Sep 2020 – Present · 5 yrs 6 mos · Nairobi County, Kenya

• Deputy Corporate Communications Manager, supporting strategic communication. I contribute to strengthening institutional visibility, digital reputation, and stakeholder engagement across audiences. My work focuses on strategic communication, media relations, digital communication strategy, crisis communication, and institutional reputation management.
• Key Responsibilities:
• Develop and implement integrated strategic communication strategies that strengthen institutional reputation and public trust.
• Lead digital communication and media relations, managing KMTC’s presence across media.
• Produce high-impact communication materials, including press releases, speeches, website content, and institutional publications.
• Strengthen relationships with journalists and editors, maintaining and expanding an institutional media database.
• Support development of annual communication plans and budgets aligned with institutional priorities and national health workforce development goals.
• Guide crisis communication and reputation management, ensuring timely and coordinated responses to emerging issues.
• Lead institutional storytelling and translate complex health and medical education topics into accessible narratives.
• Support internal communication across the institution, ensuring message alignment across leadership, faculty, students, and partners.
• Strategic Impact:
• Strengthened KMTC’s digital communication ecosystem and institutional visibility across digital platforms and media channels.
• Contributed to communication audits and strategic reforms aimed at improving message clarity and stakeholder engagement.
• Supported positioning of KMTC messaging around health workforce development and medical training excellence.
• Thought Leadership:
• Founder of Hezron Insights, a platform exploring:
• Digital storytelling.
• Strategic communication.
• Search Engine Optimization (SEO).
• Generative Engine Optimization (GEO).
• AI-driven discovery and digital visibility.

Jul 2017 – Sep 2020 · 3 yrs 2 mos · Global Office

• Led the development and implementation of comprehensive communication and media strategies, ensuring messaging aligned with organizational goals. This drove a 35% increase in public engagement across Kenya, Uganda, Tanzania, Malawi, and Zambia.
• Provided technical leadership in developing an advocacy toolkit with policy briefs, factsheets, best practices, and multimedia storytelling materials, improving policy influence by 40%.
• Spearheaded efforts that influenced the Malawian government to recognize and remunerate Community Health Workers, showcasing effective stakeholder engagement and public affairs skills.
• Pioneered the establishment of Africa’s largest media network for health journalists, the Africa Media Network on Health, increasing media coverage of African health issues by 50% across five countries.
• Produced and edited content across newsletters, reports, websites, and digital marketing platforms, resulting in a 45% rise in message amplification and strengthening brand reputation.
• Led a media advocacy campaign with Amref.org that successfully resulted in the formal recognition of Community Health Workers (CHWs), now referred to as Community Health Promoters, as part of Kenya’s formal health workforce, influencing health policy changes that impacted over 100,000 CHWs nationwide.
• Pioneered the Health Communication and Journalism program at Amref International University, training over 600 health journalists across Africa.

Jan 2015 – Jan 2017 · 2 yrs · Nairobi County, Kenya

• Employed a comprehensive approach to disseminating project information across various channels, including robust media monitoring, digital marketing, social media marketing, and content marketing strategies, leading to a 40% increase in audience engagement.
• Championed the optimization of information and knowledge management systems, streamlining processes for internal communications and enhancing information accessibility by 30%.
• Ensured consistent brand standards across all materials, reinforcing brand reputation and messaging. This effort contributed to a 25% increase in brand recognition among target audiences.
• Developed impactful content for newsletters, blogs, digital PR, and websites, contributing to a 35% increase in content engagement and reinforcing thought leadership in health communication.

