Jun 2023 – Present · 2 yrs 9 mos · Gurugram, Haryana, India · Remote

Jun 2023 – Nov 2024 · 1 yr 5 mos · Gurugram, Haryana, India · Hybrid

• I led the backend team, delivering crucial features to enhance user experience and streamline internal operations:
• 🚀 Notification Service:
• Developed a notification system that provides users with daily stock and news updates.
• 📊 Research Reports & User KYC:
• Built research report sections and managed complex KYC workflows, supporting 19 different types of KYC.
• 💼 User Portfolio & Trading Tools:
• Created portfolio, tradebook, and sharebook features for seamless stock management.
• 📈 Internal Dashboards:
• Designed dashboards for lead tracking, customer refunds, and customer feedback analysis.
• ✉️ Email & Automated Communication:
• Developed an email service to gather customer feedback and implemented automated triggers for effective communication.
• 💳 Payments & Subscriptions:
• Enabled stock purchases via Billdesk, Paytm, and ICICI API Banking, built a subscription module for premium content, and developed an admin dashboard for managing subscriptions.
• 🤝 Channel Partner & Wallet Management:
• Built a module for partner incentives, a wallet feature for investors, and an admin dashboard to manage withdrawals and cashbacks.
• 📈 Widgets & Integration:
• Built stock performance widgets and developed integration tools for partners to embed Planify widgets on their websites.
• 🔑 New User Flow:
• Designed an improved login/signup process for a streamlined user experience.
• 🔗 Direct Payment Links & Buy-Sell Platform:
• Developed direct payment links for channel partners and the flagship buy-sell platform, enabling users to place bids for stock trading.
• 📦 Inventory Management:
• Built a platform for bid management and fulfillment, supporting Planify's core buy-sell operations.

Jan 2022 – Jun 2023 · 1 yr 5 mos · Faridabad, Haryana, India

• 🎯 Recommendation Systems and Personalization:
• Developed algorithms to curate product recommendations, re-rank personalized category pages, and provide cold start recommendations for new users. Used techniques like Implicit Matrix Factorization, Prod2Vec, Meta-Prod2Vec, and Image Similarity.
• 📏 Face Width/Frame Size Determination:
• Built models to predict face width and shape using Face Mesh and XGBoost. Users upload selfies, allowing the model to determine the best frame size for comfort.
• 🖼️ Visually Similar Products:
• Developed algorithms to display visually similar products on product description pages using embeddings and image similarity.
• 👁️ Pupil Distance Measurement Mechanism:
• Created a mechanism to measure pupil distance through selfies, crucial for bifocal eyewear. Used LCNN for edge detection, face detection, and face mesh algorithms.
• ⚡ Real-Time Personalization:
• Developed real-time recommendation algorithms for eyewear based on user interactions, using factorization models, matrix factorization, image similarity, and meta-prod2vec.
• 🔍 Search by Look + Multisearch:
• Built algorithms enabling users to search for eyewear by uploading a picture of someone wearing a frame, leveraging object detection, embeddings, image similarity, and NLP. Added multisearch functionality for refining image searches with keywords like brand, color, material, size, etc.
• 🎨 Color Swatch/Color Bubbles:
• Developed algorithms to automatically generate multicolor bubbles for eyewear products based on appearance, using clustering and classifiers.
• These projects have significantly improved the user experience of customers at Lenskart, and I am proud to have been a part of their success.

Jul 2021 – Jan 2022 · 6 mos · Faridabad, Haryana, India

Jan 2021 – Jul 2021 · 6 mos · Mumbai, Maharashtra, India · Remote

• ⚈ Worked on insurance digitalization projects including Cogitate Cyber Liability Solution, Cogitate Commercial Auto, and ClaimInsight Application.
• ⚈ Shifted focus to a completely different domain and technology to explore new areas and gain high exposure in a short time span.
• ⚈ Contributed to both in-house and big client projects in multiple roles ranging from frontend web development to backend structure in Dotnet MVC to Chatbot Projects.
• ⚈ Collaborated with different teams to help fix critical bugs and enhance problem-solving skills.

Jul 2020 – Jan 2021 · 6 mos · Haryana, India

• SONAI brings a whole new platform to ease the hiring pain for ages. We as a core team offer a solution to various industries that are still in the trap of wasting resources on the hiring process.
• ⚈ Was part of the project from its initial ideation stage and have worked on a diverse range of tasks.
• ⚈ Built an LSTM model to improve search results based on user skills, providing a more tailored experience.
• ⚈ Created an email automation model that facilitates fast and efficient automated replies, streamlining communication processes.
• ⚈ Leveraged wit.ai to build an email intent recognition model, allowing for better context understanding and more accurate responses.
• ⚈ Developed an NLP model to assess personality traits, enhancing our ability to provide personalized recommendations and experiences.