Oct 2023 – Feb 2025 · 1 yr 4 mos

Jan 2022 – Sep 2023 · 1 yr 8 mos

Jan 2019 – Dec 2021 · 2 yrs 11 mos · Bengaluru, Karnataka, India

• Solving to convert a fragmented, old-school furniture industry that has completely dropped the ball into a utility for businesses much like AWS does for computing

Dec 2017 – Dec 2018 · 1 yr · Bengaluru, Karnataka, India

• Driving the engagement metrics and achieving
• 20% growth across the retention metrics (Lesson completion rates, course completion rates)
• Achieving 80% increase in DAU over 2 months by formulating a closed
• loop drip framework of push notifications and emails on Clever Tap
• Establishing a POC for an audio and conversational chat bot for English
• learning users
• Leading releases with a team of 3 dev+1 designer,

Oct 2016 – Nov 2017 · 1 yr 1 mo

• 1-Managing a Suite of products in MAR-TECH catering to solutions in space of Multi-Touch Attribution, Market Mix Strategy addressing to a range of problem a modern day marketer faces.
• 2- Drawing product Road-Maps and owning two version releases over the last 5 months
• 3-Product research, UX tracking through periodical UATs, enhancements and User Feedback loop generation by identifying and formulating the correct set of metrics.
• 4-Working with the Sales team to design seamless adoption and growth strategy for the product
• 5-Working in space of Consumer Analytics, marketing analytics and data-driven solution to explore and increase the scope of the product by identifying successful use cases
• 6- Understanding Marketing Channel Effectiveness by solving the problem of "attribution" for a leading C.P.G retailer in the U.S by building market mix model and further designing an optimization exercise on top of that, hence increasing the marketing ROI for the client.
• 7- Establishing Case studies for a soft drink launch by competitor Identification, targeted competitive analysis, performing Exploratory Data Analysis on competitor's product and hence designing launch strategy in lines of a- Pricing b- Product Placement in Target Market c- Promotion d- Brand Building Exercises

May 2016 – Aug 2016 · 3 mos · Greater Kolkata Area

• Demand Leader of Micro Market - Park Street.
• Contributed to upto 20% of total GMV generated by Park street Micro Market team over a period of 3 months.
• Added 13 clients hence registering a personal sales growth of 300% in three weeks.

Dec 2014 – Jan 2015 · 1 mo · Greater Kolkata Area

• Was involved in developing & executing quantitative trading strategies which included strategy ideation, back-testing on historical data, optimization of parameters, and hence simulation of strategy.
• Developed a Breakout trading strategy using technical analysis, the algorithm hence developed was coded in MATLAB and back-tested on CNX midcap 100.

Oct 2014 – Sep 2015 · 11 mos · Dhanbad-Ranchi Area

• Team Leader for Outgoing Exchanges Department, AIESEC ISM Dhanbad.
• Framing a multi functional Organisation Structure, Adaptive and responsive to Local market.
• Achieved 120% growth in sales over four months.
• Lead a team of 25 people to facilitate 15 exchanges across 6 countries and 10 organizations.
• Managed Teams across multiple portfolios ranging from Marketing - Business Development-Talent Management.
• 7 Corporate partnership in my tenure.

Jun 2014 – Aug 2014 · 2 mos · Greater Delhi Area

• Partnered with 70 vendors in Mayur Vihar area, Delhi to support operations.
• Leading Sales team for relevant lead generation in target market.

Mar 2014 – May 2014 · 2 mos · Greater Delhi Area

• Market analysis of potential partners and potential competitors in M-Health industry.
• Developed competitive analysis framework, testing it over 30 competitors.