Rosalyn Postwala

Business Development Executive

Ahmedabad, Gujarat, India0 mo experience

Key Highlights

  • Selected as EY Global Open Science AI Ambassador.
  • Ranked 1st in India at Shell Eco-Marathon.
  • Contributed to research at top global institutions.
Stackforce AI infers this person is a Marketing and Research professional with a focus on Behavioral Strategy and Digital Innovation.

Contact

Skills

Core Skills

Content ManagementDigital MarketingContent WritingData VisualizationBehavioural ResearchSocial Media MarketingMarketing

Other Skills

TeamworkReportingGoogle DocsLiterature ReviewsEmail MarketingDatavyuVideo CodingSocial Media ManagementVideo EditingBusiness MarketingCustomer AcquisitionB2C MarketingGo to market strategyQuestionnaire DesignEntrepreneurship

About

I'm Rossallyn Postwala, a recent BBA (Hons.) graduate with a major in Human Resources and a minor in Mass Communication, passionate about working at the intersection of strategy, research, and innovation. Over the past few years, I’ve had the opportunity to work with global institutions like INSEAD, Wharton, Cambridge Judge Business School, and Pre MBA at IIM Udaipur, contributing to research projects in marketing, behavioral strategy, and organizational trust. I was also selected as a delegate at the 50th International Business Today Conference at Princeton University and as a Core Storyteller for Half the Story’s Digital Civics Academy. Alongside research, I’ve taken on leadership roles across startup ecosystems, consulting & startup and non-profit campaigns, where I’ve managed marketing, content strategy, and business development initiatives. My experiences range from building brand narratives and running national awareness campaigns to publishing in academic journals and pitching social innovations to Ernst & Young. I'm deeply curious, proactive, and always looking to work on projects that push boundaries, whether in marketing, consulting, product, operations, or policy. If you're working on something exciting, let’s connect!

Experience

Nalsar university of law, hyderabad

Research Assistant Intern

Feb 2025Feb 2025 · 0 mo · Hyderabad, Telangana, India · Remote

  • Worked closely with lawmakers, law students, and animal welfare founders to research and analyze animal protection laws, regulatory frameworks, and policy reforms. Engaged with stakeholders to support advocacy efforts and contributed to initiatives aimed at improving legal protections for stray ranging dogs.
  • NALSAR ranked amongst the top #3 national law universities in India, has pioneered the establishment of the country's first Centre for Animal Law and has also been acknowledged by the Hon'ble President of India.
Content writingEmail MarketingContent Writing

Ey

EY Global Open Science AI & Data Challenge Ambassador

Dec 2024Jun 2025 · 6 mos · Remote

  • Selected as one of the top 30 ambassadors globally, this prestigious role is part of the annual EY Open Science AI & Data Challenge. The initiative provides university students and early-career professionals with a platform to leverage artificial intelligence, data, and technology in addressing sustainability challenges. As an ambassador, the focus is on fostering innovation, collaboration, and impactful solutions to contribute to a more sustainable future.

Brown university

Research Assistant

Dec 2024Apr 2025 · 4 mos · Providence, Rhode Island, United States · Remote

  • Working as a Research Assistant on a joint project with a professor from Brown University and IE Business School, Spain! Brown - #1 of the prestigious 8 Ivy League universities.
  • I’m contributing to research in Human Resource Management & Social Entrepreneurship, including an academic book led by the professor, and also the collaboration between U.S. and European business schools, as it brings together diverse perspectives and global insights.

Eötvös loránd university

Research Assistant

Sep 2024Feb 2025 · 5 mos · Budapest, Hungary · Remote

  • Joined the Department of Ethology at ELTE Hungary as a Research Assistant! Our research focuses on the evolving roles of dogs in society, particularly their significance in family dynamics and the factors influencing dog ownership. I’ll also explore the cross-cultural perceptions of companion dogs in the upcoming study.

