fashion

User Experience & Interface Designer

Apr 2020May 2021 · 1 yr 1 mo · Bengaluru, Karnataka, India

  • Lead 6Degree towards creating a custom technology platform for industry leading fashion designers, helping them build their B2B & B2C channels. Additionally helping fashion designers build an impressive brand Identity & Digital presence.
  • Pushed 6degree towards a universal brand identity across platforms.
  • Worked on the Flagship Dashboard product for fashion designers to channelize their sales.
  • Designed aarambh.shop - a Marketplace for the upcoming fashion designers & Homepreneurs.

Gamezop

Product Designer

Jan 2019Mar 2020 · 1 yr 2 mos · Greater Delhi Area

  • The creative mind behind the real money gaming platform for gamezop. Bringing playfulness & consistency on the platform for better usability & experience. Additionally, working with the Ad-ops team to produce new ideas for company branding, promotional campaigns, and marketing communications.

Education

BABU BANARASI DAS INSTITUTE OF TECHNOLOGY AND MANAGEMENT

Bachelor's degree — Information Technology

Jan 2014Jan 2018

Jagran Public School - India

intermediate

Jan 2012Jan 2014

Mother's Public school

Jan 2011Jan 2012

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