Mar 2024 – Sep 2025 · 1 yr 6 mos · Gurugram, Haryana, India

Feb 2023 – Feb 2024 · 1 yr · Noida, Uttar Pradesh, India · On-site

Apr 2021 – Jan 2023 · 1 yr 9 mos · India · On-site

Oct 2016 – Mar 2021 · 4 yrs 5 mos · Noida Area, India

• A. Analyzing customer segmentation and competition for the clients and create program rules, earning slabs, redemption rules, campaigns etc.
• B. Planning and execution of digital marketing tools (SMS & Email campaigns, Mobile Apps etc.)
• C. Responsible for successful implementation of the program, setting timelines for launch and keeping regular check on process.
• D. Managing existing loyalty programs, monitoring day to day operations.
• E. Creation and execution of promotional schemes and campaigns for loyalty programs.
• F. Data analysis and monthly program health report.
• G. Have successfully constructed and implemented loyalty programs for Genesis Luxury and Reliance Brands Limited, JK Tyre Industries Ltd., Jamsons Enterprises, Chandigarh Industrial and Tourism Development Corporation (CITCO), Dabur NewU, Steelco Metals & Profiles etc.
• H. Responsible for Account Receivables for all the Loyalty and Prepaid merchants.
• I. Merchant On-Boarding (Compliance/KYC/RISK) - Responsible for On-Boarding merchants from Initial Signup till deployment (POS installation), Ensure Team meets all Compliance Parameters like Checking Merchant Documentations which includes KYC check in place.
• J. EMI activation for the merchants – Activation of EMI option on the requested merchants after checking all the parameters.

Sep 2014 – Sep 2016 · 2 yrs · Gurgaon, India

• A. Compliance Training and Communications - Responsible for implementation, tracking and documentation for all the compliance trainings for corporate and field employees to meet regulatory standards set by FINRA and SEC. Do final reviews for compliance trainings before launch. Respond to regulatory audit requests received by the firm; prepare answers, assignments within specified deadlines.
• B. Anti-Money Laundering – Individual contributor for the Anti-Money laundering operations in India. Taking care of three process of AML such as International Incoming wire report, daily OFAC report, and OFAC via email. Maintained healthy relations with the US business partners.
• C. Policy Intakes - Maintain and develop procedures and manuals, also ensure operations flow is in compliance with internal guidelines, organization standards, and regulations. Trained and mentored the new joiner proficiently.
• D. Blue Sheets - Responsible for processing all the Blue Sheets requested and ensure no TAT miss as these requests are requested by SEC and FINRA.

Dec 2013 – Aug 2014 · 8 mos · Gurgaon, India

• A. Merchant On-Boarding (Compliance/KYC/RISK) - Responsible for On-Boarding merchants with PayU i.e. From Initial Signup to Go-Live Online, Ensure Team meets all Compliance Parameters like Checking Merchant Documentations which includes KYC check in place.
• B. Banking Relationship (CORE) - As PayU is a Payment Aggregator one of the Main Functions of the team is Manage Banking Relationship (we manage 4 Acquiring Banks, Cash cards, AMEX and 34+ Net Banking options), Also responsible for Relationship building and management, Coordinating between all banks including Negotiation.

May 2012 – Nov 2013 · 1 yr 6 mos · Gurgaon, India

• Project Management Operations in BFSI domain