Jan 2020 – Present · 6 yrs 2 mos · Berlin, Germany

• As a Data Engineering Manager at OLX, I spearhead the data strategic vision and execution of marketing technology for Performance Marketing and CRM. My knowledge in campaign data management, ROI modeling, and campaign measurement (AWS Redshift, Python) helps tracking marketing effectiveness. I lead data architecture and Braze integration (CRM Analytics) while developing a data engineering community focused on continuous growth through our Engineering Excellence Framework. My team flourishes in a multi-functional environment, collaborating with backend engineers on system design (Spark, Scala) and impactful RFCs. Partnering with Analytics, we translate insights into actionable strategies using Data Science/ML models (Kubernetes, Lambda architecture) that deliver real-time results (Marketing Analytics). Working in partnership with peers to bring Data Product Vision (Data mesh) to a full-scale reality at OLX teams.

Oct 2017 – Jan 2020 · 2 yrs 3 mos · Berlin Metropolitan Area

• As a Data Engineer, I had the opportunity to work on building a recommendation pipeline for Gift Finder, which required the use of various technologies such as Redshift, EMR, s3, Glue, Spark and Python. My primary responsibility was to build real-time end-to-end pipelines for daily metrics, enabling the marketing team to fine-tune their campaigns and keywords. Additionally, I developed a customer segmentation pipeline that helped with targeting, enabling the team to tailor their efforts to specific groups of customers. Overall, my work as a Data Engineer played a crucial role in improving the performance of Gift Finder's recommendation pipeline and contributed to the success of the marketing team's efforts.

Jul 2016 – Sep 2017 · 1 yr 2 mos · Potsdam, Brandenburg, Germany

• Lead projects for evaluating commercial risks for the car purchase contracts. Technically managed the projects for Cognos datawarehouse and reports. Build models using SAS to assist in risk score calculation and automation

Mar 2015 – Jun 2016 · 1 yr 3 mos · Berlin Metropolitan Area

• Built cubes, performance tuning in cubes, incremental processing and security management for data in cubes. Worked as a bridge between stakeholders and developers as an technical project manager with business and technical understanding. Managed projects, priorities, stakeholder interfacing, JIRA board management and also a keen developer. Assumed In-charge of end-to-end technical server stack for production systems. Assisted in ad-hoc system developments and capacity planning for the team as well.

Sep 2013 – Jan 2015 · 1 yr 4 mos · Bangalore, India

• As a BI Consultant, I leveraged my expertise in SSAS, Tableau, and SSIS to deliver comprehensive BI solutions. This included:
• Requirement gathering and design of data cubes and reports.
• Implementing risk management strategies and optimizing cube and Tableau performance.
• Managing resources and leading project planning (including front-end development).
• Conducting system integration testing, user acceptance testing, and regression testing.
• Providing production support and Tableau consulting services.

Jul 2011 – Aug 2013 · 2 yrs 1 mo · Chennai

• Data Warehousing and Business Intelligence (DWBI) with a focus on ETL, SSIS, SSRS, SQL Server, and QlikView. With experience in both financial and healthcare domains, I have managed full SDLC projects, client interfacing, and data services.
• Key skills include:
• SQL Server Database Development (2005, 2008)
• ETL Development and Mentoring
• SSRS Dashboard Design
• Performance Tuning and Server Migration
• System Integration (Salesforce, Flexcube, Tata Communications Banking Infrasolutions)
• Web Development (ASP.NET, C#.NET, Web Services)
• I have a proven track record in server migrations, DBA activities, log shipping, data deduplication and optimizing database performance. My ability to integrate diverse systems and create user-friendly dashboards has consistently delivered high-quality results. Passionate about mentoring and driving projects to completion, I am committed to excellence in every aspect of my work.

Dec 2010 – May 2011 · 5 mos

• As a Core Development Intern, I contributed to coding the TPCell product using Drupal, PHP, HTML, and CSS. I actively participated in all phases of the Software Development Life Cycle (SDLC) for this project, which served as my final year coursework with Freshersworld. TPCell is a Talent and Placement department software designed to connect companies directly with university students' portfolios, rankings, and activities.

Jun 2010 – Aug 2010 · 2 mos

• Led usability research for the website, identifying key opportunities to enhance user experience and streamline the registration profile completion process. Presented actionable recommendations to improve user-friendliness and drive higher engagement.

May 2009 – Jun 2009 · 1 mo

• Developed a software module to receive GPS inputs and direct it to a mapping system with database log. Main motive was to develop a vehicle tracking system.