Prakhar Srivastava

Business Development Executive

Gurugram, Haryana, India4 yrs 7 mos experience

Key Highlights

Expert in data-driven decision making and analytics.
Led successful projects in marketing and sales optimization.
Co-founded a team for innovative underwater robotics solutions.

Stackforce AI infers this person is a Data Science and Engineering professional with expertise in Marketing and Robotics.

Contact

Skills

Core Skills

Data ScienceMarketingMachine LearningProject ManagementMechanical Engineering

Other Skills

Amazon Web Services (AWS)Azure DatabricksPySparkNew Business OpportunitiesMicrosoft PowerPointMarket ResearchBusiness AnalysisPython (Programming Language)Retail MarketingNew Product ImplementationsVendor ManagementMicrosoft Power BISQLTeam LeadershipStrategic Planning

About

I'm Prakhar, and I wear many hats: writer, data scientist, travel enthusiast, and creator. My love for exploring the world, especially the mountains, began during graduate school with a week-long trip to Ladakh. Ever since, I've been captivated by the world, especially the mountains. But I'm more than just a wanderer. I'm also a data pro with a consulting side. I love diving into data and using it to solve real-world challenges. Plus, I'm an avid reader and LinkedIn Creator, sharing my knowledge and perspectives on various topics. From programming languages to machine learning frameworks, I'm equipped to understand even the most complex datasets. Throughout my career, I've had the privilege of working on incredible projects. From using predictive models to optimize marketing campaigns to improving Route to Market outcomes, I've witnessed firsthand the power of data to create positive change. I'm a multifaceted individual who blends various passions and skills to create a fulfilling and impactful career. I'm always excited to see what the future holds and inspire others along the way. I help businesses make data-driven decisions at MiQ, and on LinkedIn, I bring the latest corporate trends and relatable office moments to your feed. Whether it’s a new business insight or a meme-worthy take on office life, you’ll find a mix of both here. Let’s add some humor to the corporate world together! DM me or Contact Me at sprakhar1307@gmail.com

Experience

Criteo

Data Analyst - SAPAC

Jul 2025 – Present · 8 mos · Gurugram, Haryana, India · Remote

Miq

Senior Analyst - DnA

Oct 2023 – Jul 2025 · 1 yr 9 mos · Bengaluru, Karnataka, India · Hybrid

Designed and executed data-led RFP strategies by integrating internal analytics with secondary market research, directly contributing to the acquisition of high-value clients such as a Distillery brand (3M CAD) and major Movie Studios (1.1M CAD), while ensuring strategic alignment with audit-style frameworks to enhance credibility and trust.
Led advanced market analytics during high-variance demand periods (e.g., Super Bowl, Q4 Holiday Months), delivering actionable insights that empowered commercial teams to unlock ~700K CAD in incremental upsell opportunities, thereby strengthening client relationships and driving stickiness.
Pioneered a capture-pixel based segmentation framework using unsupervised learning and association mining techniques, enabling precise audience targeting. This reduced cost-per-ticket KPIs by 10% for entertainment clients and was scaled across verticals, directly improving campaign efficiency and revenue.
Mentored and upskilled junior analysts, improving project delivery rates by 20% through coaching on analytical storytelling, stakeholder engagement, and data structuring best practices
Engineered high-speed, cross-source data pipelines (leveraging JSON logs and APIs) that reduced campaign ops turnaround by 30%, contributing directly to campaign profitability through faster optimization cycles.
Co-developed a creative feature extraction product using VLMs, automating the analysis of competitor creatives. This accelerated GTM strategies and opened opportunities for automated creative scoring and targeting enhancements.

Amazon Web Services (AWS)Azure DatabricksPySparkNew Business OpportunitiesMicrosoft PowerPointMarket Research+2

Tiger analytics

Senior Analyst - Data Science

Jun 2022 – Oct 2023 · 1 yr 4 mos · Bengaluru, Karnataka, India · Remote

Led digital RTM transformation for a Fortune CPG client, integrating field force telemetry with multi-channel sales data—delivering an 18% reduction in operational costs.
Built predictive sales models and multi-scenario simulation tools (Python + Power BI), enabling data-driven territory planning and sales forecasting.
Developed and deployed a web-based RTM optimization suite, shortening model development time by 40% via a custom multi-objective regression framework.
Delivered A/B testing and testing workshops to market teams, strengthening adoption of experimental design and analytical frameworks.
Created a multi-objective optimization codebase to derive an optimized regression model which reduced Model Building sprint time by 40%

PySparkData ScienceMachine LearningBusiness AnalysisPython (Programming Language)Retail Marketing+1

L&t precision engineering and systems

GET - Digital Officer

Aug 2021 – Jun 2022 · 10 mos · Gujarat, India · On-site

Transformed weld quality inspection by deploying a semi-supervised machine learning model on Azure Databricks cutting inspection cycle time by 7% and streamlining QC processes.
Enabled L&T Defence’s transition to smart manufacturing by driving the adoption of Industry 4.0 technologies such as IoT, Digital Twins (via Siemens Technomatix), and real-time material tracking systems

Project ManagementVendor ManagementMicrosoft Power BISQLMachine LearningPython (Programming Language)

Kuka

Student Intern

May 2019 – Jun 2019 · 1 mo · Pune, Maharashtra, India

Project auv manipal

Project Manager Team Lead, mechanical designer and Founder

Mar 2019 – Aug 2020 · 1 yr 5 mos

Co-founded and led a 20-member interdisciplinary team to design and build an Autonomous Underwater Vehicle (AUV), tackling complex challenges in underwater robotics, fluid dynamics, and autonomy.
Oversaw both technical development and non-technical operations, fostering collaboration across software, hardware, and management subteams

Project ManagementMechanical EngineeringPython (Programming Language)Team LeadershipStrategic Planning