Jul 2023 – Present · 2 yrs 8 mos · Remote

Jun 2022 – Oct 2023 · 1 yr 4 mos

Nov 2021 – May 2022 · 6 mos

Jun 2021 – Oct 2021 · 4 mos

Nov 2020 – May 2021 · 6 mos

Mar 2022 – Present · 4 yrs

Jul 2020 – Present · 5 yrs 8 mos

Jul 2020 – Feb 2022 · 1 yr 7 mos · New Delhi, Delhi, India

May 2020 – Apr 2021 · 11 mos · New Delhi, Delhi

Apr 2020 – Nov 2020 · 7 mos

• Partnerships with stakeholders of the DeFi Industry
• Planning & Execution of the official launch + new features/products
• Social Media Interactions, Community Building, Moderation
• Copywriting, Technical Writing, Creation of Newsletters, Bi-Weekly Reports, and Articles
• Planning & Execution of Campaigns & Competitions

Jan 2020 – May 2020 · 4 mos · New Delhi Area, India

• B2B Inbound Marketing - Managing outreach & communication to get the company's President & CEO on top business & analytics podcasts, webinars, & international conferences, and published at top business magazines & journals.
• Selling data science and analytics courses (https://academy.aryng.com) via partnerships, email marketing, guest posting, podcasting, and more!
• Optimizing the website for search engines and better usability.
• Brand Management - social media management (Twitter, Facebook, LinkedIn), releasing podcast episodes, designing creatives.

Nov 2019 – Oct 2021 · 1 yr 11 mos

Sep 2019 – Mar 2020 · 6 mos

• Developing, establishing, and maintaining a range of marketing and communication activities for meeting organizational objectives
• Ideating, executing, and optimizing the brand strategy on various social media and community management channels
• Ideating and optimizing the artist onboarding process for the platform launch
• Developing clear and concise briefs to internal and external service providers in line with
• business requirements and coordinating/monitoring delivery
• Keeping abreast of innovative marketing and communications practices, customer
• experience trends and motivators to change, to effectively provide direction and advice to
• internal stakeholders

Mar 2018 – Aug 2019 · 1 yr 5 mos

• Grew online presence by 10x via Social Media and Community Platforms
• Helped in raising $1.6m by executing the Bounty Program
• Managed 25+ stakeholders comprising of employees, agencies, contractors, and partners
• Strategizing and Executing Online Marketing and Content Strategies
• Creation and Moderation of the announcement thread (on Bitcointalk) and Subreddit
• Hired and Trained the Community Management Team

Oct 2017 – May 2018 · 7 mos · New Delhi Area, India

• Grew online presence via Social Media by 50% (made Java tweet about Hackr.io)
• Increased website traffic by 300% via Reddit in a week
• Increased traffic from Quora by 25% by creating wikis and suggesting edits on high-traffic questions and answers respectively
• Got Hackr.io added to 5+ Newsletters and 20+ Repositories on GitHub

Mar 2016 – Dec 2016 · 9 mos · New Delhi Area, India

• Grew Mirakee’s Community (@writersnetwork on Instagram) from 0 to 69K in 9 months
• Signed up 3500+ early-adopters for product launch
• Collaborated with 500+ influencers (writers) from around the World
• Onboarded 100+ writers on Pinterest board "Writers of Mirakee"
• Took feedback from users and suggested features for the product
• Overall marketing and in-app engagement strategy
• Grew Mirakee's presence via Quora by posting & answering questions, suggesting edits on high-traffic answers, and creating answer Wikis to high-traffic questions

Jun 2015 – Jan 2016 · 7 mos · New Delhi Area, India

• Coded the Android App (MVP), and integrated it with Facebook's Parse backend platform
• Onboarded 500+ early adopters from Delhi-NCR's pet ecosystem
• Onboarded 100+ pet service providers (vets, pet groomers, pet shops)
• Saved 5 pets before Facebook's Parse platform got shut down