Alex Robinson

CEO

London, United Kingdom22 yrs 10 mos experience
Most Likely To SwitchHighly Stable

Key Highlights

  • Led award-winning behavior change campaigns.
  • Achieved B Corp status for sustainability efforts.
  • Transformed struggling enterprise into profit center.
Stackforce AI infers this person is a leader in the nonprofit sustainability sector with a strong background in social impact and business development.

Contact

LinkedIn

Skills

Core Skills

FinanceOperationsProject ManagementRevenue GrowthProduct DevelopmentBusiness PlanningSocial Impact MeasurementBusiness DevelopmentMarketing StrategySales Management

Other Skills

StrategyGovernanceResourcingRecruitmentStakeholder ManagementStakeholder EngagementLogisticsProfit MaximizationB Corp CertificationMarket PositioningCompetitor AnalysisFramework DevelopmentClient ManagementNegotiationDistribution Management

About

In 2023, Hubbub won Charity Times' 'Charity of the Year' for the second time, thanks to the strength of our partnerships. 🤝 Hubbub’s purpose is to inspire action that’s good for the environment, and for everyone. Our campaigns support individuals, households and communities to make a difference. By helping everyone get involved and building mainstream support for action on climate, we help businesses and government to make positive choices too. 🙌 We can’t do this alone. The scale and urgency of our environmental challenges demand bold new collaborations. Since 2014, we’ve worked with businesses, charitable funders, local authorities and more to create award-winning behaviour change campaigns, raise awareness with inspiring communications, and support community action throughout the UK. 💡 As a strategic partner we can help lift environmental and social ambitions and plans off the page and into vibrant, impactful real-world settings - while aligning with our own charitable aims. 👬 "We’re proud to see our partnership with Hubbub go from strength to strength, having a positive impact by connecting those who need it most and making e-waste less of an environmental problem and more of a digital inclusion solution. It’s incredibly inspiring to work alongside a team as innovative, ambitious and driven as Hubbub." - Dana, Chief Sustainability Officer, Virgin Media O2 "Hubbub are up there with the external partners we love working the most with. They are all such a knowledgeable bunch, real experts in the area of sustainability, yet what has always striked me is their plain talking and their common-sense approach to everything around sustainability (a world which can easily be lacking in common sense). I also find them very professional, always taking time to validate their assumptions with well-designed consumer research." - Émilie, Head of Brand, Innocent Drinks And me? I've taken the scenic route from an entrepreneurial career in the music industry to social impact and sustainability. Today I'm lucky enough to lead a fantastically creative and impactful organisation of 50-something people, and enjoy nothing more than creating an environment where everyone can succeed.

Experience

Hubbub

4 roles

Chief Executive Officer

Promoted

May 2022 – Present · 3 yrs 10 mos

Director

Mar 2020 – Apr 2022 · 2 yrs 1 mo

  • Hubbub is a leading environmental nonprofit. I head our finance, operations, strategy, governance, resourcing and recruitment.
  • Led finance and operations response to the pandemic in my first months in the role. Budget reforecast, scenario modelling and staff consultations enabled data-based decisions on furlough, project delivery and investment of reserves.
  • Led COVID-19 response for HR: implemented furlough scheme, work-from-home; redesigned project resourcing. Feedback highlighted my clear, collaborative approach.
  • Conduct strategic reviews for board of trustees and CEO. Shaped our approach to influencing government policy and the future of our social enterprise.
  • Stakeholder management. Lead with largest grant-giver, Co-op Foundation (ÂŁ500k/year).
  • Direct key projects such as ‘Food Connect’, a low carbon last-mile surplus food redistribution pilot in Milton Keynes. Increased distribution from zero to four tonnes of healthy food a week by building flexible, cost-effective model.
FinanceOperationsStrategyGovernanceResourcingRecruitment+1

