Dr. Anurag Dugar

Associate Consultant

India21 yrs 10 mos experience

Highly Stable

Key Highlights

Over 25 years of experience in marketing education.
Taught at 11 IIMs and 2 IITs.
Expert in consumer behavior and brand management.

Stackforce AI infers this person is a Marketing Education Specialist with extensive experience in B2B marketing and brand management.

Contact

Skills

Core Skills

MarketingTeaching

Other Skills

Brand ManagementConsumer BehaviourEducational LeadershipFaculty DevelopmentHigher EducationInstructional DesignMarketing ManagementMarketing StrategyPublic SpeakingServices MarketingSoft SkillsUniversity TeachingTrainingB2B MarketingLecturing

About

- For more than two and a half decades, I have been helping people become better marketers and business leaders. - Associations: IIM Bangalore | IIM Shillong | IIM Trichy IIM Visakhapatnam | IIM Nagpur | IIM Bodhgaya IIM Raipur | IIM Amritsar | IIM Rohtak | IIM Sambalpur | IIM Udaipur IIT Kanpur | IIT Jodhpur IMT | SIBM Pune | GIM Goa | Masters Union | Scaler - Education: PhD from University of Rajasthan, PGDBM (Marketing), MBA (Marketing), M Com (Business Administration) Core Areas: - Curating Service Excellence, - Building, Managing and Killing Brands, - Decoding Consumer Behavior & Consumption Patterns, - Marketing to Enterprises

Experience

21 yrs 10 mos

Total Experience

1 yr 8 mos

Average Tenure

Current Experience

Consultant at upes

Consultant, Visiting Faculty and Trainer- Marketing and Business Education

Mar 2025 – Present · 1 yr 2 mos · India · Hybrid

I provide consulting , training and visiting faculty services to b-scools and start-ups in the domain of marketing, sales, service excellence, enterprise marketing , consumer research and branding.

Brand ManagementConsumer BehaviourEducational LeadershipFaculty DevelopmentMarketingHigher Education+9

Alteroadvisory

Director (Academics)

Jan 2025 – Mar 2025 · 2 mos

Freelance

Freelancer

Dec 2024 – Jan 2025 · 1 mo

Goa institute of management

Associate Professor

Jan 2020 – Dec 2024 · 4 yrs 11 mos · Greater Jaipur Area

Indian institute of management shillong

Assistant Professor

Jul 2013 – Jan 2019 · 5 yrs 6 mos · Shillong, Meghalaya, India

Symbiosis institute of business management

Associate Professor (Marketing Management)

May 2012 – Jun 2013 · 1 yr 1 mo · Pune/Pimpri-Chinchwad Area

Worked at Symbiosis Institute of Business Management (SIBM) Pune. SIBM is one of the top 15 B'schools in India. I facilitated courses in marketing domain in the flagship MBA program as well as Executive MBA program.

Niit university

Associate Professor (marketing area)

Apr 2011 – May 2012 · 1 yr 1 mo

taught marketing and consumer behavior in ICICI Bank Business Leadership programme

Leeds met india - leeds metropolitan university's india campus

Associate Professor (Marketing Management)

Aug 2009 – Jun 2011 · 1 yr 10 mos

Got great exposure ....learning this academic approach has been extremely refreshing!!

Icfai's asim hyderabad

Senior Faculty

Jan 2009 – Jul 2009 · 6 mos

Faculty of Marketing. Taught Services Marketing to MBA students.

Indian institute of management, bangalore

Academic Associate

Jun 2008 – Jan 2009 · 7 mos

Worked with the senior profs in the marketing management and assisted them in curriculum design, research projects, lecture delivery and planning and organizing MDPs and EDPs

Asim jaipur

Faculty

Nov 2007 – May 2008 · 6 mos

Taught Strategic Marketing and Services Marketing to MBA students
Handled the position of academic coordinator for a while as well
Wonderful place ... lots of work and excitement ... buzzing with energy
Did very well in the 40 day Faculty Training Program at INC Staff College Gurgaon ... met some of the finest educators there and also created a pan india network of friends cum academicians

Jagan institute of management (jims)

Assistant Professor (Marketing)

Jun 2007 – Dec 2007 · 6 mos

Taught marketing management and brand management to PGP students

Jecrc

Assistant Professor (Marketing)

Jan 2006 – Jul 2007 · 1 yr 6 mos

Joined as Senior Lecturer (Marketing) and was promoted as Assistant Professor. Taught marketing and product and brand management to MBA students.

Amity business school, jaipur

Lecturer

Jan 2005 – Jan 2006 · 1 yr

taught courses in marketing domain in MBA and BBA programmes

International school of business management, jaipur

Lecturer

Aug 2004 – Jun 2005 · 10 mos

Started the MBA and PGDBM program
Taught MBA and BBA students
Handled Coordinator's responsibilities
Participated actively in promotional events like - Gyan Vihar Rajasthan Patrika Education Fair

Deepshikha college of technical education (dcte), jaipur

Lecturer

Oct 2001 – Jul 2004 · 2 yrs 9 mos

Taught marketing management to MBA and BBA students.
Started my academic career here... I still thank the management for the opportunity which changed my life !!