University of maryland

Research Assistant

Sep 2024Jan 2025 · 4 mos · College Park, Maryland, United States · Remote

  • Research assistant in collaboration with the University of Maryland and the University of Pennsylvania Penn Vet Working Dog Center, within the Department of Hearing and Speech Sciences at the University of Maryland, College park, USA. This opportunity allows me to dive deeper into research focused on language perception, combining insights from both human and animal cognition.
DatavyuData VisualizationVideo Coding

University of cambridge

Research Assistant

Aug 2024Feb 2025 · 6 mos · Cambridge, England, United Kingdom · Remote

  • Joined Cambridge Judge Business School researching in the discipline of Organizational Behaviour which allows me to delve deeper into how organizations function, exploring key aspects like leadership, culture, and team dynamics. It’s an incredible opportunity to collaborate with brilliant minds, learn from leading research, and contribute to insights that can shape the future of work.
  • Ranked #1 in the UK and #5 globally— feels incredibly rewarding and, admittedly, a bit overwhelming! The opportunity to assist in research at this level is both an honor and a learning opportunity that I am embracing.

Iiser kolkata

Research Intern

Aug 2024Dec 2024 · 4 mos · Kolkata, West Bengal, India · Hybrid

  • As a research intern in the lab, I focus on observing and analyzing the behaviour and cognition of free-ranging dogs in India. My role includes gathering and coding data on their time-activity budgets, social dynamics, cognitive abilities, & interactions with humans. I contribute to studies on group behavior, decision-making, and the impact of human factors on their survival strategies at their Dog Lab. This hands-on research allows me to explore fascinating questions about dog cognition, behaviour, and their unique relationship with humans.

School of technology (sot), pdeu

Research Assistant

Jul 2024May 2025 · 10 mos · Gandhinagar, Gujarat, India · Hybrid

  • In my role as a Research Assistant at (SOT), PDEU. My research topic focuses on the application of AI in digital marketing. I am responsible for conducting literature reviews. Collaborating & gathering data and insights to write a research paper on the topic.
  • Working under Professor: Dr. Shilpa Pandey
Literature ReviewsDigital Marketing

The wharton school

Research Assistant

Jun 2024May 2025 · 11 mos · Philadelphia, Pennsylvania, United States · Remote

  • Research Assistant on a joint project with professors from University of Pennsylvania’s Wharton Business School, INSEAD (France), and Bocconi University (Italy). I’m honored to be researching under one of the Top 40 MBA professors in the world at a school that has shaped global leaders.
  • Wharton is 1 of 6 Ivy League Business schools, A member of the M7, the elite group of the world’s most prestigious business schools.

Pepsico

PepSheCo Sales Star competition Trainee

Jun 2024Jun 2024 · 0 mo · India · Remote

  • I'm thrilled to share that I've recently completed the prestigious PepSheCo Sales Star Internship Program, emerging as one of the select few chosen out of an impressive pool of 35,000 students. Out of those, 1000 were shortlisted to dive deeper into the world of sales at PepsiCo, and I'm grateful to have been among them.

The simply salad

Social Media Marketing Intern

Mar 2024May 2024 · 2 mos · Ahmedabad, Gujarat, India · Hybrid

  • The Shark Tank deal company, we manage their social media pages, creating engaging content that drives brand awareness and customer engagement. Working closely with the the founders, contributing to strategic initiatives and business growth. Additionally, I have the unique opportunity to gain valuable insights and mentorship from Vineeta Singh, enhancing the company's innovation and market presence.

Team kaizen

Non Tech Team

Feb 2024Jun 2025 · 1 yr 4 mos · Gandhinagar, Gujarat, India · On-site

  • Team Kaizen is participating in Shell Eco-Marathon which challenges teams from around the world to design, build and test ultra energy-efficient vehicles.
  • Team Kaizen represented PDEU in the Shell Eco-Marathon Asia 2025 at Lusail International Circuit, Qatar, under the Battery Electric Prototype Vehicle segment. We secured 1st rank in India and 5th rank in the Asia-Pacific & Middle East.

