Theodore McCullough

CEO

San Francisco, California, United States21 yrs 4 mos experience
Most Likely To SwitchAI ML Practitioner

Key Highlights

  • Negotiated multimillion-dollar deals in digital marketing.
  • Facilitated Marketo's growth leading to Adobe acquisition.
  • Established partnerships with top tech corporations.
Stackforce AI infers this person is a SaaS legal strategist with expertise in technology transactions and partnership structuring.

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Skills

Core Skills

Business DevelopmentIntellectual PropertyProduct Development

Other Skills

Artificial Intelligence (AI)Privacy ComplianceEstablishing Strategic PartnershipsOpen SourceLicensingLegal StrategyM&A TransactionsTechnology TransactionsDeal StructuringGeneral Data Protection Regulation (GDPR)PatentsPatent ProsecutionProsecutionTrademarksPatent Litigation

About

I fuel growth for innovative companies by leveraging my expertise in corporate, commercial, and international laws related to new and emerging technologies. As a business and legal strategist, I have a deep understanding of technology ecosystems and partnership deal structuring, and have a knack for monetizing and protecting these business deals/models. AREAS OF EXPERTISE ► Product & GTM Counsel ► Platform & Data Monetization ► Technology Transactions ► Tech Development Deals ► Strategic Partnership Structuring ► Complex Negotiation ► SaaS | AI/ML | Deep Learning ► GDPR | EU ePrivacy Directive ► Artificial Intelligence Act (AIA) ► M&A Post-Merger Integration While I have had the privilege to work for an industry leading SaaS company and other Fortune 500 technology product corporations—publicly traded and private equity owned—I believe it is my modest upbringing that nurtured my drive, determination, and resiliency. With education as my way of personal betterment, I have earned degrees (including Masters and JD) in law, philosophy, and computer science; as well as CIPP/E privacy certification, several AI/ML certificates, and Ethical AI certificate in process. This curiosity has helped me become a very effective dealmaker and creative problem-solver. CAREER HIGHLIGHTS: 🎯 Negotiated several multimillion-dollar deals for channel partnerships, technology development, technology access, & joint development agreements in the digital marketing space. 🎯 Facilitated growth of Marketo, resulting in acquisition by Adobe, by negotiating revenue-producing license to access 3rd-party tech. 🎯 Established mutually beneficial partnerships with top technology corporations including Meta, Google, IBM, Salesforce, and others. 🎯 Built AI models - authored Random Forest Classifiers trained using gene data, and evaluated using Confusion Matrices, MDA ranking, and F1 scores. OTHER LEGAL PROFICIENCIES: Product Development/Counsel • Data & Privacy • Contracts • Intellectual Property (Trademark, Patent, Copyright, Licensing) • Litigation • Employment • Dispute Resolution • Trade Compliance COMPETENCIES: Legal & Strategic Advisor to C-Suite • Strategic Planning • Digital Transformation • Public Speaking • Business Development • Governmental Affairs • Cross-Functional Teams • Coaching & Mentoring

Experience

Ieee

Associate Editor- IEEE "Transactions on Technology and Society"

Jun 2024Present · 1 yr 10 mos · United States · Remote

  • Review and advise on submissions to the IEEE Journal- "Transactions on Technology and Society" (TTS). TTS is a peer reviewed interdisciplinary journal that promotes diversity of expertise, communicating to a wide array of readers from multiple disciplines interested in the societal implications of technology including AI/ML.

Adobe

Director, Legal - Adobe DMe & DX

Jan 2019Present · 7 yrs 3 mos · San Francisco, California, United States · On-site

  • As a member of Adobe's Strategic Partnership team, I help spearhead the legal strategy & execution for the Digital Experience (DX) Exchange business unit, driving strategic partnerships with Fortune 100 technology companies. This includes managing the app ecosystem and providing counsel on product strategies & GTM. I also lead the creation of all partner-facing templates and mentor a high-performance team.
Business DevelopmentIntellectual PropertyArtificial Intelligence (AI)Privacy ComplianceEstablishing Strategic PartnershipsOpen Source+1

Adobe marketo

Senior Director, Legal - Marketo Inc.

Sep 2015Jan 2019 · 3 yrs 4 mos · San Mateo, California, United States

  • In this multifaceted leadership role, I drove all non-sales-related legal matters for Marketo, a rapidly evolving SaaS company that was publicly traded, then acquired by private equity (Vista Equity Partners) in 2016, and later sold to Adobe in late 2018. I advised C-level executives on business and legal strategies to meet business goals.
  • ● Fueled launch of 4 products including industry-leading account-based marketing solution, SMS marketing channel, and AI-based marketing solutions.
  • ● Protected company reputation and delivered 9-figure savings by managing all litigation and employment matters. Counseled and led efforts to resolve disputes. Directed & mentored in-house litigation attorney.
  • ● Facilitated M&A transactions by drafting board presentations on technology/IP-related acquisition matters and pre/post acquisition strategies. Led material significance post-merger integration and renegotiated significant partnership agreements following Vista Equity Partners and Adobe acquisitions.
  • ● Drafted inbound and outbound data licenses related to data enrichment, testing, and usage. Also drafted co-development, API, source code, and technology licenses. Participated in senior deal review process.
  • ● Managed trademark portfolio, created trademark strategy, and served as key interface with marketing department. Worked with Product Marketing team on corporate rebranding following Vista acquisition, helping identify new house logo/mark. Counseled marketing team on marketing law questions.

