Julia Alvarenga

Co-Founder

Cambridge, Massachusetts, United States3 yrs 3 mos experience

Most Likely To SwitchAI Enabled

Key Highlights

Demonstrated leadership in founding Harvard's first marketing organization.
Achieved 2nd place in Harvard Grid's Applied AI Demo Day.
Developed data-driven content strategies for Harvard's social media.

Stackforce AI infers this person is a Marketing and Product Management professional with a strong focus on AI and Digital Media.

Contact

Skills

Core Skills

Community EngagementEvent ManagementMarketing StrategyProject ManagementStrategic Marketing ManagementProduct StrategyDigital Media DesignDigital StrategyProduct ManagementUser Interface PrototypingVideo ProductionSocial Media Outreach

Other Skills

Email MarketingTeam ManagementWeb DevelopmentBusiness StrategyGraphic DesignAdvertisingAdobe Creative SuiteCopywritingInterviewingStorytellingCompetitive AnalysisMarket ResearchVideo EditingTeam BuildingRisk Management

About

A cappuccino a day keeps the doctor away (I don’t really eat apples). Senior at Harvard, Economics + CS, marketing + AI after hours. One thing I love more than a good cappuccino? A great chat. Let’s chat! P.S. I write on Substack: https://substack.com/@juliasalvarenga

Experience

The collective

Founding Fellow

Feb 2026 – Present · 2 mos

Home to the world's most ambitious founders, operators, and investors across NYC, Boston and SF.

Harvard grid

Applied AI 2025 Cohort Member

Oct 2025 – Present · 6 mos · Cambridge, Massachusetts, United States

One of ten Harvard SEAS undergraduates selected to participate in the 2025 Cohort of Harvard Grid's Applied AI Incubator. Demo Day winner (2nd place).

Thirdlayer (yc w25)

Growth

Jul 2025 – Sep 2025 · 2 mos · San Francisco, California, United States · On-site

Harvard business school

Roberts Family Fellow

Apr 2025 – Present · 1 yr

Selected as a member of the 2025 cohort of the Harvard Undergraduate Technology Innovation Fellows Program (HUTIF), designed to equip a "group of 10-15 outstanding Harvard College students to build knowledge, skills, and a community, that will put them on a path to launch and lead innovative endeavors."

Harvard undergraduate marketing group

Co-Founder / President

Jan 2025 – Jan 2026 · 1 yr · Cambridge, Massachusetts, United States · On-site

Harvard’s first marketing organization.

Harvard student agencies

3 roles

Creative Strategist

Dec 2024 – May 2025 · 5 mos

Chief Marketing Officer

Aug 2023 – Nov 2024 · 1 yr 3 mos

HSA is the world’s largest student-run company – operating since 1957 – generating more than $13 million in annual revenue and employing over 900 students across 10 business units. Directed marketing strategies across 10 divisions spanning B2B and B2C industries, leading a four-person central team.

Project ManagementMarketing StrategyTeam ManagementWeb DevelopmentBusiness Strategy

Marketing Manager

Sep 2022 – Aug 2023 · 11 mos

The Harvard Shop is a multimillion-dollar business selling official Harvard merchandise, with 3 retail locations in Harvard Square and an eCommerce store. Worked 15+ hours per week during the academic term. Drove $500K+ in sales with a 216% YoY revenue increase through automated email workflows, seasonal campaigns, and targeted ads, achieving a 928% Google Ads ROI and a 31% email open rate.

Strategic Marketing ManagementGraphic DesignAdvertisingAdobe Creative SuiteProduct Strategy

Cabot house committee

2 roles

Co-Chair

Promoted

Dec 2024 – Jan 2026 · 1 yr 1 mo

Elected by my peers to lead Harvard’s undergraduate house, managing a team of 15 chairs and negotiating with The Dean of Students Office (DSO) to secure funding for operation and build house engagement.

Community Engagement Chair

Dec 2023 – Dec 2024 · 1 yr

Organized 20+ inclusive events per semester averaging 40 people in attendance to foster community engagement and strengthen connections among students.

Community EngagementEvent ManagementEmail Marketing

Hcs product lab

2 roles

Case Team Lead

Sep 2024 – Dec 2024 · 3 mos

Digital Media DesignDigital StrategyCopywritingInterviewingStorytelling

Associate Product Manager

Feb 2024 – Sep 2024 · 7 mos

Proposed AI-powered scheduling solutions for a Fortune 100 video collaboration platform, conducting user interviews, competitor analysis, and usability tests to then create detailed market and product requirement documents.

Product ManagementUser Interface PrototypingCompetitive AnalysisInterviewingMarket Research

Harvard university public affairs & communications

Digital Media Intern

Sep 2024 – Feb 2025 · 5 mos

Delivering campaigns for Harvard’s flagship Instagram (@harvard) and Linkedin accounts, achieving 21M+ impressions and 6.8M+ views under three months (15.6% growth); overseeing a 200+ post editorial calendar to optimize workflows and ensure scalability.

Harvard brazilian association (hbass)

Director of Communications

Aug 2024 – May 2025 · 9 mos

Sollis health

Extern

Jul 2024 – Jul 2024 · 0 mo · New York, United States · On-site

Collaborated with C-suite executives to analyze potential expansion cities; collected and validated 200+ data points on concierge doctor pricing, availability, and services; developed an interactive map to guide strategic expansion efforts.

Video EditingCopywritingVideo ProductionSocial Media Outreach

Harvard university

Crimson Content Creator for Harvard College Communications

Feb 2023 – Sep 2024 · 1 yr 7 mos · Cambridge, Massachusetts, United States

Developed data-driven content strategies for Instagram (200k) and TikTok (33.5k), leveraging analytics to drive approximately 1M views; gathered user insights by conducting interviews and creating detailed profiles to showcase unique needs, contributions, and achievements.