Acm-w student chapter pdeu

Content & Documentation Head

Feb 2024Apr 2025 · 1 yr 2 mos · Gandhinagar, Gujarat, India · On-site

  • In charge of drafting messages and emails for events, my role is to ensure clear and concise communication that captures the essence of each occasion. From invitations to reminders, every word is carefully chosen to convey the importance and excitement surrounding the event. With attention to detail and a knack for engaging language, I strive to create messages that inspire attendance and anticipation among recipients.

Stockz11

Marketing Intern

Jan 2024Mar 2024 · 2 mos · Ahmednagar, Maharashtra, India · Remote

  • Pivotal role in developing and implementing effective sales strategies for our stock investment learning & trading app. Expansion of our viewer base by formulating and executing dynamic social media strategies. Utilizing various channels, strategically advertised the app, increasing its visibility and engagement. Gained experience on go to market & user acquisition growth engines as part of this project.
Social Media ManagementSocial Media MarketingVideo Editing

Pandit deendayal energy university (pdeu)

School of Liberal Studies Mirror, Content Editor

Jul 2023Jun 2025 · 1 yr 11 mos · Gandhinagar, Gujarat, India · On-site

  • Content Editor at SLS Mirror, a monthly magazine, I oversee the compilation and creation of content that highlights the diverse array of events, recognitions, and awards achieved by both students and faculty members within our institution, SLS (School of Liberal studies).
TeamworkReportingContent ManagementGoogle Docs

Encode pdeu

Creative Marketing Head

Jun 2023Sep 2024 · 1 yr 3 mos · Gandhinagar, Gujarat, India · On-site

  • Responsible for maintaining a rapport with all the members and conducting interactive activities as well as marketing for the club on social media platforms.
behavioural researchBehavioural Research

Video graphics association (vga)

Core Committee Member

Jun 2023Jul 2024 · 1 yr 1 mo · Gandhinagar, Gujarat, India · On-site

  • Thrilled to embark on a new journey as a Core Committee member for VGA, the filmmaking club! Excited to dive into the realm of content and documentation, while also contributing to other vital departments like publicity, creative, and video editing. Let's bring our cinematic visions to life and create unforgettable experiences together!

Social and cultural committee

Content & documentation - Committee member

Dec 2022Jan 2024 · 1 yr 1 mo · Gandhinagar, Gujarat, India · On-site

  • Throughout my time on the subcommittee, my experiences as a member of the Content and Documentation Subcommittee in the Social and Cultural Committee as Serving in this role has been an enriching journey, allowing me to contribute to the committee's objectives and witness the impact of our collective efforts.
Business MarketingCustomer AcquisitionB2C MarketingSocial Media MarketingGo to market strategyMarketing

The medium pdeu

Content & doc/social media - Committee member

Nov 2022Jan 2024 · 1 yr 2 mos · Gandhinagar, Gujarat, India · On-site

  • Being a part of the C&D and social media subcommittee has allowed me to enhance my skills in various areas. I have gained valuable insights into communication strategies, learned how to navigate the intricacies of social media platforms, and developed proficiency in analytics tools. These skills have not only been beneficial to our organization but have also enriched my professional profile.

Daastan pdeu

Content & documentation - Committee member

Nov 2022Jan 2024 · 1 yr 2 mos · Gandhinagar, Gujarat, India · On-site

  • Dramatics Club of PDEU

Education

Pandit Deendayal Energy University

Bachelor's degree — BBA hons

Jan 2021Jan 2025

Harvard University

Aspire Leaders Program Cohort Member — Leadership development

Mar 2025May 2025

Indian Institute of Management Udaipur

Summer Program in Management- Pre MBA

May 2024Jun 2024

Indian Institute of Management Bangalore

IIMB - NSRCEL Women Startup Program - 5 — Entrepreneurship/Entrepreneurial Studies

Aug 2024Sep 2024

National Institute ofDesign (NID) Ahmedabad

Introduction to Digital FilmMaking — Cinematography and Film/Video Production

May 2024May 2024

Swaminarayan Dham International School

HSC — Commerce

Mar 2018Mar 2021

Mount Carmel High School Ahmedabad

Jan 2006Jan 2017

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