Feb 2024 – Present · 2 yrs 1 mo · Covington, Kentucky, United States · Remote

• We specialize in guiding founders and software teams through the entire design lifecycle, from shipping products to building robust, long-term design operations and processes.
• Strategic Alignment: Collaborate closely with founders and stakeholders to align design strategies with business goals, ensuring cohesive and impactful user experiences.
• Streamlined Design Operations: Develop and implement streamlined design operations and processes, resulting in improved efficiency and consistency across client projects.

Oct 2022 – Present · 3 yrs 5 mos · Covington, Kentucky, United States · On-site

May 2021 – Dec 2023 · 2 yrs 7 mos

• UX Domain Leader for External Presence: Led a diverse team for Commercial Engine Operations, driving design excellence in GE Aerospace.
• Legacy Tools Unification: Transformed disparate tools into a cohesive user experience for clients like Delta and FedEx, enhancing usability.
• Strategic Vision for GE Aerospace: Defined the vision for customer-facing software, aligning the product roadmap and business goals.
• User Research and Engagement: Conducted research and ethnography, uncovering pain points that informed improvements and boosted user engagement.
• Empathy and Alignment Building: Fostered empathy and team alignment through storytelling, enhancing collaboration and innovation.
• Stakeholder Collaboration: Achieved consensus with diverse stakeholders, ensuring project success and effective communication.
• Process Simplification: Clarified complex processes with service blueprints, streamlining operations and enhancing efficiency.

Jun 2020 – May 2021 · 11 mos

• UX Domain Leadership: Led Core Services teams for Commercial Engine Operations, enhancing business solutions.
• Feature Definition: Defined shared features like global search and navigation, streamlining user accessibility.
• Cross-Functional Collaboration: Worked with designers, researchers, and engineers to build consistent interactions, reducing redundancy and fostering reuse.
• Business Improvement Identification: Identified opportunities to boost adoption and user efficiency in executing complex processes, driving business growth.

Dec 2018 – Jun 2020 · 1 yr 6 mos

• UX Leadership for SmartShop: Spearheaded an enterprise MRO SaaS app for GE Aviation and GE Power, enhancing industry solutions.
• Global Team Management: Led four UX designers across the US and Europe, supporting SmartShop's development and collaboration.
• Product Vision Alignment: Defined feature roadmap, priorities, and timelines with stakeholders, ensuring strategic focus.
• UX Strategy Execution: Orchestrated SmartShop's UX strategy, including research and workshops, for cohesive design implementation.
• Global Research Leadership: Conducted on-site research at GE service shops worldwide, driving usability insights and design improvements.
• UI Design System Development: Created SmartShop's UI design system, including Sketch libraries, accelerating engineering workflow.
• Design Consistency Assurance: Facilitated critiques for consistent functionality and interactions, improving user experience.
• Sprint Coordination: Managed UX resources bi-weekly, optimizing engineering team support and efficiency.
• User Insight Delivery: Presented "ShopTalk" series, sharing research learnings with engineering teams, fostering collaboration and understanding.

Jan 2021 – Jun 2022 · 1 yr 5 mos

• Mentoring aspiring designers as part of an eight-week intensive program. Helping to provide real-world experience, portfolio reviews, and interview coaching.

Jan 2020 – Present · 6 yrs 2 mos · Greater New Orleans Region

• Co Host of a witty and entertaining podcast, centered around software development and the skills you need to make it in the industry.
• Discussions include deep dives into various topics related to the software development and tech industries, ranging from soft skills to technical skills.

