Dec 2015 – Oct 2017 · 1 yr 10 mos · Gurgaon, India

• Designing Products:
• Achieved a < 20 seconds checkout on the consumer app
• Planned and executed in-house closed wallet, Yumcash. Now amassing to 42% of the payment method for orders
• Designed dashboards/panels/consoles for different functions across the supply chain to solve the operational challenges through tech
• Marketing the Product:
• Adopted and implemented the AARRR Pirate metrics after customising it to suit the business model. This has helped curb the customer churn by 18% and hence drive growth through retention
• Created Referral Program leading to virality and lower CACs
• Championing the Customer:
• Led the customer support team for 4 months to understand the customer and their problems to the core. Channelled the learning and empathy to then improve the product
• Data Data Data:
• Devised algorithm after evaluating trends in data to introduce Personalised-Menu for repeating customers
• Responsible for several KPIs including Retention, Conversion rate to a customer, NPS to name a few

Mar 2015 – Dec 2015 · 9 mos · Gurgaon, India

• Algorithms / Problem Solving:
• Biker allocation algo: To find the best biker for a particular order. Worked with Lat-long of the bikers, customer and Google’s Distance Matrix API to devise the algorithm
• Order batching/clubbing algo: Using Dijkstra’s shortest-path algo created a logic for the bikers to take multiple orders together, hence making a milk-run. Increased the Biker mileage + reducing the manual effort of Ops
• Coding / Languages:
• Designed relational Database architecture in MySQL for the application from scratch
• Coded the v1 of restful APIs for the consumer and logistic apps on Yii 2.0 framework in PHP
• Released two versions of the consumer Android app
• Worked with R and Elastic Search to implement menu-personalisation

Jan 2014 – Jul 2014 · 6 mos · Banglore, India

Jun 2013 – Aug 2013 · 2 mos · Noida Area, India