K

Kislaya .

Consultant

Kolkata, West Bengal, India5 yrs 6 mos experience

Key Highlights

  • Achieved 99.48%ile in CAT 2022.
  • Founder of a successful start-up.
  • Expert in digital marketing strategies.
Stackforce AI infers this person is a versatile professional with expertise in operations management and digital marketing across various industries.

Contact

Skills

Core Skills

Business OwnershipStart-up LeadershipDigital MarketingMarketing ManagementOperations ManagementManagementSalesEngineeringQuality Control

Other Skills

Start-up VenturesSocial Media MarketingMarket ResearchOnline MarketingProduct MarketingMachineryMicrosoft OfficeDesignBusiness ProcessOperations AdministrationHeavy EquipmentRetail SalesLead GenerationBusiness-to-Business (B2B)Presentations

About

Cooking beats better than Litti Chokha!

Experience

5 yrs 6 mos
Total Experience
1 yr 2 mos
Average Tenure
4 mos
Current Experience

Tata steel

Strategy Consultant

Jan 2026Present · 4 mos · Kolkata, West Bengal, India · On-site

  • Stint 3 // TAS

Tata electronics

Strategy Intelligence

Oct 2025Jan 2026 · 3 mos · Mumbai, Maharashtra, India · On-site

  • Stint 2 // TAS

Tata motors commercial vehicles

International Business Strategy

Jul 2025Oct 2025 · 3 mos · Mumbai, Maharashtra, India · On-site

  • Stint 1 // TAS

Tas official

TAS Probationer

Jun 2025Present · 11 mos · Maharashtra, India · On-site

  • 69th Batch of TAS!
  • TAS Batch of 2025.

Trent ltd

TAS Summer Intern

Apr 2024May 2024 · 1 mo · Mumbai, Maharashtra, India · On-site

  • Goal: Quick Wins for Westside Offline Stores
  • Assessed customer expectations to understand their needs and preferences. Conducted both primary and secondary research, visiting competition stores and analysing industry trends to recommend quick fixes that enhance customer experience and delight.
  • Achievements:
  • Conducted customer interviews to identify pain points and preferred in-store elements.
  • Suggested inventory shrinkage solutions, including accessible trial packs and security tags (implemented).
  • Recommended quality-of-life features such as water dispensers, additional seating, smart trial rooms, and in-store Wi-Fi (some initiatives started or in progress).
  • Introduced the concept of brand connect stories for perfumes and signage for smoother returns/exchanges (started).
  • Goal: Westside YouTube Channel and Limitless Podcast Strategy
  • Suggested improvements to enhance the Westside YouTube Channel and designed a strategy for the Limitless Podcast to boost reach and engagement.
  • Achievements:
  • Implemented video tags, hashtags, and playlist thumbnails for improved SEO and visual appeal on YouTube.
  • Adapted long videos into shorts to increase reach and viewer engagement.
  • Initiated the use of YouTube’s community tab for reposting influencer media, polls, and posts to extend beyond subscribers.
  • Developed a YouTube content launch schedule.
  • Limitless Podcast & Music:
  • Designed a content strategy for the Limitless Podcast and curated in-store music through Westside Playlists.
  • Initiated adding hooks at the start of podcasts to set context and began audience-building efforts by listing podcast links on the website.
  • Identified the need for clearer positioning campaigns to enhance podcast impact.
Digital MarketingSocial Media MarketingMarket ResearchOnline MarketingProduct MarketingMarketing Management

Tata administrative services (tas)

Summer Intern

Apr 2024May 2024 · 1 mo · Mumbai, Maharashtra, India · On-site

  • Goal: Improving the App and Website with Digital Interventions to enhance customer delight
  • Worked with marketing, eCommerce, and IT teams to create and implement a roadmap for enhancing the website and app, focusing on better analytics and customer experience.
  • Tested across various platforms (iOS, Android, Windows, Mac) and developed a tracker for monitoring implementation status.
  • Achievements:
  • Initiated/fixed 30 out of 36 tasks, with remaining tasks planned.
  • Fixed features: Address details on iOS, deep linking for product sharing, app store review as a feedback system, wallet and COD testing.
  • Work in progress: Autofill OTP, spelling errors, broken links, tablet web scaling, app/website sync, store locator, reverse image search, and user details update.
  • Recommended a method for identifying digital support partners by inspecting competitors' website code.
  • Received a PPO.

