zoë hartsfield 👻

CEO

United States7 yrs 10 mos experience

Key Highlights

  • Generated over 100MM impressions for brands on social media.
  • Expert in building executive and employee advocacy programs.
  • Passionate about mentoring young professionals.
Stackforce AI infers this person is a B2B Marketing and Social Media Strategy expert.

Contact

Skills

Core Skills

B2b Marketing StrategyContent StrategyGhostwritingInfluencer MarketingBrand BuildingSocial Media MarketingNew Business DevelopmentStrategic PartnershipsBranding & IdentityLead GenerationProduct EvangelismDemand Generation

Other Skills

Social SellingBrand AwarenessPersonal BrandingCopywritingSalesSocial MediaSocial Media Content CreationGrowth StrategiesCreative Content ProductionInbound Lead GenerationSales DevelopmentPublic SpeakingMarketing StrategyCommunity DevelopmentSales Operations

About

I've generated over 100MM impressions for brands on social media in the past 24 months. Most coming from LinkedIn. Building world class employee, executive and influencer advocacy programs for B2B + B2C companies. Content has become the inbound funnel. In a world of AEO and GEO if you aren't continuously showing up in the spaces that feed the LLMs (Reddit, Youtube, Blogs, Newsletters and you guessed it... LinkedIn) then you may as well be invisible. When you write about the problem your customer faces, the playbooks you use to get results and the product/personal stories of success from your customers, you have a fool-proof audience, authority and inbound engine. While I may be a marketer by trade, sales has always had my heart. I'm in the zone when I'm helping executives, GTM teams and Brands build the right audience, real industry authority and inbound pipeline that converts through LinkedIn Content Strategy, Ghostwriting and Personal Brand/Social Selling Training. Also passionate about helping younger professional level up in their careers (mostly by sharing lessons I learned the hard way). ------------------------------------------------------------- If you're a brand and want to collab on content, shoot me an email at zoe@zoehart.co If you're a young professional looking for tips, hacks, and learnings to help you level up, hit the bell & follow me on IG (@zoepatience) and TikTok (@zoeeharttt). If there are other ways you hope to work together, shoot me a DM- let's chat.

Experience

7 yrs 10 mos
Total Experience
1 yr 2 mos
Average Tenure
4 mos
Current Experience

The little ghost

2 roles

Chief Executive Officer

Jan 2026Present · 4 mos · Colorado, United States · Remote

  • turning the little ghost into the go-to boutique linkedin executive branding, ghostwriting and social selling training agency. if you're a b2b or b2c founder, executive or revenue leader and want to turn linkedin into your best source of pipeline, let's talk.
Social SellingContent StrategyB2B Marketing StrategyBrand AwarenessGhostwritingPersonal Branding

Founder

Jul 2022Present · 3 yrs 10 mos · Colorado, United States · Remote

  • executive brand strategy, executive ghostwriting + social selling training for teams. ask me about how to turn linkedin into your best source of pipeline in 2026.
GhostwritingInfluencer MarketingPersonal BrandingCopywritingBrand AwarenessSales+3

Fullenrich

Brand + Creator Partnerships

Jul 2025Jan 2026 · 6 mos · Paris, Île-de-France, France · Remote

  • Building world class influencer marketing + employee advocacy programs.
  • Influencer sourcing, onboarding and management
  • Campaign design and execution
  • Social Media content strategy
  • Co-marketing + partnership support
  • Employee brand building
  • Executive brand building
  • Generating 20MM impressions a year for the FE brand through creators & employees.

