Jessica Dawda

Co-Founder

Gurugram, Haryana, India9 yrs 6 mos experience

Key Highlights

Founded a successful app with 15,000 users.
Achieved zero crashes in two years.
Converted 210 users into paying customers organically.

Stackforce AI infers this person is a Healthcare-focused entrepreneur with expertise in product development and user engagement.

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Skills

Other Skills

SQLOperations ManagementBusiness DevelopmentProject ManagementBusiness Intelligence (BI)ManufacturingGeometric Dimensioning & TolerancingMicrosoft OfficeMatlabAutoCADMicrosoft WordMicrosoft ExcelPowerPointPTC CreoSolidWorks

About

After a few enriching experiences in corporate and startup environments, I took the leap into entrepreneurship. I built a wearable-based app designed to deliver real-time stress, anxiety, and panic alerts. The app provided quick mindfulness techniques tailored to the time, type, and cause of the alert—helping users calm down within 30 seconds. We identified our target audience among users with smartwatches priced under ₹10k, but the data accuracy from these devices posed challenges in achieving Product-Market Fit (PMF). Despite this, we reached 15,000 users and converted 210 into paying customers. Our focus was on creating a robust, crash-free product, and we succeeded—with zero crashes in two years. Interestingly, this was achieved with almost no marketing spend, relying purely on organic growth. The journey taught me invaluable lessons in product development, user behavior, and market dynamics. Looking forward to leveraging these insights in my next venture! 🚀

Experience

Ziwy_app

Founder & CEO

Jan 2025 – Present · 1 yr 2 mos · Gurugram, Haryana, India · On-site

Mindginie

Founder

Aug 2022 – Dec 2024 · 2 yrs 4 mos · Gurugram, Haryana, India · On-site

MindGinie is a low cost & data backed solution that detects, diagnose & provides solutions for Panic & Anxiety Attacks.
Through multiple iterations, we discovered that the real need exists among users with affordable smartwatches (<₹10K / <$120). However, most of these wearables lack accurate health tracking and real-time data APIs, making seamless integration impossible—posing a major challenge to PMF (Product-Market Fit).
Given these constraints, we exited the Android and Apple ecosystem. However, MindGinie served around 15,000 users over the last 2 years and successfully converted 210 users into paying customers. We invested heavily in building a robust product that maintained a zero-crash record throughout this period. However, all our marketing efforts were purely organic and AS-driven, with no significant investment in promotions.

Loconav inc.

Senior General Manager

Sep 2021 – Aug 2022 · 11 mos · Gurugram, Haryana, India

Launched and Scaled the Product Operations in South Africa Region.

Amazon

Business Development Manager

May 2021 – Sep 2021 · 4 mos · India

Partnered with Media Agencies - Madison HiveMinds & Dentsu to expand their business using Amazon Advertising solutions.

Uber

2 roles

Operations & Logistics Manager - West & North Region

Promoted

Apr 2019 – May 2021 · 2 yrs 1 mo · Mumbai, Maharashtra, India

Supply & Launch Lead (West & North India)
Managed a team of 50 to lead the new supply & launches (E-rickshaw, Goa Market, Medic) for West Region. Streamlined Mumbai acquisition funnel by 35%. Managed 150+ fleet partners (10-500 vehicles) in Maharashtra

Operations Intern

Sep 2018 – Oct 2018 · 1 mo · Mumbai Area, India

Led a team of 8 to plan & execute daily operations of on boarding an auto driver on Uber platform and improved the funnel conversion by 20% in just 2 months.

Base ngo

Development of Corporate Citizenship (DoCC) Internship

Mar 2018 – Apr 2018 · 1 mo · Kailali, Nepal

Eaton

2 roles

Associate Engineer

Aug 2014 – Apr 2017 · 2 yrs 8 mos · Pune Area, India

Designed & Developed GG motors

Modeling and Simulation Intern

May 2013 – May 2013 · 0 mo · Pune

Served as an M&SCOE(Modelling and simulation center of excellence) intern for the project 'Development of gear models : Standard and Planetary gear box' using Matlab/Simulink. Developed and supervised an engineering toolbox which houses basic engineering calculations otherwise performed repeatedly in every new project. The toolbox reduced product cycle time by 10%.