Ravi Soni — Co-Founder
Ravi Soni is a dynamic & innovative leader brimming with passion for creating value for the world by simplifying the user experience with a 10x +ve impact. Choosing entrepreneurship over the comfortable family-owned business, he gave way to his avidity and chose the path of building an unconventional & inspiring organization from scratch. Hence Obbserv was founded in 2013 - to empower brands to scale digital revenue & visibility. Before forming Obbserv, he led the fronts of digital marketing for Flipkart where he outperformed his responsibilities and innovated with experimentation. He is passionate about accepting the challenge of strategizing & digitally solving a problem beyond revenue scale-up. For eg. getting IPO oversubscribed, raising series C funds, scrubbing the negative image of PM candidate to build belief, helping an Indian Cricketer to create fit-to-play perception, creating dealers network at scale with a total disruption of traditional acquisition of retailers. TEO Wheel - A methodology crafted along with industry experts following unique models to build brand stories. It empowers to engrave a digital dimension to solve a problem of life - Independent of the Time of Existence, Stage of Growth & Goal. He teaches this framework as a part of a course at Deptt of Management Studies, IIT Delhi, and other premium institutes of India. He is also in the process of writing a book on the TEO wheel to share the learning with the world. He is an angel investor, also a TiE Charter Member who believes nurturing & growing along with budding entrepreneurs. An alumnus of The Indian Institute of Technology, Delhi ( IIT Delhi ) with a specialization in Artificial Intelligence, has a social cause to work for water and envision a world where every moment is full of water.
Stackforce AI infers this person is a Digital Marketing and SEO expert with a strong entrepreneurial background.
Location: South Delhi, Delhi, India
Experience: 15 yrs 2 mos
Career Highlights
- Generated over $300M in revenue through digital strategy.
- Founded Obbserv to empower brands in digital marketing.
- Expert in scaling digital revenue and visibility.
Work Experience
Monrow Shoes
Angel Investor (5 yrs 3 mos)
O+ve
Co-Founder (5 yrs 7 mos)
Department of Management Studies, IIT Delhi
Visiting Faculty - Digital Marketing & Transformation (7 yrs 7 mos)
GLG
Digital Strategy and Growth - Expert & Witness (4 yrs)
PanIIT Alumni India
Core Marketing Team (3 yrs 9 mos)
Diskover
Core Team Member (3 yrs 1 mo)
Instafrsh (formerly iDelivr)
Angel Investor (11 yrs)
Sattviko
Angel Investor (11 yrs 10 mos)
Obbserv Online Services Pvt. Ltd.
Co-Founder (13 yrs 7 mos)
Flipkart
SEO/SEM Expert (1 yr 7 mos)
Education
Dual Degree (B Tech + M tech) at Indian Institute of Technology, Delhi
Course in Entrepreneurship and Innovation at Scalabl Academy