Jan 2014 – Jan 2015 · 1 yr

• Experience Highlights:
• As a seasoned professional, I have successfully navigated diverse responsibilities, showcasing proficiency in Health, Business, Environment & Climate Change, and Food Security. My contributions extend beyond standard journalistic practices, as outlined below:
• Topic Specialization: Demonstrated expertise in covering a diverse range of topics, with a specialized focus on Health, Business, Environment & Climate Change, and Food Security.
• Deadline-Driven Article Creation: Consistently delivered high-quality articles under stringent deadlines, showcasing my ability to produce impactful content within time constraints.
• Comprehensive Coverage: Provided compelling coverage for both anticipated features and breaking news, ensuring a well-rounded and dynamic representation of news stories.
• High-Level Interviews: Conducted interviews with high-level senior Government officials and community members to generate story ideas and fulfill feature writing assignments, highlighting my adeptness in engaging with diverse stakeholders.
• Trend Observation: Actively observed trends across all sectors of the economy, translating insights into newsworthy stories that resonate with readers.
• Research Synthesis: Analyzed and synthesized research publications, utilizing research findings to craft compelling and informative stories for newspapers.
• Media Collaboration: Collaborated with various media outlets to amplify the reach and impact of authored articles.
• Editorial Contribution: Provided editorial contributions, contributing to the overall quality and depth of publications.
• Audience Engagement: Leveraged social media platforms to enhance audience engagement and increase the visibility of published articles.
• My experience reflects not only a commitment to journalistic excellence but also a proactive approach to exploring new avenues for impact and audience engagement.

Jan 2013 – Jan 2013 · 0 mo

• Professional Expertise:
• In my role as a seasoned professional with expertise in Politics, Conflict & Security, and Health, I have consistently excelled in various responsibilities, contributing significantly to media coverage and content creation. Here's a breakdown of my key achievements:
• Diverse Topic Coverage: Demonstrated specialization in Politics, Conflict & Security, and Health, providing in-depth and insightful coverage across these critical subject areas.
• Deadline-Driven Article Production: Successfully wrote and delivered high-quality articles within demanding timeframes, showcasing a commitment to timeliness without compromising content excellence.
• Comprehensive News Coverage: Provided compelling coverage for both anticipated feature articles and breaking news, contributing to a dynamic and engaging news landscape.
• High-Level Interviews: Conducted interviews with high-ranking Government officials and community members, leveraging insights for story ideas and feature writing assignments.
• Trend Observation: Actively observed trends across all sectors of the economy, translating insights into relevant and impactful news stories.
• Research Synthesis: Demonstrated analytical prowess by analyzing and synthesizing information from research publications, crafting compelling and informative stories for newspapers.
• Multimedia Storytelling: Incorporated multimedia elements into storytelling, enhancing the visual appeal and engagement of news content.
• Audience Interaction: Fostered direct engagement with the audience through social media platforms, promoting active discussion and feedback.
• Editorial Collaboration: Collaborated with editorial teams to enhance the overall quality and depth of published articles, contributing to a cohesive and impactful narrative.
• My track record reflects not only my expertise in diverse subject matters but also my commitment to delivering content that is both timely and impactful.

Jan 2012 – Jan 2014 · 2 yrs · Nairobi County, Kenya

• Professional Expertise:
• As an accomplished professional with a specialization in Health, Environment & Climate Change, Agriculture, Conflict & Security, I have excelled in a multitude of responsibilities, contributing significantly to media coverage and content creation. Here's a breakdown of my key achievements:
• Diverse Topic Coverage: Demonstrated expertise by covering a broad spectrum of topics, specializing in Health, Environment & Climate Change, Agriculture, Conflict & Security.
• Deadline-Driven Article Production: Consistently delivered high-quality articles within challenging timeframes, showcasing a commitment to timeliness without compromising on content quality.
• Comprehensive News Coverage: Provided compelling coverage for both anticipated feature articles and breaking news, contributing to a dynamic and engaging news landscape.
• High-Level Interviews: Conducted interviews with senior Government officials and community members, leveraging insights for story ideas and feature writing assignments.
• Trend Observation: Actively observed trends across diverse sectors of the economy, translating insights into relevant and impactful news stories.
• Research Synthesis: Demonstrated analytical prowess by synthesizing information from research publications, crafting compelling and informative stories for newspapers.
• Multimedia Storytelling: Expanded storytelling capabilities by incorporating multimedia elements, enhancing the visual appeal and engagement of news content.
• Audience Interaction: Fostered direct engagement with the audience through social media platforms, promoting active discussion and feedback.
• Editorial Collaboration: Collaborated with editorial teams to enhance the overall quality and depth of published articles, contributing to a cohesive and impactful narrative.
• My track record reflects not only my expertise in diverse subject matters but also my commitment to delivering content that is both timely and impactful.