Jason Del Rey

Co-Founder

New York City, New York, United States18 yrs 9 mos experience

Most Likely To Switch

Key Highlights

Founder of The Aisle, focusing on AI and commerce.
Author of bestselling book on Walmart and Amazon.
Experienced tech correspondent covering major industry players.

Stackforce AI infers this person is a Media and Journalism expert with a focus on technology and commerce.

Contact

Skills

Other Skills

Headline WritingWeb EditingWritingFinancial ReportingJournalismEditorialCopy EditingNewspaperNews WritingNew MediaBloggingFeature ArticlesDigital MediaMagazinesAp Style

About

I'm interested in speaking with execs, employees and investors who are working at, or tracking, the intersection of AI and commerce. You can contact me via email at jason@readtheaisle.com or securely message me on Signal at the username jasondelrey.10

Experience

The aisle

Founder and Author

Nov 2025 – Present · 4 mos

Real reporting on the AI era of commerce. Subscribe at www.readtheaisle.com.

Fortune

2 roles

Co-Chair of Fortune Brainstorm Tech and Brainstorm AI

Jan 2024 – Present · 2 yrs 2 mos

I help program and host these premier live journalism events

Tech Correspondent

Jan 2024 – Nov 2025 · 1 yr 10 mos

I cover Amazon, Walmart, and the broader e-commerce, retail, and logistics industries for Fortune's website and print magazine. I specialize in investigative and enterprise reporting.
I'm also a co-chair of Fortune Brainstorm Tech and Fortune Brainstorm AI, two of the premier live journalism events in the technology industry.

Harpercollins publishers

Author of Winner Sells All: Amazon, Walmart, and the Battle for Our Wallets

Jun 2023 – Present · 2 yrs 9 mos

My book, Winner Sells All, about the battle between Walmart and Amazon, and Walmart's attempts at digital reinvention over the last decade, was published by Harper Business in 2023.
It has spent time as the #1 book in Amazon's retail category and Top 10 in corporate biographies.
It was one of 12 business narratives to be named to the 2023 Best in Business Books Shortlist

Recode

Senior Correspondent

Jan 2014 – Jan 2023 · 9 yrs

I reported on Amazon, Walmart and e-commerce at Recode, Vox Media's tech and business publication.
I hosted Season 1 of the narrative podcast series "Land of the Giants," which documented how Jeff Bezos built one of the most successful and powerful companies ever created, and how the company's relentless ambition impacts hundreds of millions of people -- for better or worse -- across the globe.
I also was the founder and executive producer of Code Commerce, a live journalism event series featuring top entrepreneurs and executives working at the intersection of technology and commerce.

Allthingsd / d: all things digital

Senior editor, covering commerce

Apr 2013 – Dec 2013 · 8 mos

I covered e-commerce and online payments companies for Recode's predecessor, run by Kara Swisher and Walt Mossberg.

Advertising age

Digital Reporter

Aug 2011 – Apr 2013 · 1 yr 8 mos

I wrote about the business of digital media, including media businesses native to the digital world and traditional media companies expanding into it.