Jan 2022 – Jan 2024 · 2 yrs · Paris, Île-de-France, France · Hybrid

• At Chaberton Partners, I developed a comprehensive marketing framework focused on branding, thought leadership, digital marketing and social media. I simplified the brand architecture and led two major updates of the website, with significant performance increases. I orchestrated a global agreement with LinkedIn focused on enhancing consultant engagement and productivity. Under my guidance, a focused and highly effective team consistently achieved measurable outcomes aligned with business goals.

Jan 2022 – Jan 2022 · 0 mo · Paris, Île-de-France, France

• CMO for HrFlow.ai, an advanced artificial intelligence solution to unify, understand, and automate talent data.

Jan 2019 – Jan 2022 · 3 yrs · Paris et périphérie · Remote

• I advised European B2B organisations (professional services, consulting and recruitment) in defining and implementing their marketing, communications and employer-branding strategies to optimise the post-COVID-19 business restart.

Jan 2012 – Jan 2019 · 7 yrs · Neuilly-sur-Seine, Île-de-France, France

• As the Marketing Leader for PageGroup's largest region, I led a shift toward more digital and premium offerings, driving cultural change while reducing costs. I managed a diverse team of over 90 professionals in Digital, CRM, Research, Content Marketing, Branding, and Communications.
• I established a shared services center in Barcelona, which significantly boosted productivity and innovation. I also played a pivotal role in launching the global candidate/client satisfaction program and defining Page's global brand purpose as "changing lives," which significantly enhanced brand engagement. I led the coordination of global content programs and teams, contributing to PageGroup being awarded LinkedIn’s "Most Socially Engaged Recruitment Company” worldwide.
• These initiatives resulted in a 25% cost reduction and a marked increase in satisfaction with marketing services.

Jan 2010 – Jan 2012 · 2 yrs · Paris, London, Helsinki · Hybrid

• Marketing consultancy to software firms in Europe and the USA. Led a project team redefining a global treasury software in NYC and London. Defined a global marketing program for MORS risk management software (Helsinki). Developed a reorganization plan for the marketing department of Itella Information (Helsinki). Conducted market research for OpusCapita cash management software to identify new markets across Europe.

Jan 2006 – Jan 2009 · 3 yrs · Paris, London · Hybrid

• As marketing leader for the EMEA region, I united teams across multiple external acquisitions under a common culture and offering. Through the deployment of a new brand promise and purpose, supported by new value-added service offerings, we drove alignment across the organization. To facilitate this process, I led country marketing teams, as well as digital and design teams based in Prague.

Jan 2000 – Jan 2006 · 6 yrs · Nice Area, France · On-site

• I led global marketing (Europe, US, Asia) for 4 software products and managed a team of 12 marketing executives. Together, we achieved a 300% increase in sales opportunities driven by marketing lead generation programs.

Jan 1995 – Jan 2000 · 5 yrs · Paris Area, France · On-site

• I successfully led the high-tech profit center of a marketing consultancy, serving clients such as Cisco, Dassault Systèmes, McAfee, and APC. I oversaw the execution of over 200 marketing campaigns per year.

Jan 1995 – Jan 1995 · 0 mo · London, United Kingdom

Jan 1994 – Jan 1994 · 0 mo · Munich Area, Germany