Raja Banerjee

Co-Founder

Gurgaon, Haryana, India26 yrs 3 mos experience
Highly Stable

Key Highlights

  • 25 years of experience in sales and business development.
  • Proven track record in driving revenue growth and market expansion.
  • Expert in strategic business alliances and turnaround strategies.
Stackforce AI infers this person is a Sales and Business Development Leader with expertise in FMCG and strategic market initiatives.

Contact

Skills

Core Skills

Sales ManagementBusiness DevelopmentSales StrategyMarket AnalysisProduct ManagementStakeholder Management

Other Skills

Director levelChannel SalesBrandingMarket PlanningExecutive CoachingSupply Chain ManagementEWSFinanceProject ManagementOrganizational DevelopmentFMCGNew Business DevelopmentSales OperationsDistributed Team ManagementLeadership

About

I put forward my 25 years in bringing forth enriched experience of driving multi-fold revenue, setting up sales/distribution strategy, closing high valued deals and safeguarding the market value. My primary objective during my tenures has been to discover business prospects, consistently strive for win-win sales solutions, manage high-level client engagements, grow existing accounts and improve market share. Possess trajectory of evolving as business leader in the chair of Co-founder. With notable ability in delivering massive business turnaround, through process enhancement and leading cross-functional teams, I align corporate strategy to drive flawless execution. My experience has equipped me with specialized exposure in simultaneously leading multiple accounts and product lines, while championing business growth, people leadership, process transformations, and productivity enhancements. My exposure across sales and business development, enabled market penetration, business expansion, revenue growth, and larger client base. I hold considerable knowledge and skills across market analysis, stakeholder management, sales planning and execution roadmap. My approach in every role is centered on an intrinsic flair for problem solving and relationship management to drive consistent revenue/profit mark-up. Over the years, I have been displaying real time decisive leadership to provide turn-key sales and distribution strategy and cutting-edge solutions. am also certified sales trainer & coach from ISTD, I love photography and travelling. Photography and travelling refreshes my mind and stimulates my imagination to see things differently and understand 3rd and 4th dimensions of situation, object and life.

Experience

Switz group (dbpl)

2 roles

Head Of Sales

Promoted

Feb 2022Present · 4 yrs 1 mo · India

Director levelChannel SalesSales ManagementBusiness Development

Sales Operations Manager

Nov 2021Jan 2022 · 2 mos · India

Ganymede business ventures

Co-Founder & Director

Nov 2019Oct 2021 · 1 yr 11 mos · Gurugram, Haryana, India

  • As Cofounder & Sales Director, I handle revenue, sales, and network outreach for the company along with managing Technology and App management for digitizing the BOP network for the organization. I Plan, implement, manage, and oversee the company’s overall sales strategy while creating new, turnaround plans for existing business ventures, reorienting towards profits.
  • With expertise at GTM strategies and market analysis, I have taken several initiatives for the welfare at also fetches revenue growth. I created 687+ street vending ecosystem with 40% new entrepreneurs within 3 months, help the organization to get a valuation of 150 Cr, and Govt of India was keen to work closely on this project. Business discontinued due to Covid
  • I introduced unique model for rural and pan plus channel and oversaw execution of throughout management of short shelf-life products. Conceptualized, planned and oversaw overall sourcing, Pricing, production, packaging and branding together with compete launch of the Latoo (a traditional namkeen brand) in markets of UP, MP and Vidharbha.
  • I lead and drive the sales and business engagement to maximize growth and performance, working across teams to deliver sustainable
  • Success. I foster collaboration with sales and partner teams to develop and execute campaigns to generate new business opportunities.
Sales StrategyMarket Analysis

Cargill

3 roles

Sales Operations Head

Promoted

Oct 2017Nov 2019 · 2 yrs 1 mo

  • At Cargill India Pvt Ltd., I leveraged the organization by contributing the top-line growth by business planning, and stakeholder management skills to drive the execution of the Shopper Category Plan. I developed and implemented Category teams, Customer, Field Sales and Supply Chain teams, strategic pricing management, trade deal closure, trade promotions, and S&OP.
  • Substantially I was responsible for increasing visibility and market share and facilitating targets and distribution expansion of the sales team. Moreover, I defined solution strategy, distribution approach, and partner model to drive the overall go-to-market initiatives. I delivered leadership to the entire strategy roadmap for its definition & execution for the region/zone.
  • I developed and strengthened relationships with key stakeholders besides ensuring high customer satisfaction by providing complete
  • product support. Led teams to nurture strategic partnerships. Directed, trained the team & monitored the performance to ensure efficiency in operations and meeting of individual & group targets.
  • I have taken multiple innovative initiatives for business like creating data & analytics wing for Cargill GEOS. Implemented SFA modelling for commodity for FMCG which was also a novel initiative in the industry.
Stakeholder ManagementSales Strategy

Sales Process & Capability Manager

Promoted

Jun 2013Sep 2017 · 4 yrs 3 mos

  • .

RSM - West

Jul 2012May 2013 · 10 mos

  • .

Nestlé

5 roles

Senior ASM

Jan 2010Jun 2012 · 2 yrs 5 mos

  • My biggest contribution to build and execute Nestle’s biggest initiative, Project NCE, sales objective alignment in Sales. This global ambitious initiative helped Nestle to take big leap in business.

ASM

Promoted

Jan 2007Dec 2009 · 2 yrs 11 mos

  • I worked for welfare programs while managing sales. I supervised distribution through NGOs & Anganwari Sisters through Project Manjari. 2008 in MP. Recognized leader for taking numerus initiatives like pioneering hanger display in 2001 for Nestle product. Built sustainable unique MBU & EPE model creation in 2009.

Sales Training Manager

Promoted

Jan 2005Dec 2007 · 2 yrs 11 mos

  • .

Senior Sales Executive

Promoted

Jan 2003Dec 2004 · 1 yr 11 mos

RTM Executive

Mar 1999Dec 2002 · 3 yrs 9 mos

Education

Indian Institute of Management, Lucknow

COO Program

Sep 2024Oct 2025

Indian Institute of Management, Calcutta

AGMP

Jan 2010Jan 2011

ISTD

Diploma — Training

Jan 2015Jan 2016

IMM

Master of Business Administration - MBA — Marketing

Jan 1996Jan 1999

Calcutta University, Kolkata

Bachelor's degree - BSc - Biology

Jan 1993Jan 1996

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