Shashi Raj

Product Manager

Bengaluru, Karnataka, India10 yrs 7 mos experience

Key Highlights

  • Proven track record in product growth and monetization.
  • Expert in user-centric solutions enhancing engagement.
  • Skilled in leveraging data for strategic initiatives.
Stackforce AI infers this person is a Product Manager with expertise in B2C and B2B sectors, focusing on user engagement and product monetization.

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Skills

Core Skills

Product ManagementProduct StrategyPayment GatewaysUser Experience (ux)Project ManagementCustomer Engagement

Other Skills

Agile MethodologiesBusiness StrategyCase StudiesCustomer JourneysCustomer SatisfactionData AnalysisData AnalyticsData VisualizationEnglishIdea validationManagementMicrosoft ExcelMicrosoft PowerPointProblem SolvingProduct Analytics

About

Experienced Sr Product Manager with 7+ years in driving product growth and monetization in B2C (6+ years) and B2B (3+ years) sectors. Skilled in leading teams to deliver user-centric solutions that enhance engagement and boost revenue. Proven track record in leveraging data to drive strategic initiatives and achieve significant ARPU growth and user retention

Experience

Gameberry labs

Senior Product Manager

Mar 2025Present · 1 yr

Pocket fm

Senior Product Manager

Jun 2023Dec 2024 · 1 yr 6 mos

  • Monetization Product

Phablecare

2 roles

Senior Product Manager

Promoted

Oct 2022Apr 2023 · 6 mos · Bengaluru, Karnataka, India · Hybrid

  • Owning end-to-end demand & supply for the medicine category at Phable
  • [demand] Improving medicine buying experience on the Phablecare app
  • [supply] Building & scaling HealthPe, a hyper-local network of Pharmacies to enable doorstep delivery of medicines
Product StrategySprint PlanningProduct ManagementProduct IdeationProblem SolvingProduct Analytics+7

Product Manager

Jun 2022Oct 2022 · 4 mos · Bengaluru, Karnataka, India · Hybrid

  • Improving Checkout & Payment products
  • Onboarded a 3P - JusPay for its dynamic and customizable payment page, able to increase the SR by 15% and drove >85% payment traffic to UPI with payment TAT to 26s. Reduced major drop-offs and improved payment NPS
Product StrategySprint PlanningProduct ManagementProduct IdeationProblem SolvingPayment Gateways+9

Getmega

Product Manager

Mar 2021Jun 2022 · 1 yr 3 mos · Bengaluru, Karnataka, India

  • Led social gaming strategies & built social gaming products for our Poker & Rummy players to anchor retention and network effect into the system
  • Ideated and launched social onboarding — bringing 10 times more influx on social density metrics - d0 FR sender, FR sent, FR accepted & >1 friend within a day of signup
Product StrategySprint PlanningProduct ManagementUsability TestingProduct IdeationProblem Solving+8

Rapido

2 roles

Product Manager

Jul 2020Mar 2021 · 8 mos

  • Looked at d0/d7 Activation/Engagement of Rapido Captains (Drivers)
  • Built Training & Compliance Product (LMS), which is dynamically plugged into several places inside the product, brought about 40% lesser service tickets & freed up about 30% of CS bandwidth
  • Built personalized Engagement Loops using engagement platforms
  • Skills: Product Ideation, User Analytics, Wire-framing, Roadmapping & Sprint Planning, User Surveys & Interviews, Stakeholder Management
Product StrategySprint PlanningProduct ManagementUsability TestingProduct IdeationProblem Solving+8

Product Manager - New Initiatives

Jan 2020Jun 2020 · 5 mos

  • Launched Micro-mobility EVs in Tier 2 cities to understand Adoption and Product Market Fit dynamics in Tier 2
  • Ideated, built, and launched lonaride app where users can book an electric bike for a ride. Scaled to >10k users within 1 month of its launch
  • (Shutdown due to Covid)
Product StrategySprint PlanningProduct ManagementUsability TestingProduct IdeationProblem Solving+8

