Mar 2023 – Dec 2023 · 9 mos · Srilanka · On-site

• Manufacturing trainee – Technical Textile Manufacturing | Rossli
• During my time at Rossli, I worked across the full technical textile value chain, gaining hands-on exposure to fabric engineering, production systems, and manufacturing economics. This experience shaped my manufacturing-first approach to building scalable apparel businesses.
• I was involved in:
• Yarn selection and fabric construction decisions
• Knitting and processing workflows
• Dyeing, finishing, and quality control standards
• Production planning and capacity utilization
• Costing structures and wastage reduction
• Vendor coordination and lead-time optimisation
• Working closely with factory operations gave me a clear understanding of how raw material choices, process efficiencies, and yield control directly impact gross margins and working capital cycles.
• This operational grounding enables me to approach brand-building with a strong command over COGS, production scalability, and supply chain discipline — ensuring that growth is built on solid unit economics rather than marketing alone.
• The exposure to structured manufacturing systems continues to influence how I build and scale consumer products with margin resilience and operational predictability.

May 2022 – Jun 2022 · 1 mo · Chennai, Tamil Nadu, India

Nov 2021 – Dec 2022 · 1 yr 1 mo

Jun 2021 – Present · 4 yrs 10 mos · India

Mar 2020 – Nov 2021 · 1 yr 8 mos · Chennai, Tamil Nadu, India

• Filmtown was a pop-culture and film-inspired merchandise brand built around real-time trends and fandom-driven demand. The idea was simple translate moments from cinema and viral culture into wearable, high-quality products that resonated instantly with audiences.
• The brand operated on a fast-response model, where trend identification, design development, and production turnaround were closely aligned. This experience helped me understand consumer psychology, speed-to-market execution, and the dynamics of demand driven by cultural relevance.
• While Filmtown gained traction through trend-based merchandise, the journey highlighted a deeper insight — sustainable scale requires strong product fundamentals and operational depth beyond trend cycles.
• This learning directly led to the evolution of the brand into Effilo, where the focus shifted from trend-led merchandise to performance-driven apparel built on strong manufacturing control, margin discipline, and scalable unit economics.