Simon McCade — Product Designer

You've built something technically solid. People sign up, but then get stuck. Not sure what to do next, where to click or why they should care. Support tickets pile up, trials drop off and demos don't quite land. Your product has everything they need - they just can't figure out how to use it. Meanwhile, you're spending money on marketing to bring people in, but UX is losing you customers on the other end. And the longer you wait, the harder it gets. Because now you've got users, legacy patterns, and a product that works but feels clunky. After 7+ years working with 30+ B2B SaaS teams, here's what I know: Most engineering teams aren't set up to solve UX problems. So users get confused, stuck, and leave before they see value. The good news is that fixing it doesn't take months of research or endless cycles. It usually just needs someone who's seen this before and knows what actually moves the needle. I partner with B2B SaaS founders (typically Seed to Series A) who've built something powerful but know the UX hasn't kept up. I don't disappear for weeks and come back with a big reveal. I move fast, ship meaningful improvements in the first week, and focus on stuff that matters - better onboarding, higher conversions, lower churn. Here's what that's meant for clients: - SendX - 25% uplift in trial-to-paid conversions, 2× growth in mid-market ACV, 4.6/5 rating on Capterra - SiteGuru - 30% revenue increase within one month of launching the redesign, awarded "Most Easy-to-Use SEO Tool" on G2 and Capterra (4.8/5 rating from 200+ users) - Ring4 - Went from 0 to first paying customers after product relaunch, faster go-to-market execution during critical growth phase I've personally reviewed 200+ SaaS products and worked directly inside product teams with founders and PMs. If your product's confusing people and slowing down growth, let's chat. Drop me a DM.

Stackforce AI infers this person is a UX-focused product designer specializing in B2B SaaS solutions.

Location: Newcastle Upon Tyne, England, United Kingdom

Experience: 0 mo