Prashant Aggarwal — Business Development Executive
India's consumer health market is at an inflection point — rising health awareness, an evolving OTC landscape, and consumers who are more informed but also more sceptical than ever. That's the space I work in. I build brands that earn trust. Over the past decade, I've led marketing for some of India's most recognised health brands — Otrivin, Iodex, and Crocin — at Haleon. My work sits at the intersection of deep consumer insight, clinical credibility, and sharp commercial strategy. Whether it's repositioning a mature brand, launching a new format into a crowded category, or building a go-to-market approach from scratch, I focus on one thing: turning complex health problems into clear, compelling brand ideas that actually move the market. What sets my approach apart is the ability to hold both worlds — the rigour of pharma and the instincts of FMCG marketing. I thrive where insight meets execution: sharpening a brand narrative, designing architecture for new sub-categories, or simplifying a complex health story into something a consumer feels, not just reads in a deck. Areas I work in: Brand Strategy · OTC & Rx Marketing · New Product Launches · Consumer Health · India Market · Brand Architecture
Stackforce AI infers this person is a Healthcare Marketing Expert with a focus on Consumer Health brands.
Location: Delhi, India
Experience: 12 yrs 2 mos
Skills
- Marketing Strategy
- Digital Marketing
- Innovation Management
- Leadership
- Brand Development
- Product Marketing
- Marketing
Career Highlights
- Led marketing for top health brands in India.
- Expert in consumer health and OTC marketing.
- Proven track record in brand strategy and innovation.
Work Experience
Haleon
Senior Brand Manager | Otrivin (9 mos)
Senior Brand Manager Crocin & Iodex Innovations (2 yrs 2 mos)
Brand Manager, Crocin (8 mos)
Kantar
Senior Account Manager (0 mo)
Senior Research Manager (10 mos)
Research Manager (2 yrs 1 mo)
Associate Research Manager (1 yr 2 mos)
GSK Consumer Healthcare India
Consumer Insights Manager, ENO, Iodex, Otrivin & Sensodyne (3 yrs 3 mos)
High Beam Global
Market Research Analyst (1 yr 3 mos)
Education
Master of Business Administration (MBA) at Birla Institute of Management Technology (BIMTECH)
Bachelor of Technology (B.Tech.) at Galgotias College of Engineering and Technology
Intermediate at Tagore International School (Vasant Vihar)
High School at St. Martin's Diocesan School