Shinakshi Kakkaar

CEO

Gurugram, Haryana, India12 yrs 7 mos experience

Most Likely To SwitchAI Enabled

Key Highlights

Achieved 100% year-over-year growth in edTech.
Built a digital division generating 25 million leads.
Pioneered India's first Education-centric CRM platform.

Stackforce AI infers this person is a SaaS and EdTech executive with expertise in digital transformation and market disruption.

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Skills

Core Skills

P&l Ownership & Commercial StrategyGo-to-market (gtm) ExecutionDigital TransformationB2b & B2c Demand Generation At ScaleAi & Automation For Business Process Re-engineeringSaas Product InnovationGo-to-market ExecutionGo-to-market StrategyBusiness Strategy

Other Skills

AI & AutomationAI InnovationArtificial IntelligenceAugmented Reality (AR)AutomationBlockchainBusiness AnalysisBusiness DevelopmentBusiness PlanningBusiness Process Re-engineeringClient AcquisitionClient EngagementCommercial strategyCompetitive AnalysisCross-functional Team Leadership

About

As a business architect and executive leader, I specialize in transforming nascent ideas into market-defining, high-growth ventures. With a 12-year track record rooted in a founder's mindset, I thrive on building the entire ecosystem for exponential growth—from pioneering disruptive technology to architecting high-performance teams and owning the P&L. My core strength lies in the synthesis of strategic vision and relentless execution. I scaled an edTech enterprise from a zero-base to a position of market leadership, achieving consistent 100% year-over-year growth and enabling over 100,000+ student recruitments for our partners. I don't just build products; I create new market categories and re-engineer business models for maximum efficiency and scale. By strategically deploying proprietary AI solutions, have solved critical business challenges including lead drop-off, operational scalability bottlenecks, and high customer acquisition costs, fundamentally improving unit economics. Core Competencies & Expertise: ◆ P&L Ownership & Commercial Strategy ◆ Go-to-Market (GTM) Execution & Market Disruption ◆ Digital Transformation & SaaS Product Innovation ◆ New Venture Incubation & Corporate Strategy ◆ High-Performance Team Building & Leadership ◆ AI & Automation for Business Process Re-engineering ◆ B2B & B2C Demand Generation at Scale

Experience

Creanovation technologies private limited

VP- Product, Growth & Digital

Dec 2020 – Present · 5 yrs 4 mos · Gurugram, Haryana, India · On-site

As the strategic second-in-command to the Founder, I actively drive the company's hyper-growth trajectory and cementing its position as a market leader
Key Achievements & Responsibilities:
P&L Command & Go-to-Market Execution: I am responsible for P&L management, consistently steering the business to achieve 100% year-over-year growth.
Organizational Architecture & Operational Excellence: I am the architect of the company's organizational structure, having built and scaled the entire framework from the ground up. I lead high-performance teams across all core functions, including Digital, Product, Tech, Marketing, Operations, and Admission Sales. My role involves masterminding the continuous analysis, planning, and improvement of all business operations to ensure optimal team productivity and the scalability required for rapid growth.
Digital Ecosystem & Market Dominance: I have built and now command a multi-disciplinary digital division. This in-house powerhouse has generated over 25 million leads and has delivered more than 100,000+ student enrolments. Also, driving business development and alliances, spearheading the creation of a robust and active network of over 500+ channel partners.
Automation, AI Transformation & New Venture Incubation: I champion technological disruption by pioneering automations, CRM & LMS platforms, integration of proprietary AI solutions to re-engineer core business processes. This game-changing innovation automates student engagement and fundamentally alters the unit economics of the business. In addition to optimizing current operations, I conceptualize and launch new high-growth verticals.

P&L ManagementGo-to-Market ExecutionDigital TransformationAI & AutomationHigh-Performance Team BuildingP&L Ownership & Commercial Strategy+1

Fdshive

AVP - Product & Growth

Oct 2016 – Nov 2020 · 4 yrs 1 mo · Gurgaon · On-site

Led the end-to-end product lifecycle and commercial strategy for "SREM," defining a new technology category as India's first Education-centric CRM and SaaS platform.
Key Achievements & Responsibilities:
SaaS Product & Market Definition: Drove product discovery, strategy, and roadmap, establishing a new SaaS category in the market. Held full commercial accountability for product revenue, success metrics, and customer satisfaction.
National GTM Execution: Engineered and executed the Go-to-Market strategy, successfully scaling product adoption across 18+ states and onboarding over 250+ institutional clients.
Enterprise Sales Leadership: Personally secured cornerstone enterprise accounts against entrenched global competitors, including premier institutions like ISB, MDI, XLRI, and JNU.

SaaS Product DevelopmentGo-to-Market StrategyEnterprise Sales LeadershipSaaS Product InnovationGo-to-Market Execution

Formsdotstar

Business Analyst

Jul 2013 – Sep 2016 · 3 yrs 2 mos · Delhi, India · On-site

As one of the very initial employees, I played a pivotal role in co-architecting the country's first online transaction and application/admissions platform.
Key Achievements & Responsibilities:
Market Disruption: Contributed directly to the creation of a platform that fundamentally changed how universities/colleges process applications at scale.
Early-Stage Scaling: Was instrumental in driving the initial traction that scaled the client acquisition to 120+ new clients in Northern region of the country

Business AnalysisMarket DisruptionClient AcquisitionBusiness Strategy