Jun 2018 – Sep 2025 · 7 yrs 3 mos

• I oversee the creation and execution of continuous scripted factual programming, making strategic editorial decisions on content while planning, writing, developing ideas, and commissioning stories for international productions. My role includes managing talent, securing key contributors, and optimizing workflow processes for flagship programs such as World Business Report, Business Briefing, and Talking Business.

Aug 2017 – Jun 2018 · 10 mos

• I oversee the creation and execution of content and development strategies for social media channels, aligning them with current business and economics news programming. Leading a dynamic digital content team, I drive the end-to-end process, from development to transmission, ensuring the success of campaigns and content creation.
• I collaborate closely with channel heads and global bureau leaders to streamline communication on content and delivery schedules. Additionally, I spearhead the continuous improvement of digital content, leveraging key performance indicators (KPIs) to prioritize workloads and shape ongoing engagement strategies.

Apr 2014 – Aug 2017 · 3 yrs 4 mos

• In the business and economics genre, I spearhead the development of strategies and joint ventures for content and series tailored for multiplatform access across television and radio. As an executive producer, I oversee projects from inception to transmission, ensuring excellence at every stage. My role involves leading cross-functional teams across Europe and Asia, delivering schedules that meet strict deadlines and adhere to budgetary constraints.
• Specializing in Business and Economics with a focus on the TMT sector, I identify emerging trends, key players, and innovative products and services that drive compelling content for news and programmes across television, radio, and online platforms. My expertise includes delivering commissions that strike a balance between editorial insight, compliance requirements, and financial success—always ensuring value for money, quality, and originality.
• Working closely with Channel Controllers and across all platforms, I deliver a diverse range of challenging and innovative programmes informed by a sophisticated analysis of target audience needs. By collaborating with both In-House Production teams and Independent creators, I aim to foster impactful content that resonates deeply with viewers.

Jan 2013 – Apr 2014 · 1 yr 3 mos

• In my role, I led the content strategy and oversaw the planning and execution of ongoing activities, ensuring the quality and consistency of factual production content across multi-channel digital platforms. I was instrumental in initiating and supporting the implementation of content elements as part of a global digital strategy, with the goal of driving digital KPIs both globally and regionally.
• I proactively identified opportunities to enhance the digital customer experience, ensuring all content efforts aligned with audience engagement and strategic objectives. Additionally, I managed high-profile joint ventures with the Discovery Channel and Smithsonian, developing impactful content and compelling stories that resonated with target audiences while meeting the goals of commercial clients and in-house commissioning editors.

Jan 2018 – Present · 8 yrs 2 mos · London, United Kingdom

• In 2018, I founded Life Bites, a dynamic social media channel and blog dedicated to building a supportive network for working individuals navigating the balance between family and career. Our focus is on amplifying the voices of the “invisible generation”—those who often feel overlooked in mainstream narratives. Life Bites aims to inspire, empower, and ensure that women feel valued in this ever-evolving world.
• As a media channel, we embrace the opportunity to share captivating insights and perspectives from diverse domains including entrepreneurship, startups, innovation, technology, parenting, food, fashion, and beyond. Our mission is to connect audiences with thought-provoking content that excites and resonates.
• Discover more at www.life-bites.com.

Jan 2008 – Jan 2013 · 5 yrs

• In this role, I was accountable for producing, commissioning, and supervising the creation of high-quality content that upheld the excellence and integrity of the BBC brand. I optimized digital products and platforms, incorporating innovative solutions to enhance user experiences and maximize advertiser engagement.
• I exercised editorial control, driving the development of compelling story ideas and building strong relationships with key contributors to produce both short- and long-form documentaries. Additionally, I oversaw the daily programme’s production, managing all aspects of operations, including scheduling, budgeting, and deliverables.
• A key part of my responsibilities was fostering a collaborative and supportive environment. I mentored and motivated my team, inspiring them to push creative boundaries and deliver innovative, impactful content.

Dec 2003 – Jan 2008 · 4 yrs 1 mo

• As Editor of a daily business news programme, I was responsible for curating and delivering a diverse range of business stories, including breaking news and in-depth market reports, tailored to engage and inform the relevant audience. My role involved conducting high-level interviews, producing live and recorded programmes on specialist subjects, and ensuring content was both compelling and accurate.
• I took a hands-on approach to steering the programme’s content and execution, while also enhancing its digital presence. This included managing rights and clearances, overseeing quality control processes, and maintaining the highest editorial standards. Additionally, I was tasked with optimizing workflows to achieve greater speed, efficiency, and quality. I also guided the long-term planning of the programme, ensuring its sustainability and success across current and future projects.