Aug 2018 – Dec 2018 · 4 mos

• UX Leadership: Led SmartShop, an enterprise MRO SaaS app for GE Aviation and GE Power, driving innovation.
• Global Team Management: Led four UX designers across the US and Europe, supporting four developer teams on SmartShop.
• Product Vision Alignment: Collaborated with stakeholders to define feature roadmap, priorities, and timelines, ensuring strategic alignment.
• UX Strategy Execution: Established and executed SmartShop's UX strategy, including research and workshops, for cohesive design.
• Global Research Coordination: Led research efforts at GE service shops worldwide, informing usability and design insights.
• UI Design System Development: Created and maintained SmartShop's UI design system, accelerating engineering implementation.
• Design Consistency: Facilitated design critiques to ensure consistent functionality and interactions, enhancing user experience.
• Sprint Coordination: Managed UX resources to support bi-weekly engineering sprints, optimizing workflow.
• User Insight Delivery: Presented the "ShopTalk" series, sharing user research learnings, enhancing collaboration and understanding.

May 2017 – Aug 2018 · 1 yr 3 mos

• UX Leadership: Led SmartShop, a global initiative for GE Aviation and GE Power, enhancing software design.
• Team Collaboration: Worked with developers, analysts, and clients to align on project objectives.
• Client-Centered Research: Conducted research and interviews to tailor solutions to client needs.
• Intuitive Design: Translated user stories into user-friendly interfaces for SmartShop.
• Interactive Prototyping: Utilized Axure to craft high-fidelity prototypes, enabling effective design validation.
• Agile Development: Applied Agile methodologies for rapid iteration of prototypes, ensuring responsiveness.

May 2016 – May 2017 · 1 yr · New Orleans, LA

• UX Leadership: Led UX for Brilliant Repair Services at Greenville Service Center, driving design excellence.
• Cross-Functional Collaboration: Partnered with developers, analysts, and clients to align on product goals.
• User Understanding: Conducted research and interviews to tailor solutions to client needs.
• Intuitive Design: Translated user stories into user-friendly interfaces for Brilliant Repair Services.
• Prototyping: Created interactive prototypes with Axure, enabling real-world design testing.
• Agile Development: Applied Agile methodologies for rapid prototype iteration, enhancing adaptability.

Sep 2015 – May 2016 · 8 mos · New Orleans, LA

• Worked with a multi faceted team to develop a wide array of digital advertising solutions
• including sales sites, landing pages, emails, and other digital marketing material.
• Transitioned peteramayer.com to HubSpot’s marketing platform.
• Mentored traditional designers to successfully design dynamic digital deliverables.
• Clients: Zatarain’s, Sanderson Farms, Hancock Bank/Whitney Bank, Emerald Coast,
• Kennedy Space Center Visitor Complex

Nov 2011 – Sep 2015 · 3 yrs 10 mos · New Orleans, LA

• Simplified complex requirement documentation and user flows into an intuitive user
• interfaces, dashboards, and reports for both desktop and mobile applications.
• Worked with engineers to develop pixel-perfect, standards-compliant applications.
• Involved in many aspects of software development, including requirements gathering,
• wireframing, prototyping, development, testing, launch, and ongoing maintenance.
• Developed and maintained an evolving design library of assets and style guidelines.
• Mentored junior designer to help shape their process and evolve their design skills.
• Clients: American Dental Association, Aptify, Geiger, ASAE, Align, Aptify, BetterBookClub.com, Dudley Debosier, LLP.

Jan 2009 – Aug 2015 · 6 yrs 7 mos · New Orleans

• Designed shirts, print and online advertisements, print collateral, and maintained e-commerce website
• Developed social media marketing strategies, including Facebook, Twitter, and email marketing campaigns

Apr 2008 – Nov 2011 · 3 yrs 7 mos · Greater New Orleans Region

• Developed concepts, collaborated with design team and clients on traditional and
• digital projects including identity, ads, websites, and print collateral.
• Clients: Mignon Faget, Lucy’s Retired Surfers Bar, Gibbs Construction, LA State Museum, Girl Scouts LA East, John F. Young, H2O Salon, Pat O’ Brien’s

Jan 2005 – Present · 21 yrs 2 mos · Covington, Kentucky, United States · Remote

• Work closely with clients to turn broad conceptual ideas into creative, award-winning
• digital and traditional work, including responsive websites, identities and print collateral.
• Clients: Dat Dog, Acme Oyster House, The Rum House, Sodexo, The Dalai Lama, Delfeayo Marsalis, Susan Guidry