Preeti Sachan

Business Development Executive

Gurugram, Haryana, India7 yrs 6 mos experience

Highly Stable

Key Highlights

Led creative branding initiatives for vegan footwear.
Executed successful digital marketing strategies driving sales.
Certified Brand Strategist with advanced communication skills.

Stackforce AI infers this person is a B2C Fashion Brand Strategist with a focus on digital marketing and user experience.

Contact

Skills

Core Skills

Brand StrategyCreative DirectionCreative StrategyProduct DevelopmentBranding

Other Skills

Brand BuildingInfluencer MarketingSocial Media ManagementBusiness DevelopmentCatalogingMicrosoft ExcelResearchAdobe PhotoshopManagementSocial Media StrategyGoogle SheetsTypographyCreative DesignVendor ManagementContent Development

About

As Creative Brand Manager at Trase, I lead branding, strategizing, and digital presence, driving visibility through social media and influencer marketing. I focus on enhancing user experience by optimizing the website and building the brand’s credibility as a leader in vegan, cruelty-free footwear for women. Previously, as a Designer at House of Vian, I led design teams, managed product launches, and executed digital marketing strategies to drive brand growth and sales. A Certified Brand Strategist with an Advanced Certification in Brand Communication Management from MICA and a Bachelor of Design from NIFT, I combine creativity with strategy to elevate brands.

Experience

7 yrs 6 mos

Total Experience

2 yrs 5 mos

Average Tenure

2 mos

Current Experience

Growgether (rimashi lifestyle pvt. ltd.)

Social Media Manager

Feb 2026 – Present · 2 mos · Gurugram, Haryana, India · On-site

Brand StrategyBrand BuildingInfluencer MarketingSocial Media ManagementCreative Direction

Trase footwear

Brand Manager

Jan 2025 – Jan 2026 · 1 yr · West Delhi · On-site

At Trase, I lead the creative side of the brand, from photoshoots and Amazon A+ content to social media campaigns and website creatives. I manage end-to-end brand communication across marketplaces like Amazon, Myntra, Flipkart, ensuring the brand stays consistent and engaging.
My role also involves building marketing strategies, influencer collaborations, PR features, and digital ad creatives. Alongside this, I work closely with the founder and investors, contributing to growth discussions and aligning creative direction with business goals.
In short, I manage the creative + marketing ecosystem of the brand, making sure every touchpoint reflects Trase’s identity and supports its growth.

Business DevelopmentCatalogingMicrosoft ExcelResearchAdobe PhotoshopCreative Strategy+31

House of vian

Designer

Jan 2019 – Jan 2025 · 6 yrs · Delhi Area, India

Strategic Design Integration:
Collaborated with a fellow label on design integration to ensure alignment of their aesthetics with our brand identity.
Successfully achieved the creation of unique and cohesive footwear collections.
Managed the end-to-end product launch process.
Product Launch & Digital Promotion:
Utilized digital marketing strategies to enhance brand visibility.
Successfully drove sales through our e-commerce platform by implementing effective marketing strategies and optimizing user experience.
Assisted in the creative direction of a compelling photoshoot, collaborating with a team of professionals to capture visually stunning imagery.
Visual Brand Enhancement:
Reinforced brand narrative through visual storytelling, utilizing various mediums to convey a consistent and impactful message.
Engaged the target audience with visually captivating content, resulting in increased brand awareness and customer engagement.
Campaigning & Event Management
Managed marketing graphics, collateral, business cards, and images while coordinating material orders for marketing purposes.
Assisted the PR team in organizing the store launch event and influencer marketing.
Collaborated with the marketing team to generate new campaign ideas and support lead-generation efforts, including creating launch plan sheets.
Provided assistance in distributing press releases and managing various digital advertising partnerships.