Sep 2001 – Dec 2003 · 2 yrs 3 mos

• I specialized in producing business programmes for a global audience, delivering high-quality content that resonated across international markets. My responsibilities included developing and producing features for prominent U.S. shows such as ABC World News Now and Good Morning America, showcasing key business stories with a global perspective.
• During this time, I also worked with BBC World in Frankfurt, where I focused on creating European business news stories for World Business Report. This role involved extensive on-the-ground reporting, filming across Germany and other parts of Europe, and editing content on location to ensure timely and relevant delivery. My work required deep collaboration with contributors, industry insiders, and production teams to craft compelling stories that engaged audiences.
• Additionally, I had the privilege of reporting live from the Frankfurt Stock Exchange, providing real-time insights and analysis on critical market movements and trends. This experience honed my ability to adapt quickly in high-pressure environments, ensuring accurate and engaging broadcasts for a discerning audience.

Jun 2000 – Sep 2001 · 1 yr 3 mos · CNBC Europe, London

• I specialized in developing and producing European business news stories and feature programmes that provided in-depth analysis and engaged diverse audiences. My role involved uncovering breaking news, sourcing compelling narratives, and crafting high-quality VT (video tape) content for a variety of flagship business programmes. I also took charge of live reporting, delivering timely insights and updates directly from the field to the Channel's viewers.
• In addition to these responsibilities, I developed, commissioned, and served as series producer for a weekly CEO interview-based documentary programme. This required cultivating strong relationships with industry leaders, designing the format and direction of the show, and ensuring each episode offered fresh, original perspectives on global business challenges and innovations.
• My work consistently upheld the highest standards of quality and professionalism. I was responsible for managing all aspects of production, including scheduling, budgeting, and meeting editorial guidelines. By balancing creativity with strategic planning, I ensured programmes were delivered on time, within budget, and aligned with the Channel's vision for impactful, high-profile content.

Jan 2000 – Jan 2005 · 5 yrs

• For ABC in the U.S., I specialized in delivering business, financial, and economic news with a distinct European perspective. My role involved providing timely updates on pertinent financial movements and developments across global markets, ensuring the U.S. audience was informed with accurate and actionable insights.
• I leveraged my expertise in international finance to highlight trends, events, and policies shaping the European economy, while analyzing their potential impact on the global financial landscape. This required a deep understanding of cross-border economic dynamics and an ability to translate complex data into engaging content tailored for American viewers.
• By bridging the gap between European markets and U.S. interests, I contributed to ABC’s commitment to delivering comprehensive and globally relevant business coverage.

Aug 1999 – Jun 2000 · 10 mos · ITV Television, London

• I led the production of a compelling series of hour-long observational documentaries titled The Only Way is Up. The series explored the journeys of ordinary individuals who had triumphed over extraordinary challenges to rebuild their lives. As the driving force behind the project, I was responsible for upholding and maintaining the highest editorial standards while managing all legal and ethical considerations to ensure the integrity and compliance of the content.
• A critical aspect of my role involved identifying and curating the most impactful stories within this genre. I worked diligently to uncover narratives that would resonate deeply with audiences, crafting creative and innovative ways to present these powerful human experiences to engage and inspire the target viewers. My approach was rooted in storytelling excellence, ensuring each documentary captured both the emotional depth and authenticity of its subjects.
• In addition to my editorial responsibilities, I managed and guided a team of talented writers tasked with producing both daily turns and long-form stories. I provided detailed copy-editing support, refining their work to ensure clarity, cohesion, and adherence to the series' vision and standards. This collaborative effort required strong leadership and mentorship, fostering an environment of creativity and teamwork that consistently delivered high-quality, impactful productions.

Jan 1997 – Jan 1999 · 2 yrs

• BT plc, London – Group Media Consultant I held a pivotal role working closely with the group newsroom and the CEO’s office, under the leadership of Sir Peter Bonfield, coordinating and managing high-profile media strategies, interviews, events, and corporate news stories. I led a team tasked with developing and executing comprehensive media strategies and campaigns, encompassing all aspects of media planning, external affairs, and business support functions.
• A key aspect of my role was creating and implementing a robust stakeholder engagement programme and a cohesive group communications strategy. These initiatives supported several national objectives, including the successful rollout of ADSL, ensuring alignment between internal goals and external audience expectations. My ability to manage multiple priorities, foster collaboration, and deliver strategic messaging was integral to the success of these efforts.
• Various Agencies, London – Media Consultant I provided expert consultancy for renowned agencies such as Ogilvy, Hill & Knowlton, Fleishman Hillard, Weber Shandwick, and Edelman. My work involved crafting and executing strategic campaigns that met clients' objectives while delivering measurable results.
• Collaborating with Account Directors, I developed detailed briefs tailored to client needs and designed comprehensive strategies for both proactive and reactive campaigns. This included generating impactful PR coverage, identifying media opportunities, and positioning clients for success in their respective industries. My focus on innovation, precision, and storytelling ensured that campaigns resonated with target audiences and achieved their desired outcomes.

Jan 1996 – Aug 1998 · 2 yrs 7 mos · London, England, United Kingdom · On-site

Jan 1996 – Jan 1997 · 1 yr

Jan 1995 – Jan 1997 · 2 yrs

Jan 1993 – Jan 1995 · 2 yrs