Oct 2024 – Aug 2025 · 10 mos

• As the Events and Media Coordinator at Khaitan Public School, I led the school's end-to-end digital content strategy across Instagram, Facebook, YouTube, and LinkedIn. My primary responsibility was to develop and manage a consistent brand voice while increasing visibility and engagement across platforms. Within the first 8 months, our engagement rose by over 200%, and follower growth saw a steady 45% uptick—all achieved through strategic content planning, reel creation, and multimedia storytelling.
• I managed a talented team of designers, photographers, and videographers to produce over 250+ high-quality content assets annually, including posts, reels, event teasers, and highlight videos. I was responsible for writing compelling captions, coordinating photo/video shoots, reviewing edited content, and scheduling campaigns via Meta Business Suite. I also created detailed content calendars and workflows to bring clarity and structure to the creative process.
• In addition to media, I oversaw all school-level events — including Annual Day, MUN, KalaParv, and academic conferences. I managed planning, logistics, and AV coordination while ensuring branding, communication, and promotional content aligned with the event theme. I worked closely with leadership, vendors, and various departments to deliver smooth, well-documented, and memorable school events

Mar 2023 – Sep 2024 · 1 yr 6 mos · Remote

• As a freelance consultant, I’ve worked with small business owners, coaches, and school brands to enhance their digital presence and storytelling. I specialize in crafting media strategies tailored to brand voice, audience type, and platform algorithms — helping clients grow organically with clarity and consistency.
• My work typically involves content audits, building content calendars, writing high-converting captions and posts, managing Instagram pages, and turning long-form videos or webinars into engaging short-form video content. I’ve also supported clients with basic funnel setups on platforms like ClickFunnels, email automation in ActiveCampaign, and personal brand positioning for platforms like LinkedIn.

May 2019 – Oct 2020 · 1 yr 5 mos · Kolkata, West Bengal, India

• At Zenith Eventz, I managed all aspects of corporate, wedding, and lifestyle events — from ideation to execution. My role involved venue coordination, vendor management, budgeting, production timelines, client communication, and on-ground execution. I developed a strong foundation in handling high-pressure situations, last-minute changes, and client-facing interactions, all while maintaining a focus on delivering memorable experiences.
• The skills I developed here — attention to detail, multitasking, creative problem-solving, and storytelling through visuals — laid the groundwork for my transition into the media and digital marketing space.

Jan 2019 – Apr 2019 · 3 mos

Apr 2017 – Jul 2017 · 3 mos · Kolkata Area, India