Emc

Senior IP Counsel

Apr 2013Sep 2015 · 2 yrs 5 mos · Santa Clara, California

  • IP TRANSACTIONS TEAM: I counseled on general IP strategy (e.g., outbound licensing, co-development, and patent portfolio development) for the Emerging Technologies Group (next generation flash appliance technology, converged infrastructure), and the Enterprise Content Division (content management applications).
  • ● Crafted open source legal strategy within EMC and represented EMC legal interests on CoprHD, OpenStack Foundation, EMC Code, Cloud Foundry Foundation, Apache Software Foundation, and other projects.
  • ● Represented EMC’s interests in high-level government affairs meetings.
  • ● Served as IP counsel for Dell Technologies Capital (formerly EMC Ventures).

Hewlett-packard

Senior IP Counsel

Mar 2009Apr 2013 · 4 yrs 1 mo · Palo Alto, California, United States

  • STRATEGIC IP TRANSACTIONS & COUNSELING TEAM: I was part of the team responsible for negotiating in-bound technology licenses, analyzing IP issues, and developing the IP risk profile associated with licensing opportunities and business decisions. I helped create the IP strategy for HP’s Cloud Services and Enterprise Software Group and for HP's participation in the Linear Tape Open (LTO) licensing program.
  • PATENT PORTFOLIO MANAGEMENT - webOS: I oversaw the patent portfolio and associated prosecution budget for the webOS Global Business Unit. My management responsibilities included planning the patent strategy for all wireless handsets and tablet devices within HP, conducting patent assertion and infringement analysis, performing patent portfolio due diligence, and assisting with licensing and cross-licensing opportunities.
  • PATENT PORTFOLIO MANAGEMENT - HP Labs: I managed the patent portfolios for the Exascale Computing Lab (ECL), and Business Optimization Lab (BOL) at HP Labs Palo Alto. ECL's focus is high performance computing at the exascale level, while BOL's focus is developing business intelligence and operations related software. Additionally, I managed patent portfolios related to virtualization and GPU orchestration across multi-blade systems for the HP licensing team.

Schwegman, lundberg & woessner, p.a.

Patent Attorney

Sep 2006Mar 2009 · 2 yrs 6 mos · San Jose, California, United States

  • At Schwegman Lundberg & Woessner, I was involved in patent prosecution and strategic portfolio development, as well as due diligences for mergers and acquisitions and financing transactions.
  • ● Drafted 90+ patent applications in the software and electrical arts. The applications covered technical fields including AI algorithms, networking protocols, and search algorithms. Representative clients included eBay/PayPal, SAP, Cisco, and Adobe Systems.

Lemaire patent law firm, pllc

Legal Associate

Nov 2004Aug 2006 · 1 yr 9 mos · Minneapolis, Minnesota, United States

  • PATENT PROSECUTION: I drafted patent applications in the software, electrical, and mechanical arts. Applications covered such technical fields as hydrogen-electric generation technology and wave-detection algorithms utilized in medical devices.
  • REEXAM PRACTICE: I drafted and filed successful inter partes reexam request (95/000,131) against Clear Channel Communications/Live Nation, Inc. resulting in the cancellation of all claims for U.S. Pat. No. 6,614,729.

Newman law llp

Contract Attorney - Litigation

Jun 2003Jan 2004 · 7 mos · Seattle, Washington, United States

  • GENERAL MOTIONS PRACTICE: I drafted various motions including:
  • ● Motion to Dismiss under Fed. R. Civ. Pro. § 12(b)(2) & (6) in spam cases,
  • ● Motion for John Doe discovery in a copyright case
  • ● Motion for Contempt of Court in copyright case
  • ● Adversarial Complaint in case involving domain name dispute in bankruptcy
  • ● Motion to Compel Discovery under Fed. R. Civ. Pro. 26
  • ● Motion in to Opposition to motion to compel discovery
  • ● Motion to Set Aside a Judgment under Fed. R. Civ. Pro. § 60(b) in trademark case
  • COPYRIGHT LITIGATION: I assisted in drafting various pleadings in copyright cases involving violations of music licensing agreements, and the misappropriation of copyrighted clothing patterns.
  • COMPUTER LAW LITIGATION: I assisted in cases defending persons alleged to have sent unsolicited bulk email (spam) into the America Online (AOL) network, allegedly violating the Federal and Virginia Computer Crimes Acts. Additionally, I defended corporations and individuals alleged to have violated Washington State’s anti-spam law (RCW 19.190.020).
  • TRADEMARK LITIGATION: I drafted cease and desist letters in cases involving violations of the Anti-Cyber Piracy Act, 15 USC § 1129.

Education

Temple University - James E. Beasley School of Law

Juris Doctor - JD

Gonzaga University

Master of Arts - MA — Philosophy

Seattle University

Bachelor of Arts - BA — Computer Science

Seattle University

Bachelor of Arts - BA — Philosophy

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