Sep 2024 – Present · 1 yr 6 mos · Bengaluru, Karnataka, India

May 2023 – Aug 2024 · 1 yr 3 mos · Bengaluru, Karnataka, India

Jun 2022 – Apr 2023 · 10 mos · Gurugram, Haryana, India

• 1. Business Strategy - Analyzed & helped isolate the impact of the BGMI ban on the business (Retention & GMV) and helped in creating a go-forward strategy
• 2. Cross Gaming - Analyzed the cross-gaming behavior on the platform, and identified opportunities to cross-sell games to current users, resulting in a 7% increase in GMV
• 3. Funnel Improvements - Conducted analysis on product features, improved user experience increased bottom-funnel numbers by 7%
• 4. Web3 Product - FanGuild - World's First Web3 E-Sports Fantasy Platform
• Sole Analyst in the team of 10, we scaled the Platform to 90k signups within 4 months, reaching 100+ countries
• End to End Analytics, Migration(MongoDB to BigQuery), Wrangling(making it analytics ready), Modeling and Insights Implementation
• Fraud Detection and Mitigation - Identified, flagged, and reduced fraud on the platform, reducing our Golden Ratio from 83% to 26%
• Reconciliation of Onchain & Offchain transaction data, 750k transactions on the Polygon Blockchain, with an annualized GMV of $250k

Oct 2021 – Jul 2022 · 9 mos · Bengaluru, Karnataka, India

• Designed and implemented Events Instrumentation for - Profile v2 feature, Who viewed your profile feature, Player activity details feature, Similar Profile suggestions feature
• Prepared Dashboard in Tableau and analyzed the relationship between Player wait time and Liquidity on the platform, thus going for round length experiment.
• Round length experiments - Recommendations increased avg. number of rounds played per player by 10% and decreased avg. wait time by 12%.
• User Onboarding Bot Games analysis report and recommendations to increase number of qualifying users - Increased win percent for users from 55% to 80%.
• Identify insights and opportunities through exploratory analysis, including assessing Trends, Cohorts, Funnels, and User Flows.

Jan 2021 – Oct 2021 · 9 mos · Bengaluru, Karnataka, India

• Product & Strategy
• Launched an app MontagePro, which is a short video editor. We crossed 1 Million installs in the first 3 months. My job was to keep track of user behavior
• I primarily used Pyspark SQL, Google Analytics, Google Big-Query, and Mo-Engage, my role also involved doing Market Research and Competitor Analysis.

Oct 2020 – Jan 2021 · 3 mos

• Product Marketing Team
• Increased Conversion Rate on demo-done leads by 5%
• Analyzed Correlation between Paid Users and their Behaviour Data before the purchase and extracted Key Insights
• Conceptualized analysis of Product's Onboarding stages, Decreasing overall User Drop by 10%
• Spearheaded Marketing Qualified Lead(MQL) analysis and reporting, helped Deciding Metrics for Classification of Leads as MQL
• Garnered Insights for deciding the Efficiency of Campaigns on Toppr Products, Decisions affecting 1 Mil+ student users Nationally

Nov 2019 – Sep 2020 · 10 mos

• Central BI team
• Designed report for Agent Performance Metrics tracking, increasing Efforts by 15%
• Worked with Corporate Client for their CSR ”TopprAsha” project, designed Dashboard worked on fixing Key Metrics
• Modeled & Analyzed Sales team Incentive & Salary structure thus increasing the revenue by 5%
• Tracked and maintained the Product metrics like DAU, MAU, AOV, and RETENTION for the Investor's Funding
• Worked with Stakeholders in Product, Sales, Marketing, Hiring & Finance teams giving them Data-Driven Insights

Jun 2018 – Aug 2018 · 2 mos · Mandi, Himachal Pradesh, India

• My responsibilities during this internship were maintaining project analysis records and
• troubleshooting tasks on-site
• This training program made me realize the value of working together as a team
• New experience in a working environment, which challenges us every minute.

Dec 2016 – May 2017 · 5 mos · IIT Mandi