Rashmi Bala

CTO

Austin, Texas, United States10 yrs 6 mos experience

Most Likely To SwitchHighly Stable

Key Highlights

Led ML projects generating $100+ million in sales monthly.
Expert in dynamic pricing and recommendation systems.
Strong background in both startups and established firms.

Stackforce AI infers this person is a Backend Developer specializing in Machine Learning and Data Architecture for e-commerce and retail solutions.

Contact

kumarirashmibala@gmail.com LinkedIn

Skills

Core Skills

Machine LearningData ArchitectureApisRecommendation Systems

Other Skills

AWSDynamic PricingCollaborative FilteringContent Based ModelsDashboardsSparkStatistical MeasuresLogistic RegressionETL ModelsSQLText MiningNLPClusteringApache SparkPython (Programming Language)

About

I am a backend developer with ~6 years of experience, with a passion for ML/AI projects that help make smart business decisions. I was one of the first people hired at Anakin. We built ML models for dynamic pricing, and built ML APIs which now help our clients generate sales worth $100+ million every month. Having worked at well-capitalised organisations and small startups, I have had contributed to projects individually as well as managed a team of engineers. Performing regression techniques for predicting campaign target groups, building web and desktop applications, to building recommendation system for groceries, I have had decent exposure to the software industry. I received a Bachelor of Technology in Electrical Engineering from IIT Kanpur in 2015, where I first learned about OOP and functional paradigms of programming languages, and have been obsessed ever since. My specialities lie primarily in Python, Django, Machine Learning, Recommendation Systems, Data Architecture, AWS, Spark and Scala.

Experience

Anakin

2 roles

Chief Technology Officer

Promoted

Dec 2020 – Present · 5 yrs 3 mos

Helping retailers and brands increase revenue by better pricing and product catalog expansion.
We provide global coverage on real-time product assortments and pricing data from e-commerce websites on over 100 million SKUs. We collect web data at scale so that you don’t have to. We track and categorize all this data using AI and machine learning.

Machine LearningData ArchitectureAWS

Senior Software Engineer

Jul 2019 – Nov 2020 · 1 yr 4 mos

Built ML models to predict the impact of changing prices on different growth metrics, thus enabling them to price dynamically to help reach the targeted revenue.
Built ML APIs to automate the lead generation, using which car dealerships and banks are realising $100+ million worth of sales every month.

Machine LearningAPIsDynamic Pricing

Itaakash strategic software pvt. ltd.

Machine Learning Consultant

Jun 2020 – Aug 2020 · 2 mos · Mumbai, Maharashtra, India

Built a recommendation system, as an addition to a grocery app.
Built Collaborative Filtering and Content Based models, which performed as high as 45%
recall, and put a Hybrid Recommender in place.
This enables to predict orders for the sellers also, and helps reduce delivery time by 30-40%.

Recommendation SystemsCollaborative FilteringContent Based ModelsMachine Learning

True fit corporation

Full Stack Developer

Aug 2017 – Jun 2019 · 1 yr 10 mos · Mumbai Metropolitan Region

Designed and built dashboards to compare performance enhancement due to fit recommendations for brands and retailers.
The varied statistical measures on these dashboards showed the clients the exact impact of our discovery and recommendation algorithms.
It increased the likelihood of a retailer becoming a client by at least 20%.
Wrote Spark aggregations to populate the tables of enterprise data hub and analytics.

DashboardsSparkStatistical MeasuresData ArchitectureMachine Learning

Loylty rewardz mngt pvt ltd

Software Developer

Jul 2015 – Jul 2017 · 2 yrs · Mumbai, Maharashtra, India

Performed Logistic Regression and Propensity Modelling to predict the best target group for campaigns.
Designed ETL models for Enterprise Data Warehouse.
Built .NET windows and web applications for different teams for internal tasks.
Developed and optimised Stored Procedures in SQL.
Built an Android Application, and deep linked it with UBER API.

Logistic RegressionETL ModelsSQLMachine LearningData Architecture