Rachel Abigail Limbert

Product Manager

Kota Tangerang Selatan, Banten, Indonesia1 yr 11 mos experience

Key Highlights

  • Proven track record in beverage marketing innovation.
  • Expertise in managing large-scale brand campaigns.
  • Strong leadership skills in cross-functional teams.
Stackforce AI infers this person is a Marketing Professional with expertise in Beverage Industry strategies and brand management.

Contact

Skills

Core Skills

LeadershipMarketing Strategy

Other Skills

CommunicationStakeholder ManagementBrand ActivationBrand StrategyBrand ManagementBranding & IdentityProject ManagementEnglishSocial Media ManagementMicrosoft OfficeInterpersonal SkillsCreativity SkillsTeamwork

About

Discovering my passion for marketing is like finding a piece of myself I didn’t know was missing. Marketing is where creativity meets strategy, and for me, it’s more than a profession, it’s a passion. From crafting stories that connect to executing campaigns that drive results, I thrive on turning ideas into impactful actions. With every project, I embrace the challenge of innovation, learning, and collaboration, driven by a commitment to growth and meaningful connections.

Experience

Unilever

2 roles

Assistant Brand Manager - Beverages Innovation Project

Nov 2025Present · 5 mos · On-site

  • Leading Buavita and Sariwangi innovation project
LeadershipCommunication

ULIP Marketing - Buavita

May 2025Nov 2025 · 6 mos · On-site

  • Responsible for Buavita brand building initiatives, including strategic marketing planning, cross-account support, and consumer experience management through sampling and activation programs.
  • Delivering impactful sampling execution with 50,000+ sampling to regain the market among the declining category
  • Managing the end-to-end marketing plan for Buavita’s New Product Development (NPD) launch, covering digital campaigns, on-ground activations, and support plans across all key accounts include exclusive launch on Shopee.
  • Handling Buavita DBD Campaign strategy and execution. Building Buavita Credibility and winning the season by massive sampling and digital campaign
Stakeholder ManagementMarketing Strategy

Pt. deltomed laboratories

Marketing Intern

Jan 2025May 2025 · 4 mos · On-site

  • Actively contributing to Antangin's marketing strategies, bridging ATL and BTL efforts to strengthen brand visibility and consumer connection
  • 1. Monitor ATL Campaigns
  • 2. Monitor BTL Activities
  • 3. POSM Production and Allocations for BTL activities

Pt taze lab international

Head of Marketing

Jul 2023Dec 2024 · 1 yr 5 mos · Hybrid

  • In charge of conducting market research, leading projects, and leveraging creativity to develop marketing campaigns while establishing a strong brand presence.
Marketing StrategyBrand Strategy

Social bread indonesia

Content Creator

Jan 2023Jul 2023 · 6 mos · Indonesia · Remote

  • Had the privilege of assisting five UMKMs as a skilled and innovative content creator as I Increased Social bread brands' loyalty. (Soraba, LIndex, HULM, LOTA, Bloomist)

Pt. maxindo international nusantara indah

Marketing Intern

Jun 2019Jul 2019 · 1 mo · Jakarta, Indonesia

  • Assists the head department for mini cooper in arranging a marathon event featuring Brompton biking company

Education

Universitas Prasetiya Mulya

Bachelor's degree — branding

Jan 2021Jan 2025

UPH College

High School Diploma

Jun 2018Jun 2020

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