Mar 2018 – Oct 2018 · 7 mos · London, United Kingdom

• Reporting to the Marketing Manager and help Adrem build their online and offline brand presence.
• Have an understanding of SEO, web content, social media and campaign strategy.
• Responsible for planning, implementing and reporting a variety of online marketing and SEO strategies to the Marketing Manager.
• Manage company social media channels: Twitter, Facebook and LinkedIn. This will include content generation, daily interaction and management of customer enquiries.
• Assist the marketing manager and marketing team
• Use timelines and scheduled content to create a consistent stream of new content for audience
• interaction while analysing, managing, and altering schedules where necessary to optimise visits
• Keeping up-to-date with current digital trends and suggesting new ideas to enhance the digital
• strategy of the organisation.
• Administrative or other marketing support to assist with the efficient running of the department,
• Developing a creative strategy with the marketing team for running campaigns for different
• events
• Carrying out weekly analytics for website and social media campaigns and analysing them for
• future campaigns.
• Work on website development and redesigning for SEO
• Monitor, report and analyse results to improve performance, using tools such as Google analytics
• and others.
• Carry out competitor analysis using tools such as Similar Web, to assess competitors online
• presence.

Mar 2017 – Oct 2017 · 7 mos · London, United Kingdom

• ○ Managed social media content for 3+ platforms and creatively developed digital marketing strategies for market expansion over 6 months, honing interpersonal skills.
• ○ Coordinated with creative agencies externally and worked alongside a team for co-creating internally a long term cost-effective growth strategy.
• ○ Acquired strong research skills analysing the current market situation and potential market development and provided key insights to CEO.
• ○ Devised and implemented creative strategies to optimise website design/SEO and increase user engagement which led to a significant increase in website traffic and lead generation

Jul 2016 – Mar 2017 · 8 mos · Reading, United Kingdom

• ○ Optimised current marketing activities and marketing strategy of overall business,
• ○ Launching SEM, PPC, social media and email marketing MailChimp campaigns alongside a team
• ○ Created content strategy for social media (3+ platforms) which rose impressions by 20k over 3 months
• ○ Implemented strategy and marketing plan (9 months) through offline and online channels which increased brand awareness and sponsors;
• ○ Collaborated with Senior Leadership Team to devise SEO Strategy and designing of pages to support launch of a new website
• ○ Optimised data analytics for tracking social media and campaign reach
• ○ Creating and independently managing a Google AdWords campaign leading to improved website visits and client interest
• ○ Maintaining and tracking Google Analytics to redesign website pages and lead generation
• ○ Operated Hootsuite account to successfully manage and grow several social media platforms
• ○ Built and administered an online fundraising campaign on LocalGiving.org over 3 months
• ○ Research on local charity events for market expansion
• ○ Event management and logistics for four Work Ready events with students during Summer 2016

Jul 2015 – Aug 2015 · 1 mo · Mumbai Area, India

• ○ Managed media strategy development through social media audits, research and analytics to support the creation of pitch decks for new client projects
• ○ Communicated with potential customers and developed relationships, which led to successful media planning
• ○ Created and presented possible digital campaigns and account brainstorming for customers, identifying opportunities

Jul 2014 – Aug 2014 · 1 mo · Mumbai Area, India

• ○ Researching and gathering data to develop well-informed strategic plans for clients
• ○ Planning of accounts and creating successful pitch decks to present to clients
• ○ Working closely with media planning staff to produce marketing plan, campaign and strategy pitches
• ○ Successfully formulated advertising strategies

Jun 2012 – Jun 2012 · 0 mo · Mumbai Area, India

• ○ Organised and assisted in running of a Donation Drive campaign by promoting and presenting the brand through a charity event which led to publicity and news coverage
• ○ Carried out external communications (Public Relations) with agencies and writing press releases
• ○ Designed marketing materials such as brochures, fliers and mailers for existing customers