Loyalty juggernaut

Product Manager

Jan 2019Jan 2020 · 1 yr · Hyderabad and Dubai

  • Managed Clients and their Marketing teams to transform their Customer Engagement and Loyalty Management Strategy with the help of our in-house tech solution
  •  Being the Subject Matter Expert, I was responsible for complete end to end Client Engagement, Requirement Analysis, Data Integration Flow Definition, Use Case Definition & Gap Identification for two Projects in Hyderabad and Dubai
  •  Located onsite in Dubai for Requirement Analysis and Product Configuration for a Hospitality Client – a chain of luxury Hotels and Resorts. Coordinated with the Client’s Marketing team to understand the Business Requirement, Loyalty Program, and their Customer Engagement Strategies
  •  Led a Project for an emerging chain of retail stores in India, where I managed a cross-functional team of 8 Developers to deploy the Loyalty Management Platform. I transformed their complete Customer Engagement Strategy and came up with Offers and Solutions which can track Customer’s Behaviour, Influence, and Transaction and finally created more valued Offers for the grocery Shoppers.
Project ManagementProduct IdeationProblem SolvingProduct AnalyticsAgile MethodologiesCustomer Journeys+3

Smartconnect technologies

APM

Dec 2016Jan 2019 · 2 yrs 1 mo · Hyderabad Area, India

  •  Undergone extensive training program to get acquainted with various tools, processes & platforms used in Analytics driven Product Management
  •  Managed Market Research, Requirement Gathering, Competition Analysis and Product Management/Engineering for multiple Service Products
  •  Responsible for end-to-end Process Definition, Feature Analysis, Feature Implementation and complete Documentation for multiple Projects
  •  Created Product Wire-frames, Blueprints and Procedural Documents (PRDs, BRDs, Feature Lists & Use Cases) for multiple Departments including Sales
  •  Performed rigorous UAT for multiple Products to determine Feature Improvements & Gaps in the Workflow and finally enhanced Usability
  •  Products/Projects, which I have worked on:
  • smartFSM | Field Service Management, Web/Mob
  • smartLMS | Lead Management System, Web
  • smartCRM | Customer Relationship Management, Web
  • MFF | Mobile Field Force
  • KB | Knowledge Base, Web
  • DMS | Document Management System, Web
  • Chatbot | Chat bot – Web service
Project ManagementProblem SolvingAgile MethodologiesCustomer JourneysCustomer SatisfactionUX Research+1

Rashmi group

Graduate Engineering Trainee

Oct 2016Nov 2016 · 1 mo · Kolkata Area, India

  •  Secured Placement Offer from Rashmi Metaliks (Kolkata) for the post of Graduate Engineering Trainee during Campus Placements

Qlik pass

Business Development Executive | Internship

Jun 2015Jul 2015 · 1 mo · India

  •  Mumbai based start-up Gymographic, a fitness exploration platform
  •  Analysed the feasibility of their business strategy and operations in Delhi as part of their expansion in India
  •  Established a Business Strategy of One Session One Booking to minimise the access of defaulters to its app
  •  Pulled weekly data from the Partners, cleaned, merged (from different Tables in SQL) & calculated Key Parameters using SQL database for Presentations

Indian air force

Summer Trainee | Internship

May 2015Jun 2015 · 1 mo · Greater Lucknow Area

  •  Interned at the Base Repair Depot (BRD) section of the INDIAN AIR FORCE, KANPUR
  •  Worked on Overhauling procedure of Turbo-aero engines and their aggregates

Introbots

Head, Technical and PR | During College

Jul 2011Apr 2013 · 1 yr 9 mos · Kharagpur I, India

  •  Introbots: Start-up venture aiming at introducing robotics for students at school and level
  •  Reached out to schools and colleges on behalf of Introbots to coordinate their operations and achieve goals
  •  Successfully conducted 45+ workshops in 3 states reaching out to over 10,000+ students
  •  Organized free workshops in 3 schools in Jharkhand for underprivileged children

Education

Indian Institute of Technology, Kharagpur

Bachelor’s Degree

Jan 2012Jan 2016

St. Johns Senior Secondary School

High School Senior — English Physics Chemistry and Maths

Jan 2009Jan 2011

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