Fred Parry

Founder

London, United Kingdom11 yrs experience
Most Likely To SwitchHighly Stable

Key Highlights

  • Founded a successful city-wide game played by major companies.
  • Featured on Dragons' Den and BBC homepage.
  • Created innovative solutions to combat loneliness.
Stackforce AI infers this person is a SaaS entrepreneur with expertise in event management and web development.

Contact

Skills

Core Skills

EntrepreneurshipLeadershipWeb DevelopmentCreative InsightEvent ManagementE-commerceApp Development

Other Skills

ManagementPublic SpeakingOnline MarketingWeb DesignFront-End DevelopmentMarketingProduct DesignContent CurationPitchingStrategySocial Media MarketingSocial Media

About

I built a city-wide game of hide-and-seek where teams race to find someone hiding in a pub or bar, using a location tracking app, and complete challenges along the way for points. Played by hundreds of companies including Amazon, Meta, Salesforce, Google, Nando’s (🐔!) and many more. We’ve reached over 13,000 players globally, made it on Dragons' Den and have plenty more exciting things planned. Hunts have taken place in London, Bristol, New York, Amsterdam, Melbourne, Chicago, Rom, Madrid, Milan, Newcastle, Cardiff, Glasgow and even Bury St Edmunds. A fun alternative to traditional team building, dating events and just going to the pub with friends. Nando's last played with their management team in Rome! Behind the silly costumes - we are on a mission to combat loneliness, by creating fun new ways of bringing people together. Find out more: 🐔 https://chickenru.sh 🪑 https://emptychairs.org.uk More to come.

Experience

11 yrs
Total Experience
1 yr 9 mos
Average Tenure
3 yrs 4 mos
Current Experience

Chicken rush

Head Chicken

Jan 2023Present · 3 yrs 4 mos · Greater London, England, United Kingdom

  • A fast-paced GPS hide & seek game for groups of 4 up to 500. Race against each other to find the 'Chicken' and complete hilarious challenges along the way.
  • Over 10,000 players globally to date.
  • A popular alternative to boring team-building activities. Past players include Amazon, Meta, KPMG, PwC, British Airways & Nando’s.
  • We also host 'Blind Dates', a monthly dating event for 150 singles where they hunt a Chicken on a first date (Channel 4, Evening Standard, Cosmopolitan)
EntrepreneurshipLeadershipWeb DevelopmentManagementPublic SpeakingOnline Marketing

Rhubarb education

Co-Founder

Jan 2020Dec 2022 · 2 yrs 11 mos · London

  • Rhubarb was an award-nominated team specialising in web design and development, providing creative insight to businesses that wish to grow their digital presence.
  • We specialised in providing unique e-learning experiences for use in both the world of education and business.
  • A highlight was getting featured by Bitesize on the BBC homepage during lockdown in 2020, resulting in the UK's kids stuck at home flocking to a few of our games. I'm really proud of our work.
Web DesignWeb DevelopmentCreative Insight

The royal household

Front-End Web Developer

Apr 2019Dec 2019 · 8 mos · London, Greater London, United Kingdom

  • overview:
  • rejoined the iDEA team creating a team of four
  • redesigned and worked on the iDEA platform (Vue / Laravel)
  • saw iDEA reach half a million users (crazy)
  • relapsed on coffee addiction
Front-End DevelopmentWeb Development

Lrtt: limited resource teacher training

Web Developer

Dec 2017Mar 2020 · 2 yrs 3 mos

  • I joined as a freelance web developer supporting LRTT / Inspiring Teachers with their website.
  • It was a fully-remote team spread across New Zealand, Argentina, Uganda, India and many more countries but it felt like one big family!
Web Development

The royal household

2 roles

Programmes Assistant

May 2017Sep 2017 · 4 mos · London Area, United Kingdom

  • overview:
  • rejoined the iDEA team for 5 months in the Summer
  • worked on the website with Floxx, a web agency we were using
  • maintained the platform while dealing with multiple authentication issues
  • saw user growth reach over 20K users (I joined the team initially at around 1600)
  • My main learning probably was how a small team can still get so much done.
Web Development