Managing Director, Hubbub Enterprise

Promoted

Jan 2018 – Apr 2022 · 4 yrs 3 mos

  • Delivered successful turnaround: Enterprise was losing ÂŁ10k/month when I became MD in January 2018. Increased revenues in 2018/19 by 96% and profit by 576%.
  • Transformed the Ballot Bin, our ‘nudge’ ashtray, from promising product to profit centre. Awarded Queen’s Award for Enterprise in 2021 for success in exporting to 35+ territories.
  • Turned ambition into profitable programmes: from Plastic Fishing, which has taken 10,000+ people out in London Docklands to remove plastic waste, to employee engagement with clients such as KPMG.
  • Achieved B Corp status in 2020.
Revenue GrowthProfit MaximizationProduct DevelopmentB Corp Certification

Commercial Lead, Hubbub Enterprise

Apr 2017 – Jan 2018 · 9 mos

Collaborate cic

On Purpose Associate

Oct 2016 – Apr 2017 · 6 mos · London Area, United Kingdom

  • Six-month placement. Nonprofit consultancy sparking innovation in public services.
  • Collaborate CIC clients included Joseph Rowntree Foundation, Oldham Council, NHS Horizon, and many more public, third sector and private organisations.
  • Brought clarity in a transitional period: designed annual business plan including financial forecasts and targets, product review, market positioning and competitor analysis.
  • Refreshed brand & marketing: created website and visual identity.
Business PlanningMarket PositioningCompetitor Analysis

On purpose london

Associate

Apr 2016 – May 2017 · 1 yr 1 mo · London

  • On Purpose Associates transition into a purpose-led business career via two six-month paid work placements and a programme of professional training, mentoring and coaching.

Rbs

On Purpose Associate (Community Finance & Social Enterprise)

Apr 2016 – Sep 2016 · 5 mos · London Area, United Kingdom

  • Six month Associate role in Community Finance & Social Enterprise.
  • Created and implemented a custom social impact measurement framework and tool for NatWest’s social finance lender, Social & Community Capital. It is still in use today.
Social Impact MeasurementFramework Development

The other hand / one-handed music

Founder / CEO

Jan 2007 – Mar 2016 · 9 yrs 2 mos · London Area, United Kingdom

  • The Other Hand provided full representation in Europe to select US independent record labels from 2011-2014. Services include management of marketing, distribution, licensing, publishing, touring and manufacturing. I sold the label services business in 2014 but retained the record label, artist management, publishing company and consultancy.
  • Delivered >25% profit margin and increased revenue for three consecutive years before sale of label services arm to distributor.
  • Increased client profits by using sales data to design bespoke global distribution networks.
  • Negotiated distribution, licensing and sponsorship agreements involving advances of up to ÂŁ500,000.
Business DevelopmentClient ManagementNegotiation

Stones throw records

Label Manager (Europe)

Jan 2007 – May 2011 · 4 yrs 4 mos · London Area, United Kingdom

  • Stones Throw is one of the world’s most revered independent record labels.
  • The Los Angeles-based firm is best known for its work with Madlib, J Dilla and Aloe Blacc.
  • Identified opportunity for London HQ, built business case and delivered profit every year.
  • Built and coordinated an international distribution and marketing network of 25+ countries.
  • Sold over
four million singles and 500,000 albums for Aloe Blacc by leading strategy and execution for European and Australian album releases – still the greatest commercial success in Stones Throw’s 30-year history.
Marketing StrategyDistribution Management

[pias] uk / integral

Product Manager, Assistant Product Manager, Sales Agent

Apr 2003 – Aug 2007 · 4 yrs 4 mos · London Area, United Kingdom

  • PIAS is Europe’s largest independent music sales and distribution company. Integral funded, devised and executed sales and marketing campaigns for key releases on record labels distributed by PIAS.
  • Maximised The Gossip’s sales and crossover success in the UK, especially via combined TV advertising and retail marketing.
  • Led innovative marketing campaign for Mercury Music Prize-nominated album by Sway.
Sales ManagementMarketing Campaigns

Education

University of Oxford

Bachelor's Degree — History

Jan 1999 – Jan 2003

Ipswich School

High School

Jan 1992 – Jan 1999

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