Sanya Saxena — Product Manager
Dynamic and results-driven project management professional with over 6 years of experience adept at leading cross-functional teams to execute high-impact campaigns and digital initiatives. Skilled in client engagement, stakeholder management, and end-to-end project delivery, ensuring seamless execution within scope, budget, and timeline. At Groundtruth, I have: Project Management • Led end-to-end execution of high-impact digital initiatives by defining project timelines, aligning cross-functional teams, and ensuring delivery within scope, budget, and quality standards. • Planned data-driven projects that boosted campaign effectiveness by 75%, through strategic collaboration and performance optimization. • Streamlined reporting processes by automating over 50 dashboards, reducing manual tasks by 40% and enhancing decision-making speed by 25%. • Engineered a new LG script structure, eliminating redundant data use and delivering measurable operational cost savings. Client Engagement & Relationship Management • Cultivated trusted client partnerships as the primary liaison, aligning campaign strategies with business objectives and maintaining continuous stakeholder engagement. • Delivered insights that directly contributed to campaign renewals totalling $734K+, earning commendation from executive leadership. • Produced high-impact PCC insights leading to a $122K client recognition and provided strategic monthly reporting for Valvoline campaigns valued at $160K+. • Supported $6M+ Amazon Fresh initiatives by integrating advanced BDI/CDI metrics, enhancing comparative market analysis. • Led audience behavior and visitation analyses for marquee clients such as Walmart, PepsiCo, and Jack in the Box, influencing key campaign strategies. Account Management (IT Solutions) • Conducted 50+ business requirement sessions, translating client needs into actionable deliverables and ensuring alignment with technical teams. • Delivered analytical insights that strengthened client satisfaction and elevated engagement metrics. With an MBA in Organizational Leadership & Change and a PMP certification, I combine business acumen, product thinking, and delivery discipline. I thrive at the intersection of user needs, data insights, and stakeholder collaboration Specialties: Project Management | Business Analysis | Product Management | Roadmap Planning | RFPs | A/B Testing | Stakeholder Management | AI & Automation | Agile Delivery | KPI Ownership | Market Research
Stackforce AI infers this person is a SaaS-focused project management professional with strong data analytics capabilities.
Location: Bhopal, Madhya Pradesh, India
Experience: 6 yrs 3 mos
Skills
- Project Management
- Data Analytics
Career Highlights
- Boosted campaign effectiveness by 75% through data-driven strategies.
- Automated reporting processes, enhancing decision-making speed by 25%.
- Cultivated client partnerships leading to $734K+ in campaign renewals.
Work Experience
GroundTruth
Product Analyst (5 yrs 9 mos)
Internshala
Project & Strategy (6 mos)
Education
Master of Business Administration - MBA at Edgewood University
Bachelor of Technology - BTech at National Institute of Technology Kurukshetra