Hassan Atia

CEO

United Arab Emirates26 yrs 10 mos experience
Highly Stable

Key Highlights

  • Over 25 years of experience in FMCG industry.
  • Led cross-functional teams to optimize performance.
  • Passionate about sustainable business practices.
Stackforce AI infers this person is a senior leader in the FMCG sector with extensive experience in sales and operations.

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Skills

Core Skills

Business StrategySales Management

Other Skills

Key Account DevelopmentFMCGTrade MarketingCustomer InsightFood IndustryBusiness PlanningDemand PlanningShopper MarketingDistributed Team ManagementBrand ManagementDistributorsMarket PlanningSales OperationsGroceryKey Account Management

About

With over 25 years of experience in the FMCG industry, I currently serve as the General Manager at Nestlé UAE, where I oversee business operations and strategic initiatives to drive growth and innovation in the region. Over my career, I've had the privilege of holding diverse leadership roles, including Sales Director NEAR and Business Executive Officer, where I led cross-functional teams to optimize performance and deliver exceptional results across multiple markets. My expertise spans sales, business development, and operations, with significant experience in managing key accounts, leading market expansions, and building robust partnerships across MENA, including in Egypt, Libya, and the UAE. My career journey has been shaped by a passion for driving sustainable business practices, fostering high-performing teams, and contributing to Nestlé’s mission of enhancing quality of life and contributing to a healthier future.

Experience

Nestlé

8 roles

General Manager

Promoted

Apr 2023Present · 3 yrs

Key Account DevelopmentFMCGTrade MarketingCustomer InsightFood IndustryBusiness Planning+21

Sales Director NEAR

Promoted

Jan 2019Apr 2023 · 4 yrs 3 mos

Business Executive officer

Promoted

Feb 2017Apr 2019 · 2 yrs 2 mos

National Sales Manager

Promoted

Nov 2014Feb 2017 · 2 yrs 3 mos

Business Development Manager libya

Promoted

Dec 2012Dec 2015 · 3 yrs

Sales Support Manager

Dec 2010Dec 2012 · 2 yrs

Key Account Manager

Promoted

May 2008Dec 2010 · 2 yrs 7 mos

IT Operations Manager

Jun 1999Jun 2008 · 9 yrs

Education

Manar park school UK

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