Oct 2020 – Sep 2022 · 1 yr 11 mos · Moscow, Moscow City, Russia · On-site

• Delivered comprehensive teaching, thesis supervision, and research as an Associate Professor, contributing to both undergraduate and graduate programs. Designed and taught original courses including 'Marketing,' 'Professional Orientation Seminar,' 'Marketing Management,' and 'Research Seminar' at the Bachelor’s level, as well as 'Marketing in the International Fashion Industry' at the Master’s level. Fostered a dynamic and engaging learning environment, emphasizing practical applications and critical thinking. Guided students through thesis projects, supporting academic and professional development. Conducted research in marketing and related fields, contributing to the institution's academic excellence and industry-relevant insights.

Oct 2020 – Sep 2022 · 1 yr 11 mos · Moscow, Moscow City, Russia · On-site

• Led the development and management of the 'Marketing and Market Analytics' program, ensuring its relevance and competitiveness through curriculum design informed by market trends and stakeholder feedback. Coordinated activities across academic and administrative departments, including marketing, admissions, career services, and international offices, to optimize the educational experience. Built strong communication channels with students, resolving conflicts and integrating feedback to enhance satisfaction and engagement. Developed and implemented program promotion strategies, set admission targets, and collaborated with business representatives to align training with practical industry needs. Successfully prepared accreditation documentation and secured EFMD accreditation for the program on the first attempt, achieving a maximum five-year accreditation (2021-2026).

May 2019 – Oct 2020 · 1 yr 5 mos

• Developed and implemented a comprehensive program to enhance research activity at the Institute, driving increased engagement and output among researchers. Oversaw the creation of technical specifications and managed the design, development, and successful implementation of an electronic system for recording and analyzing scientific activities, enabling data-driven insights and streamlined evaluation.

Apr 2019 – Oct 2020 · 1 yr 6 mos

• Delivered high-quality teaching at BSc and MSc levels, specializing in international markets, strategic marketing, and research methodologies. At the BSc level, taught 'Analysis of International Markets' and 'Strategic Marketing' in English and 'Marketing' and 'Research Seminar' in Russian, ensuring students gained comprehensive theoretical and practical knowledge. At the MSc level, led 'Research Seminar' in English, mentoring students in advanced research techniques and critical analysis. Fostered an engaging and supportive learning environment, emphasizing real-world applications and cross-cultural perspectives to prepare students for global business challenges.

May 2016 – Jul 2018 · 2 yrs 2 mos · On-site

• Led the development and production of online courses and promotional videos, delivering impactful educational and marketing content. Directed the creation of four educational modules for the Executive MBA program, four online courses for the Master’s program, and one course for the Bachelor’s program, enhancing the institution’s digital learning portfolio. Managed projects for corporate clients, including Nornickel, Rosneft, and ROSNANO (Converge), creating custom online courses as part of grants and commercial collaborations at GSOM, SPbU. Produced a series of promotional videos for events and special occasions, effectively showcasing the institution's initiatives and achievements.

Sep 2015 – Apr 2019 · 3 yrs 7 mos · On-site

• Collaborated with companies to define consulting project objectives and ensured successful project execution through team coordination and guidance. Worked closely with client organizations to establish clear goals, assembled and managed teams, and provided ongoing mentorship to drive project success. Acted as a business consultant for companies such as 3M Russia, Fazer Amico, AMC (American Medical Clinic), and Tsarskoe Selo State Museum, delivering actionable solutions tailored to their needs. Managed consulting projects for leading international and local firms, including L'Oréal Russia, P&G Russia, Hilti Russia, Indesit, and Mars Inc., among others, while effectively handling conflict resolution and ensuring high-quality outcomes for diverse business challenges.

Oct 2013 – Apr 2019 · 5 yrs 6 mos · On-site

• Delivered a diverse portfolio of courses across Bachelor, Master, and EMBA levels, specializing in marketing, digital strategies, and professional skills development. At the Bachelor level, taught courses such as 'Social Media Marketing,' 'Business Planning: Creating a Marketing Plan,' 'Marketing Communications,' and 'Service Marketing,' equipping students with foundational and applied knowledge in marketing. At the Master level, led advanced courses including 'Digital Marketing Management,' 'Manager Professional Skills: Gamification,' 'Consulting Projects,' and 'Social Media Marketing,' focusing on strategic thinking and practical applications. At the EMBA level, designed and taught the 'Marketing: Pre-Module' course, delivering executive-level insights to business leaders. Fostered an engaging and interactive learning environment, integrating innovative teaching methods and real-world applications to prepare students for the dynamic demands of the global business landscape.

Sep 2013 – Apr 2019 · 5 yrs 7 mos

• Delivered dynamic and impactful teaching at BSc and MBA levels, focusing on marketing, international markets, and professional development. At the BSc level, taught 'Analysis of International Markets,' 'Marketing,' and 'Professional Orientation,' equipping students with the skills and knowledge needed for global business success. At the MBA level, led 'Marketing,' integrating advanced concepts with practical applications to support executive-level learning. Fostered a collaborative and engaging learning environment, bridging academic theory with real-world practice to prepare students for professional excellence.

Sep 2013 – Aug 2015 · 1 yr 11 mos

• Provided strategic leadership and operational management, driving faculty development and international engagement. Led strategic planning efforts, including decisions on the content, structure, and positioning of educational programs, as well as the development of faculty growth plans. Spearheaded international activities by identifying and securing partnerships with foreign universities, supervising cooperation agreements, and representing the institution at global conferences and meetings. Directed marketing efforts, organizing open days, representing the university at exhibitions, and developing strategies for program differentiation and website redesign. Enhanced student engagement by managing professional workshops, organizing extracurricular activities, and creating annual event concepts. Advanced the faculty’s academic profile by developing a case study writing initiative, coordinating the publication of six cases in The Case Center, and providing methodological support to faculty contributors.

Jul 2012 – Jul 2013 · 1 yr · On-site

• Conducted research for the Strategic Marketing and Innovation Research Center, supporting projects focused on market strategies and innovation management. Responsibilities included data collection, analysis, and reporting, as well as assisting in the preparation of research publications and presentations. Collaborated with senior researchers to advance insights into strategic marketing trends and innovative practices.

Sep 2011 – Sep 2013 · 2 yrs · On-site

• Supported the delivery of Bachelor-level courses in Marketing Management and Brand Management, providing assistance in curriculum execution and student engagement. Contributed to course planning, facilitated classroom activities, and supported students in understanding core marketing concepts and strategies. Played a key role in fostering an interactive and supportive learning environment to enhance academic success.

Oct 2010 – Mar 2011 · 5 mos · Russia · On-site

• Developed and executed product and marketing strategies for a publishing house, driving brand growth and audience engagement. Coordinated with suppliers and partners to ensure seamless operations and successful collaborations. Organized promotional events and sponsorships for book releases, enhancing visibility and market reach.

Jul 2010 – Sep 2010 · 2 mos · St Petersburg, St Petersburg City, Russia · On-site

Jun 2009 – Dec 2009 · 6 mos · St Petersburg, St Petersburg City, Russia · On-site

Jun 2005 – May 2008 · 2 yrs 11 mos · St Petersburg, St Petersburg City, Russia · On-site