Oct 2021 – Oct 2022 · 1 yr · Bengaluru, Karnataka, India

• An ecommerce marketplace for everything sustainable.
• Hired a team of 13 across design, content, marketing, sales and tech. Closed angel round.

May 2018 – Sep 2021 · 3 yrs 4 mos · Mumbai Metropolitan Region

• Incubated by Fractal Analytics - a leading global analytics company. Crux is your AI-based personal analyst, delivering relevant business insight in the form of bite-sized cards on your smartphone.
• Work includes designing data viz for mobile and designing for enterprise. Aim is to become thought leader in B2B and data viz design.

Mar 2017 – Feb 2018 · 11 mos · Bengaluru, Karnataka, India

• Selected by Facebook for FBStart Programme. India's No.1 Pregnancy and Parenting App. Designed and launched two verisons of the app by analyzing user data and gathering user feedback. Leading growth from 10k to 100k+ users.

Jul 2015 – Jan 2016 · 6 mos · Mumbai Metropolitan Region

• Building interactive prototypes and wireframes for both web and mobile platform. Driving data informed decisions using UX metrics to come up with meaningful solutions.

Jul 2014 – May 2015 · 10 mos · Guwahati

• Founded an on-demand delivery service that operated in the city of Guwahati for a year. Led a team of 14 with 4 founding members and a large fleet of Pickmen (Delivery boys). EasyPick aimed to be the backbone for all the 'Uber for X'​ startups, catering to the last mile delivery solutions, by creating a network of trustworthy, reliable and a technology based delivery service. Vision was to empower local retailers and small businesses. Service design, operations, leadership and design.

May 2014 – Jul 2014 · 2 mos · Mumbai Metropolitan Region

• Assisted the direction for Television Commercials of Snapdeal, Bookmyshow, Dell, Pril and Merino Laminates. Creating moodboard, Art and Costume referencing, location recce, casting, shot breakdown and storyboarding.
• Ideated and composed the story and script for a three minute long television and online Public Service Announcement for U.N.I.C.E.F. starring Mr. Amitabh Bachchan, to thank all the people and the volunteers, for helping in successful eradication of Polio from India.

May 2013 – Jul 2013 · 2 mos · Greater Ahmedabad Area

• Great learning experience as a beginner in user experience design.Worked in the domain of Healthcare. Conceptualized and designed my first android application CureIt! - A platform to search, spot and share the best home remedies for instant cure. Involved mind mapping, need analysis, functional specification document, wireframes, prototype and interface design. Also created big data visuals.

Mar 2013 – Feb 2014 · 11 mos · Dispur, Assam, India

• Overall coordinator of Udaan, a social initiative by Alcheringa, which covered more than 100 cities all over the nation, spreading smiles to over 10,000 children, with the team of over 300 volunteers from the campus.
• Udaan was a social initiative undertaken by the students of IIT Guwahati which aimed to deliver hope, to those children who wish to fly out in beautiful colours and live up their dreams, to heal up their tears into smiles and delight.