Meow meow - cat

Founder

Dec 2023Present · 2 yrs 5 mos · India · Remote

Business OwnershipStart-up VenturesStart-up Leadership

Auto tech - vehicle fitness

Operations Manager

Feb 2021May 2023 · 2 yrs 3 mos · Ranchi, Jharkhand, India · On-site

  • 1. Catalysed adoption of digital testing documentation, translating into a 50% reduction in paper wastage.
  • 2. Attained ₹200k+ savings by sourcing Reflective Tapes and Speed Governors from cost-effective vendors.
  • 3. Achieved cost savings of 60% by dealing with BSIV/VI SLD certifications through authorised vehicle showrooms.
  • 4. Prompted over ₹500k in total setup cost savings by acquiring ACs through direct negotiations with Voltas.
  • 5. Ensured 100% government fitness norms compliance through strong relationships with regulatory authorities.
  • 6. Reduced 90% of vehicle clutch overload on speedo check station by implementing stringent protocols.
  • 7. Amplified awareness among 150k+ potential customers through mass cold call scheduling of portal data.
  • 8. Streamlined test lane SOPs for efficiency and consistency, achieving a 20% reduction in overall cycle time.
  • 9. Propelled address and resolution of 4k+ customer fitness concerns, promoting long-term client relationships.
  • 10. Boosted industry visibility among 50k+ prospective customers of Ranchi by facilitating digital marketing.
  • 11. Managed operations of Commercial Light Vehicle and Heavy Vehicle Lanes.
ManagementMachineryMicrosoft OfficeDesignBusiness ProcessOperations Management+1

Tata hitachi construction machinery company private limited

3 roles

Area Sales Manager

Jan 2020Jan 2021 · 1 yr · On-site

  • 1. Retail Sales Management for Compact and Heavy Line, Bihar.
  • 2. Frontline KA and Government Sales.
  • 3. Organizing frequent Sales & Service Team combined visits to existing KA & Mining customers to
  • resolve issues and machine failures resulting in acquiring referrals and satisfactory testimonials.
  • 4. Competition Study & Performance Benchmarking to capture Competition KA leads.
  • 5. Cold Calling customers from an existing database to build up future pipelines.
  • 6. Planning Hoarding Designs, Social Media Ad Campaigns, and Newspaper Ads to generate new
  • retail leads.
  • 7. Monthly Market Share & Lost Order analysis alongside every quarter inspection of Participation Ratio.
  • 8. Chalk out the plan of action to increase our market share in the upcoming months.
Heavy EquipmentManagementRetail SalesLead GenerationSalesMicrosoft Office+1

Assistant Manager

Jan 2019Dec 2019 · 11 mos · On-site

  • 1. KA/Government Sales Promotions & Marketing.
  • 2. Planning Roadshows to improve product visibility in potential pockets of Karnataka with a lower machine population.
  • 3. Conducting Demos for Municipal Corporations to generate leads from upcoming machine requirement government tenders.
  • 4. Seeding machines to SMART CITY Project in Bangalore.
  • 6. Preparing events in Machine Exhibitions to showcase machine capabilities.
  • 7. Exhibiting smartphone applications curated for Specific Machine Segments (BHL and Excavators)
  • in KA meets and EXCON’19.
  • 7. Implementing the concept of Streetwise Coverage Plan with Dealers in West and South India.
  • 8. Quarterly Presentations and Excel Sheets assessment to assess market trends.
Heavy EquipmentManagementMachineryLead GenerationPresentationsDesign+4

Graduate Engineering Trainee

Jul 2018Dec 2018 · 5 mos · On-site

  • 1. Production and Assembly.
  • 2. Manufacturing Process and Line Management.
  • 3. Procurement and Quality Control.
Batch ProcessingHeavy EquipmentMachineryEngineeringPresentationsQuality Control

Coal india limited

Internship Trainee

Jun 2016Jul 2016 · 1 mo · Ranchi, Jharkhand, India · On-site

  • 1. Project Training at CRS Barkakana - Machine, Engine, Transmission & Electrical workshops.
  • 2. On-site repair of Heavy Mining Equipment.
  • 3. Evaluation of sustainable mining measures and their effectiveness in context of open cast mines.
  • 4. Reclamation of water and mining compliance estimates.

Education

Indian Institute of Management Ahmedabad

Master of Business Administration - MBA

Jun 2023Jan 2025

BIT Sindri

Bachelor of Technology - BTech — Mechanical Engineering

Jan 2014Jan 2018

Delhi Public School, Ranchi

Science — Mathematics and Computer Science

Jan 2001Jan 2014

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