Jan 2023 – Oct 2025 · 2 yrs 9 mos · Bengaluru, Karnataka, India · On-site

• AI-Powered Audio-to-Video Pipeline Development – Architected and deployed an end-to-end GenAI workflow that transforms long-form audio content into engaging video formats with consistent visual elements, resulting in a 20% increase in audience engagement metrics across all channels.
• Meta Ads Copy Generation & Optimization – Built and launched an LLM-powered tool that generates multiple variations of existing advertising copy, enabling marketing teams to accelerate A/B testing cycles and improve campaign experimentation velocity by 3x.
• Scalable Advertisement Creation Platform – Designed and implemented a comprehensive GenAI-driven system for producing Meta advertisements at enterprise scale, achieving a 10x improvement in ad production efficiency while reducing time-to-market for new campaigns.
• Intelligent Content Analysis & Promo Script Generation – Developed an AI-powered solution that automatically identifies peak engagement moments in multimedia content and generates corresponding promotional scripts, empowering marketing teams to scale campaign creation and optimization processes.
• Browser-Based Video Editing Solution – Created and deployed a lightweight, web-based video editing platform that enables non-technical teams to independently produce and edit video content, reducing operational dependencies on specialized video production resources.

Feb 2020 – Jan 2023 · 2 yrs 11 mos · Bengaluru, Karnataka, India · On-site

• Platform Architecture & Growth Engineering – Led the end-to-end development of KukuFM's server-rendered React/Tailwind CSS website architecture, implementing advanced SEO optimization strategies that scaled organic traffic from 100-200 daily page impressions to over 300,000, representing a 1000x growth trajectory.
• Technical Team Leadership & Scaling – Built and managed the complete frontend engineering organization from ground up, serving as the sole frontend developer in year one before recruiting, onboarding, and mentoring a full-stack frontend team to support rapid product scaling requirements.
• DevOps Infrastructure & CI/CD Implementation – Designed and deployed a robust PM2-powered continuous integration and deployment pipeline, automating build processes and deployments while achieving 99.9% uptime and reducing release cycle times by 60%.
• Internal Tools & Operations Platform Development – Architected and developed comprehensive internal tooling ecosystem including administrative dashboards, content management systems, and operational interfaces that improved workflow efficiency and reduced manual processes across multiple departments.
• Performance Engineering & SEO Optimization – Implemented advanced performance optimization techniques including intelligent code splitting, asset optimization, and data-driven SEO strategies using Google Search Console insights, achieving sub-2 second load times and maintaining top-tier search rankings.
• AI-Enhanced Development Workflow – Introduced and integrated AI-powered development tools and automation wrappers that streamlined repetitive coding tasks, improved code quality standards, and increased overall team productivity by 25%.