Jane Wakely — CEO
Jane Wakely is Executive Vice President, Chief Consumer and Marketing Officer and Chief Growth Officer, International Foods at PepsiCo. Jane oversees PepsiCo’s Global Consumer organization across PepsiCo’s brand portfolio, which includes R&D, Marketing, Insights, Design and Category Strategy. She also leads the brand’s International Foods Global Group in support of PepsiCo’s efforts to accelerate growth in this fast-growing strategic category. Prior to joining PepsiCo, Jane was the Lead CMO at Mars Incorporated where she was a driving force in the transformation of Mars’ consumer functions, leading and launching Mars’ innovative mandate for sustainable growth with people, data, creativity, and purpose at its heart. Jane began her career at Procter & Gamble. Over the past three decades, she has operated globally and in highly complex product categories, brands and businesses across a variety of growth, turnaround, and transformation challenges. Jane has led teams who have won numerous industry awards over the last decade, including more than 160 Cannes Lions, 120 One Show awards, 100 Effies and 60 Design and Art Direction awards. Personal highlights include winning the inaugural Grand Prix in the Sustainable Development Goals category at Cannes, in partnership with the United Nations Development Program. She was also recognized as Advertiser of the Year by Spikes Asia in 2021 for the “Lion’s Share”. Jane was one of the founding members of the Global Alliance for Responsible Media and is active across the United Nation’s Unstereotype Alliance, the World Federation of Advertisers and the Association of National Advertisers. She also serves on the European Advisory board of Ehrenberg Bass.
Stackforce AI infers this person is a senior marketing executive in the FMCG sector with a focus on sustainable growth.
Experience: 33 yrs 2 mos
Skills
- Marketing Strategy
- Leadership
Career Highlights
- Led teams to win over 160 Cannes Lions awards.
- Recognized as Advertiser of the Year by Spikes Asia in 2021.
- Founding member of the Global Alliance for Responsible Media.
Work Experience
PepsiCo
EVP, Chief Consumer and Marketing Officer and Chief Growth Officer International Foods (4 yrs 3 mos)
Mars
Lead CMO and Pet Nutrition CMO (2 yrs 11 mos)
Chief Marketing Officer Mars Pet Nutrition (2 yrs)
Chief Marketing Officer Global Chocolate (6 yrs)
Vice President Marketing & Innovation, European Chocolate (6 yrs)
Vice President Marketing & Innovation, European Food (4 yrs)
Procter & Gamble
Global Brand Director, Cosmetics (Max Factor, Oil of Olay, CoverGirl) (4 yrs)
European &UK Brand Management across Health and Beauty care portfolio (4 yrs)
Education
at The Chartered Institute of Management Accountants
at University of Bath
Business Administration and Management at University of Bath