Garima Agrawal

CEO

Gurgaon, Haryana, India14 yrs 1 mo experience
Most Likely To SwitchHighly Stable

Key Highlights

  • 14+ years of experience in the internet industry.
  • Led significant growth initiatives in travel and ecommerce sectors.
  • Authored a bestselling journal on customer experience.
Stackforce AI infers this person is a strategic leader in the Travel and Ecommerce industries with a focus on operations and product management.

Contact

Skills

Core Skills

LeadershipStrategic PlanningBusiness StrategyProduct ManagementOperations ManagementBusiness DevelopmentMarketing Strategy

Other Skills

AnalyticsBusiness AnalysisBusiness IntelligenceBusiness ValuationC Level ManagementCRMConsultingCross Functional Relationship BuildingCross-cultural TeamsCustomer ExperienceData StructuresDigital StrategyDocument DraftingDocument ReviewGeneral Awesomeness

About

I am Garima, and am Vice President, Paytm. With 14+ years of experience in internet industry and a double masters from Kellogg and ISB, my forte is in process optimisation, scale, product planning and execution. I have helped build businesses from zero to a billion INR in three domains - 1. Hub and spoke operations, 2. Travel and 3. Point of sale devices. I have written a bestselling journal on customer experience, and I always see things through.

Experience

14 yrs 1 mo
Total Experience
3 yrs 6 mos
Average Tenure
8 yrs 6 mos
Current Experience

Paytm

3 roles

Vice President, One97 and Board Director, Paytm Money

Promoted

Nov 2020Present · 5 yrs 6 mos

  • Solving issues
C Level ManagementLeadershipStrategic Planning

Associate Vice President

Promoted

Oct 2018Oct 2020 · 2 yrs

  • Solving issues

General Manager

Sep 2017Sep 2018 · 1 yr

  • Hospitality, Gold and loans business

Makemytrip.com

Head, Value+ experience

Jul 2016Aug 2017 · 1 yr 1 mo · Gurgaon, India

  • Leading Cross functional teams
  • o Leading team of 6 and spearheading cross-functional collaboration with revenue and business.
  • o Collaborated with 1000+ hotels to form an umbrella of value+ (against other budget chains such as OYO, Treebo, Ginger etc.)
  • o Created structure for hotel management at Pilgrimage hubs.
  • New initiatives - Analytics and business development
  • o Spearheaded 268% YOY growth for value+ brand vis-à-vis 116% for non-value+ .
  • o Drove customer stickiness by 4% via promoting increase in length of stay by 6%.
  • o Steered 15% of MakeMyTrip room nights via 3.8% of hotels, via hotel score optimization.
  • o Streamlined 1500+ quality checks, standardizing operations and audit methods.
  • o Enhanced NPS (Net promoter score) by 7% per month (feat achieved within 2 months of on boarding), via infographics and analytics consultation.
  • Strategy building - Budget hotel development
  • o Founded niche in hotel communications via cloud-telephony platform.
  • o Steered 100% hotel integration and connect per quarter for 15K+ budget hotels.
  • o Drove 5%+ increase in business via process white listing and CRM integration.
  • Change management and organizational redevelopment
  • o Actively involved in merger between MakeMytrip and Goibibo - spearheading developments in budget segment.

Amazon

Leadership Program

Jun 2014Jul 2016 · 2 yrs 1 mo · New Delhi Area, India

  • New Ecommerce initiatives - Operations (Youngest employee at this role)
  • o Executed launch of 5000+ pickup points, economizing fixed manpower cost into variable.
  • o Founded advanced analytics team of 10+ for Amazon, for 7 processes across 4 divisions.
  • o Steered budgeting exercise, reducing error in sales prediction from 37% to 8%.
  • Strategy for new marketplaces - India and Mexico
  • o Assisted India expansion from 98 cities in ‘14 to 203 cities in ‘15.
  • o Formulated India FC Location strategy to improve same day delivery performance by 8%.
  • o Reviewed blueprint for Mexico lane level operations and helped document the same.
  • Change management and organizational redevelopment
  • o Restructured BI for CXO dashboards and reduce analyses turnaround by 40%.
  • o Re-engineered biannual operational planning for Amazon, aligning for reduction in OPEX.
  • Led Cross functional teams
  • o Assisted launch of first ever rickshaw delivery, reducing infrastructure cost.
  • o Collaborated manpower-volume optimization, improving labor efficiency by 93%.

Reliance cement

Consultant (Management trainee)

Sep 2013Feb 2014 · 5 mos · Mumbai Area, India

  • Increasing sales via trade promotional management
  • o Reduction of human intervention in the systems
  • o Forecasting sale trends and pricing
  • o Working with the leadership to develop a strategy for newly set up business.

Rpg enterprises

Brand Ambassador, Marketing

May 2013Apr 2014 · 11 mos · Hyderabad Area, India

  • Business development initiatives to fast-track evolution of new marketing collateral.
  • o Presented pricing transformation to help grow customer acquisition response rate by 70%
  • o Co-founded the promotion effectiveness analytics practice to target 30M of online users.
  • o Implemented data-driven go-to-market and up-sell strategy to capture $5M demand for Zensar.
  • o Founded national relationship program with ex-customers to reduce abandonment rate by 15%+

Altran

Senior Executive - Mkt and HR Analytics

Sep 2010Feb 2013 · 2 yrs 5 mos · Gurgaon, India

  • (Formerly Aricent Group)
  • Project management initiatives across divisions to curtail expenditure and increase efficiency
  • o Devised data-driven approach to lessen product lifecycle time by 300 man-days
  • o Co-founded operations advisory committee for process bottlenecks and piloted CXO toolkit
  • Global strategic HRM (Human resource management)
  • o Led transformational strategy for low cost leadership and reduced overhead cost by $0.3M
  • o Spearheaded change management with global investors – KKR, impacting pyramid by 0.25M
  • Leading teams to streamline business operations and improve customer experience
  • o Led team of 9 across geographies (India & US) for analytics implementation, saving 17% in cost
  • o Navigated a team of 6 to reduce system downtime by 25% and improve cx score by 50%

Government of india

Lead Analyst, Planning commision (Intern)

Jun 2009Jul 2009 · 1 mo · New Delhi Area, India

  • Analytics, IT and design for National informatics Centre
  • o Streamlined process flow to drive savings of $10K+ in turnaround of 50 days.
  • o Redesigned user interface for National Human development report, ’09 to reduce click to action time by 21%.

Education

Northwestern University - Kellogg School of Management

PGCPM — Product Management

Jan 2023Jan 2024

Indian School of Business

PGP — Finance and Marketing Majors

Jan 2013Jan 2014

Bharati Vidyapeeth

Bachelor of Technology - BTech

Jan 2006Jan 2010

Delhi Public School - India

SSC

Jan 2001Jan 2006

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