Airtop

Brand Consultant

Jul 2025Oct 2025 · 3 mos

Slate

Brand Strategist

Apr 2025Aug 2025 · 4 mos · New York City Metropolitan Area · Remote

  • Content Creation and Brand Strategy partner for Slate.
Brand BuildingSocial Media MarketingGrowth StrategiesCreative Content Production

Apollo.io

4 roles

Sr. Manager, Product Evangelism + Video Content Strategy (Youtube)

Dec 2024Apr 2025 · 4 mos

  • My job title is weird this is the stuff I own:
  • Apollo's Youtube channel (content strategy, creation, editing, project management + analytics reporting)
  • Executive Evangelism (Executive Brands)
  • Employee Evangelism (Employee Advocacy)
  • Influencer Collabs (Youtube, LinkedIn + MasterClass talent sourcing)
  • Content Host (Youtube, LinkedIn, Webinars)

Sales Trainer in Residence

Oct 2024Apr 2025 · 6 mos

  • My job is to bring you the most actionable tactical sales tips over Linkedin, Youtube, Instagram & Webinars.
  • If you can’t walk away knowing how to make more money, I’m not very good at that job

Sr. Manager, Influencer Marketing + Evangelism

Jul 2024Jan 2025 · 6 mos

  • Pioneering a new B2B Influencer marketing program for GTM pros.

Sr. Manager, Evangelism, Executive Presence + Community

Jul 2023Aug 2024 · 1 yr 1 mo

  • Building a world class b2b influencer marketing program.
  • Creating sales + marketing content to help our users get the MOST out of our product.
  • Influencer relationship management.
  • Content creation.
  • Public speaking.
  • Copywriting.
Influencer MarketingB2B Marketing StrategySalesGhostwritingCopywriting

Warmly,

Strategic Advisor

Mar 2023Aug 2025 · 2 yrs 5 mos

  • Maximize the ROI of marketing.
  • Automate conversion of high-intent target accounts that visit your website. Ensure that no lead falls through the cracks.
  • DM me for an intro to their team:)
New Business DevelopmentStrategic Partnerships

Zoe hart co

Social Media Content Creator

Jan 2023Present · 3 yrs 4 mos · Denver Metropolitan Area · Remote

  • B2B and lifestyle content creator. Partnered with brands like Notion, Adobe, Lovable, Riverside, Helix, AG1, Stan and more.
  • Creating content that both entertains and educates.
  • If you're trying to reach sellers, marketers, young professionals and GTM executives or you're a Sales, Marketing, Productivity, Health, or Lifestyle product, DM me to collab.

Stealth startup

Head of Marketing & Evangelism

Dec 2022Jul 2023 · 7 mos · San Francisco Bay Area

  • up the content, community & demand gen functions.
  • Q1 & Q2 OKRs + Wins:
  • 4x inbound traffic
  • organized and generated Sales Collateral Library
  • guested on 15 podcast + webinars to evangelize the brand
  • onboarded tools: HockeyStack, Warmly, Demandwell
  • Stood up content calendar
  • Stood up product release marketing with CS
  • Trained the GTM team on social selling
  • Created Community Driven Pipeline Playbook
  • Launched Events marketing program hosting in-person and virtual events
  • Stood up partnerships program
  • Stood up first-ever referral motion (generating 15% of pipeline after 2 months)
  • leveraging my personal brand to generate new business opportunities
  • Set up GA4 + marketing attribution model
  • Generated 50% of pipeline from inbound, content + community
  • Generated 39% closed-won revenue from inbound, content + community
  • did all of this without ads^ 😏
Branding & IdentityInbound Lead GenerationSales DevelopmentNew Business DevelopmentLead GenerationStrategic Partnerships

Spekit 🐙

2 roles

Demand Generation (Growth Marketing) Manager

Promoted

Oct 2022Jan 2023 · 3 mos

  • New biz is the name of the game.
  • Growth Marketing
  • Demand Generation
  • Community
  • Paid Ads
  • Pipeline Generation & Acceleration
Product EvangelismDemand GenerationPublic SpeakingMarketing StrategyCommunity DevelopmentSales Operations

