Aashit Parcha

Partnerships Manager

Delhi, India7 yrs experience
Highly Stable

Key Highlights

  • Expert in influencer strategies for finance brands
  • Proven track record in digital marketing and business development
  • Skilled at leveraging social media for brand growth
Stackforce AI infers this person is a Digital Marketing Specialist in Fintech and Real Money Gaming.

Contact

Skills

Core Skills

Influencer MarketingDigital MarketingBusiness DevelopmentSales

Other Skills

Brand AwarenessCampaign developmentClient acquisitionCommunicationContent MarketingCreative PitchingDigital marketing planningDirect SalesDirect marketingEnsuring KPIs & timely reportingFinancial PlanningGoogle AdsInfluencer research & outreachLead generationLong-term social media planning

About

🎯 Gameplan Meets Trust. Driving Influence for Finance & Real Money Brands I design performance-driven influencer strategies for brands in Finance and Real Money Gaming — industries where credibility is currency and every campaign is a calculated move. Think of me as a Game-Maker for brand growth, mapping the right creators, platforms, and content formats to engineer visibility, installs, and lasting user trust. Whether it’s a FinTech startup or a fantasy league giant, I help brands cut through noise and convert attention into action. I operate at the intersection of 🧠 Influencer psychology and platform algorithms 🧩 Compliance-aware creative direction 📈 High-stakes performance metrics If you're a brand looking to outsmart the competition, not just outspend them, let’s build a creator gameplan that wins.

Experience

7 yrs
Total Experience
2 yrs
Average Tenure
10 mos
Current Experience

Social bird

2 roles

Brand Partnerships

Jul 2025 – Present · 10 mos · Delhi, India · On-site

  • At Social Bird, I am on a mission to introduce Fintech, Finance, Banking & RM Gaming Apps to the power of social media & influencers marketing. Leveraging the influence and reach of some of India's top content creators, I help brands across Fintech & RM Gaming reach the right audience in a much more impactful manner.
  • 1. Campaign development
  • 2. Social media strategy
  • 3. Digital marketing planning
  • 4. Influencer research & outreach
  • 5. Ensuring KPIs & timely reporting with the brand
  • 6. Long-term social media planning
  • At Social Bird, we're not just matching brands with creators. We're growing brands by leveraging & fine-tuning the reach & influence of content creators
Campaign developmentSocial media strategyDigital marketing planningInfluencer research & outreachEnsuring KPIs & timely reportingLong-term social media planning+2

Brand Partnerships

Jul 2025 – Present · 10 mos · Delhi, India · On-site

All day events & exhibitions private limited

Business Development Manager

Jan 2021 – May 2025 · 4 yrs 4 mos · On-site

  • Recruited and trained new Business Development Executives, ensuring they were fully equipped for their roles.
  • Actively opened new business avenues while bringing in fresh clientele and strategic partnerships.
  • Took initiative to manage the company’s digital marketing efforts alongside BD responsibilities.
  • Ran lead generation campaigns on Meta platforms and Google Ads to build a strong inbound pipeline.
  • Played a dual role in both sales enablement and marketing, contributing to holistic business growth.
RecruitingTrainingBusiness DevelopmentDigital MarketingLead generationSales enablement

Connect2india

Business Development Executive

May 2019 – Apr 2020 · 11 mos · Faridabad, Haryana, India · On-site

  • Acquired and onboarded global trade clients, driving consistent business growth.
  • Provided regular market and client feedback to help shape new and improved service offerings.
  • Developed proof-of-concepts for upcoming subscription packages and services.
  • Identified and opened new revenue channels through strategic outreach.
  • Trained and mentored sales officers to effectively pitch and sell new packages.
Client acquisitionMarket feedbackProof-of-conceptsRevenue channel identificationSales trainingBusiness Development

Dyson

Demo Expert

Jun 2018 – May 2019 · 11 mos · Gurugram, Haryana, India · Hybrid

  • Conducted on-site demos for high-intent leads, driving product understanding and conversions.
  • Handled direct marketing events and consistently met sales targets through impactful customer interactions.
On-site demosDirect marketingSales targetsSales

Education

New Delhi Institute Of Management

PGDM Marketing & International Business — Business and Personal/Financial Services Marketing Operations

May 2016 – Aug 2018

Delhi University

Bachelor of Commerce - BCom

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