Office Intern

Apr 2016Sep 2016 · 5 mos · London

  • overview:
  • joined the Inspiring Digital Enterprise Award (iDEA), an edtech platform teaching digital skills through bite-sized content. (I'd end up working for iDEA full-time for 17 months over the next 3.5 years)
  • worked with a development agency (Floxx) and maintained the platform
  • learnt a huge amount under iDEA's lead, Kerensa Jennings, the best boss.
  • curated educational content and researched gamification techniques
  • managed all design work, web design / brand / brochures & leaflets / social media
Web DevelopmentContent Curation

Edinburgh knowledge

Events Manager

Sep 2016Nov 2018 · 2 yrs 2 mos · Edinburgh, United Kingdom

  • While at university, I set up a nightlife event called "Tunnel" - bringing students together with music in an old train tunnel below student halls. It grew too fast and reached around 500 people in total. Footfall reached 300 people during our second event until the police arrived.
  • I then helped run a nightlife event called Mothership Connection with a close friend, Tim Gillum. It sold out 4 times with the highest capacity being just over 900. It was an eclectic event bringing the best of funk music to students with our USP being live music being played in tandem with DJs. We had a tour in November 2018 - playing in Edinburgh, Newcastle and Leeds.
  • We learnt quickly abut marketing, people management and how to build a spaceship with old chairs, lasers and a smoke machine.
  • ____
  • My involvement started through a website called Edinburgh Knowledge that I built in my spare time while studying Computer Science. I wanted to stop everyone asking "where is everyone going out tonight". People could vote on where they wanted to go out, see which club was popular that night and where their friends were going. With 5000 unique users on the site in the first week it was successful and a chunk of my university's campus started using it.
  • In the end I couldn't maintain it as I was manually putting in every event into the site each night and didn't have time to keep it going, I'd build it very differently if I revisited it.
  • In Sept 2019 an iOS app called JIGR popped up in Edinburgh doing the same thing. Time will tell if someone can do it properly!
Event ManagementMarketing

Fredbeast

Freelance Web Developer

Jan 2016Aug 2018 · 2 yrs 7 mos · London

  • I was a freelance web developer for a range of clients, I worked primarily on website development as well as product design / logos / graphics / brochures / leaflets and more...
Web DevelopmentProduct Design

Hu:bris

T-shirt Seller

Jul 2015Dec 2015 · 5 mos · London Area, United Kingdom

  • A friend and I tried to build and run an online shop selling t-shirt and jumper designs. We got some clothing made and we started to sell stock online and at some London markets. We learnt how to sell well, and how to sell badly.
  • While we did this I started building a part of the website called Hu:bris "bespoke", where we'd show customers lots of pictures of random t-shirt designs and see if they liked them or not, basically "Tinder for clothes". I built it in Node, my first time using the MEAN stack.
  • Once that was up and running, we used that data to recommend clothing they'd like and used MailChimp to email custom designs to them based on their tastes. We made these manually as fast as possible, directed completely by their answers.

Moonfruit

PitchYourBiz Winner

Nov 2014Nov 2014 · 0 mo · London Area, United Kingdom

  • A friend and I pitched Gimmy in Moonfruit's PitchYourBiz competition in November 2014, aged 17. With a prize worth £10k, including £5k in cash, it was exactly what we needed to keep working on the app.
  • We spent countless late nights building our proposal and ended up submitting it with around 1 minute to spare before the deadline. A few weeks later... we found we'd won. I read the email, ran out of my room to try and tell someone, tripped up and stacked it into the nearest wall.
App DevelopmentPitching

Gimmy

Co-founder

Sep 2014Dec 2015 · 1 yr 3 mos

  • Myself and my friend Hannibal Knowles had an idea for an address book app. We wanted a system where if we updated our own contact details on our phone, our details in our friends' phones would magically update instantly too. No more "new number 077..." Facebook statuses!
  • We created mockups, made a basic MVP and pitched it in a competition run by Moonfruit. After winning and securing some funding (£5K) and some mentoring, we started working on a beta iOS app with Space-O technologies in Gujarat, India.
  • We flew out to Silicon Valley and lived their for 3 months. We learnt to code and how not to project manage. We'd just turned 18 and had meetings with a couple of VCs, met some of our heroes in the tech world at the time and even got to discuss growth strategy with a similar app's ex-CEO (from Plaxo). But no matter how hard we tried, we failed hard and fast.
  • Hannibal was with me every step of the way, even though I was terrible at working as a team at that point. It was a priceless experience and it made me grow up very quickly.
E-commerceWeb Development

Education

The University of Edinburgh

Computer Science with Management — Informatics

Jan 2016Jan 2017

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