Community Manager

Jan 2022Oct 2022 · 9 mos

  • generated first ever community influenced pipeline (30+ meetings in 60 days) to help the team hit pipeline goals in Q1
  • grew social media (LinkedIn & IG) presence by 50% in first 90 days
  • successfully executed series B social blitz and PR announcement first week on the job
  • manage customer advocacy campaigns and initiatives
  • grew social media following by 105% in 5 months
  • increased G2 reviews by 30% in Q2 (took on 2 new leader badges as a result)
  • Building our Marketing Advisory Council
  • More to come:)

Dooly

Community/Partner Manager

Apr 2021Jan 2022 · 9 mos · Colorado, United States

  • Sourced and onboarded 10 net new partners in first 90 days.
  • Built out tracking/project management flow to store partner data and comms.
  • Ground up - built and scaled referral program for PLG product motion. Referrals convert at 7x the rate of those who find our site organically. Driving new users and revenue through the referral program.

Bombbomb

3 roles

Community Marketing Associate

Nov 2020Apr 2021 · 5 mos

  • grew social media presence by 25% in first 3 months
  • increased avg webinar registration (260%) and attendance (80%)
  • guest on podcasts, webinars and LinkedIn Live to further brand awareness and train on video communication best practices
  • explore new channels to bring education around video, BombBomb and Human-Centered Communication
  • collaborate with content and design team to promote and create engagement around events, webinars and product launches
  • train and equip staff to engage on social platforms and enhance their personal brand
  • write, host and Youtube/short-form podcast for the brand

Business Development Representative- Mid Market

Jan 2020Oct 2020 · 9 mos

  • generated 3.1 mil in projected pipeline in 6 months
  • 87% hold rate
  • set record for quickest outbound SAO after start date for the team
  • writing sales copy & sequencing that incorporates personal video to start conversations and turn prospects into customers
  • social media strategy, content creation, demand generation sequencing, data analytics

Sales Development Representative

May 2019Dec 2019 · 7 mos

  • Leveraged personal relationships to bring on new business
  • Top Performer (4/6 months excluding ramp-up)
  • Converted leads higher than expectations consistently throughout tenure
  • onboarded and trained new reps
  • highest hold rate on the team during tenure
  • Clearly got bored of not working after one semester and found a new job 3 months later. continued to work full-time and attend college full-time.
  • BombBomb is helping teams rehumanize their communication by enabling people with easy to use video and tracking for email, text and social. Whether you need better touches with your clients, clearer communication between your remote teammates, or higher conversion rates, video is proven to help. Let us show you how!

T. rowe price

3 roles

Financial Service Specialist

Promoted

Nov 2018Jan 2019 · 2 mos

  • Promoted to Specialist shortly after completing licensing.
  • Trained and coached new reps.
  • Worked 45 hrs + per week while doing school full time.
  • Had lowest errors on the team.
  • Was involved in leadership training and development.
  • Left to focus on school full-time in the Spring Semester.

Financial Services Representative

Mar 2018Oct 2018 · 7 mos

  • Asked to join team full time before completion of internship.
  • Had highest interview score of incoming hire class.
  • Passed all licensing exams on the first try.

Participant Transactions Processing Intern

Sep 2017Mar 2018 · 6 mos

  • Receiving, sorting and processing client requests regarding their 401k's. Completing high volumes of work with accuracy and attention to detail. Submitting client requests, allocating funds, updating client information and supporting leadership with various processing projects.

Cbre

Business Clerk Concierge

Sep 2016Aug 2017 · 11 mos

  • The first face you see upon arriving in our penthouse office. My role is to provide exemplary client care and hospitality, while supporting the various teams within the office. From making sure our clients are directed to their conference rooms to managing the office-wide schedule and reservations of those meeting spaces organization and communication are what I provide. Acting as a liaison between the brokerage teams and their clients I do whatever I can to make sure meetings run smoothly.

Education

Product Marketing Alliance

Jan 2022Jan 2022

Liberty University

Bachelor of Science - BS

Jan 2015Jan 2019

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