Jun 2022 – Jan 2025 · 2 yrs 7 mos

• 1.Define and size target market segments, identify key entities and key decision makers
• 2.Optimize prospecting process for building brand awareness and generating qualified opportunities
• 3.Sync buyer intent data to align marketing efforts.
• 4.Plan and execute strategic business development plans for target markets
• 5.Streamline demand generation process aligned to buyers journey
• 6.Understand customer requirements and position Cubet as a preferred technology partner
• 7.Act as a critical interface between IT/Technical teams and the Business clients and ability to speak the languages of both business users and IT, and act as a translator or go-between to ensure that requirements are clearly understood by both groups.
• 8.Gather facts, data, and client feedback, liaise with the technical team and provide recommendations for solutions.

Jun 2018 – Jun 2022 · 4 yrs

• 1.Spearheading marketing campaigns by leveraging various internet platforms
• 2.Qualifying leads and identifying requirements
• 3.Tracking leads as well as sales in assigned CRM tool
• 4.Unlocking untapped markets especially in US markets
• 5.Understanding and analysing about industry shifts, changing consumer needs and preferences,legislative trends and report insights to the top management

Aug 2015 – May 2018 · 2 yrs 9 mos · Technopark Trivandrum

• 1.Identifying, qualifying and nurturing leads
• 2.Market research and overseeing sales trigger events
• 3.SWOT analysis at every quarter and reporting the results
• 4.Requirements analysis with pre-sales team
• 5.Managing CRM tools (salesforce) for sales pipeline tracking and total sales order booking

Nov 2013 – Mar 2015 · 1 yr 4 mos · Kochi

• 1.Fixing appointments with the leads
• 2.Presentation / Demo of the core banking software product to the identified prospects in tandem with technical team
• 3.Negotiations and follow ups with identified prospects
• 4.Agreements and order closing
• 5.Representing company in various trade shows, seminars and conferences for creating brand awareness
• 6.Managing brand loyalty for customer retention and references

Sep 2012 – Oct 2013 · 1 yr 1 mo · Kochi, Kerala, India

• 1.Identifying leads through various marketing channels (cold calls, References, sales displays)
• 2.Meeting prospects and overcoming objectives
• 3.Planning and implementing marketing promotions activities
• 4.Weekly sales review meeting