Anshika Makhija — Digital Marketing Specialist
🙋♀️ Hi, I’m Anshika - a marketing & communications professional with a strong interest in hospitality, F&B, & experiential brands. ✨ With a B.A. (Hons.) in English from Delhi University, I’ve always been fascinated by how narratives shape perception. Currently, I work as a Social Media Associate at Little Black Book (LBB), acquired by Nykaa, where I create content that connects communities with the most exciting brands across lifestyle, dining, & city culture. 🍴 My long-term goal is to build & manage hospitality brands that are experience-first, culturally relevant, & community-driven. I’m particularly interested in shaping brand positioning, crafting cohesive narratives across digital & on-ground touchpoints, & developing strategies that turn restaurants & lifestyle spaces into memorable, scalable brands. 😎 Skills I Bring: • Brand Communication & Narrative Building • Campaign Ideation & Execution • Consumer Behaviour Analysis • Community & Relationship Management • Creative Problem Solving • Collaborative Teamwork
Stackforce AI infers this person is a Marketing Specialist with a focus on Hospitality and E-commerce.
Location: Delhi, India
Experience: 2 yrs 5 mos
Skills
- Social Media Management
- Creative Entrepreneurship
- Social Media Marketing
Career Highlights
- Expert in brand communication and narrative building.
- Proven experience in managing social media for lifestyle brands.
- Entrepreneurial background in e-commerce and wellness products.
Work Experience
LBB (Little Black Book)
Social Media Executive (2 yrs 5 mos)
Social Media Management Intern (5 mos)
Care Collective
Business Owner (1 yr 5 mos)
Studio57
Social Media Marketing Intern (2 mos)
Education
B.A (Honours) English at Delhi University
High School Graduate at Bal Bharati Public School
