Jul 2022 – Feb 2023 · 7 mos · Gurugram, Haryana, India · On-site

Nov 2021 – Apr 2022 · 5 mos

• 1. Delivered 120+ social strategy decks for 70+ Westland books achieving a 95% acceptance rate. Created an innovative buzz around the reading sentiment with campaigns, giveaways, engagement posts, memes, moment marketing, and more.
• 2. Created social media strategies for Omron Healthcare for 6 months and had the contract renewed. 3. Single-handedly took care of the social media mandate for 3 brands.
• 4. Campaign content creation and overlooking on various digital platforms like Instagram, Facebook, Twitter, YouTube & LinkedIn.
• 5. Creating an innovative buzz around the brand, its product promotions, launches, and brand-sponsored events.
• 6. Utilize Analytics to analyze and monitor the effectiveness of various aspects of the campaign such as community, traffic, conversations and engagements.

Apr 2020 – Nov 2021 · 1 yr 7 mos

Jun 2019 – Mar 2020 · 9 mos

Mar 2019 – May 2019 · 2 mos · Pune Area, India

Sep 2017 – May 2018 · 8 mos · Bhimtal

• 1. Managed a 5 suite eco-tourism resort spread across 45 acres of decades-old Kumaon forests; handled bookings, client dealing, social media and outreach.
• 2. Engaged with the local community to help increase awareness about the Himalayan cultural eco-system
• 3. Attained a keen understanding of eco-tourism and community-centric hospitality while organizing workshops and handling content and social media engagement.
• 4. Community engagement, hospitality, ecological documentation, social media engagement, content development, hikes and treks.

Apr 2017 – Mar 2018 · 11 mos · Gurugram

• 1. Fostered 15,000 handpicked artisans and designers to create a community of makers, designers, and buyers
• 2. Authored content to bring the spotlight on stories of artisans and craftsmen from all over India.
• 3. Visited craft clusters and explored the hand-carved products to bring forward the stories of Indian handicrafts and their makers in the form of interesting write-ups and blogs.
• 4. Attended craft fairs to market products.
• 5. Advertised products and work, using media such as internet advertising.
• 6. Wrote product descriptions for the online handicrafts store.

Mar 2017 – Apr 2017 · 1 mo · New Delhi Area, India

• 1. Creating expressive and personalized keywords for stickers, GIFs, and emojis
• 2. Manage App content tagging & translations
• 3. Manage App listing and strings translations
• 4. Assist with App content hygiene

Jun 2015 – Jul 2015 · 1 mo · Lucknow, Uttar Pradesh

• Analysed the bank's service quality and presented a report on the same.