Ayush Agarwal — Digital Marketing Specialist

Hi, I am Ayush, a marketer by profession and a gamer from the heart. I have always been fascinated by the intersection of technology and marketing, and I have honed my skills in social media marketing, B2B marketing, digital marketing, content marketing, customer service, market strategy to become a well-rounded marketing professional. As a marketer, I understand the importance of creating meaningful connections with customers and driving business results. I am skilled in crafting social media strategies that engage and resonate with audiences, and I am able to leverage marketing tools to drive traffic, leads, and conversions. I am also experienced in managing customer service teams and ensuring that every customer interaction is positive and memorable. My market strategy skills allow me to analyze market trends and identify opportunities to drive growth for businesses. In addition to this, my technology skills allow me to leverage the latest tools and platforms to execute campaigns and strategies that deliver results. I thrive in an environment of innovation, dedication, passion, and persistence, with a particular affinity for Al-driven tools in the marketing space. This combination of technology and creativity fuels my drive to explore new horizons and push the boundaries of what is possible. Outside of work, I am a passionate gamer and I enjoy exploring new games and virtual worlds and interacting with other gamers online. I believe that my love for gaming has helped me develop a unique perspective on marketing and how to engage with different types of audiences. If you are looking for a marketer who is skilled in social media marketing, digital marketing, and customer service, then look no further. Let's connect and see how we can work together to achieve your business goals. Email - ayush@i95dev.com

Stackforce AI infers this person is a MarTech professional with expertise in digital marketing and event management.

Location: Hyderabad, Telangana, India

Experience: 6 yrs 9 mos

Skills

Social Media Marketing
Marketing Strategy
Content Marketing
Event Marketing
Online Marketing
Digital Marketing
Customer Service

Career Highlights

Expert in data-driven social media strategies.
Proven track record in event marketing and management.
Skilled in leveraging AI tools for marketing optimization.

Work Experience

Meet Magento New York 2024

Social Media and Event Communications Co-ordinator (8 mos)

i95Dev

Senior Social Media Marketer (2 yrs 3 mos)

Marketing Executive (3 yrs 6 mos)

Marketing Analyst (1 yr)

JIVA InfoTech Inc.

Marketing Executive (3 yrs 6 mos)

Marketing Analyst (1 yr)

Amazon

Customer Service Associate (6 mos)

JIVA InfoTech Inc

Marketing Intern (4 mos)

Education

Bachelor of Business Administration - BBA at St. Joseph's Degree & PG College

Intermediate (10+2) at Delhi Public School Hyderabad

at Delhi Public School Hyderabad

Ayush Agarwal

Digital Marketing Specialist

Hyderabad, Telangana, India6 yrs 9 mos experience

Most Likely To SwitchAI Enabled

Key Highlights

Expert in data-driven social media strategies.
Proven track record in event marketing and management.
Skilled in leveraging AI tools for marketing optimization.

Stackforce AI infers this person is a MarTech professional with expertise in digital marketing and event management.

Contact

Skills

Core Skills

Social Media MarketingMarketing StrategyContent MarketingEvent MarketingOnline MarketingDigital MarketingCustomer Service

Other Skills

Content CreationCampaign ExecutionAnalyticsMarketing ToolsEvent ManagementCompetitor AnalysisSearch Engine Optimization (SEO)Email MarketingTeamworkSocial MediaBrandingVideo EditingData VisualizationDesignCanva

About

Experience

6 yrs 9 mos

Total Experience

2 yrs 9 mos

Average Tenure

5 yrs 9 mos

Current Experience

Meet magento new york 2024

Social Media and Event Communications Co-ordinator

Feb 2024 – Oct 2024 · 8 mos · New York, United States · Remote

As the Social Media & Event Communications Coordinator, I led digital marketing and communication efforts to boost brand visibility, ticket sales, and event engagement.
Event Marketing & Strategy
Directed end-to-end email marketing campaigns, managing platform setup, segmentation, automation, and A/B testing to increase engagement. Handled social media promotions across LinkedIn, X (Twitter), YouTube, and Instagram to drive awareness and registrations. Collaborated with teams to enhance the Meet Magento NY website for a better user experience and smoother ticketing.
Speaker & Sponsor Management
Managed communication with speakers and sponsors, ensuring timely submission of assets and deliverables. Oversaw submission reviews and developed sponsor and speaker manuals with branding guidelines, deadlines, and event best practices.
Operations & Event Execution
Implemented Zoho Backstage for ticketing, registration, and lead capture. Researched and coordinated vendors for awards, signage, and printing, balancing cost and quality. Designed the event floor plan to optimize sponsor visibility and attendee flow.
Content & Influencer Marketing
Developed video scripts and coordinated with designers for promotional campaigns. Executed LinkedIn outreach to influencers, industry leaders, and potential sponsors. Optimized YouTube and website video content for stronger SEO and visibility.
Analytics & Performance Tracking
Conducted social media audits and analyzed performance to refine strategy. Managed multiple communication inboxes for sponsors, attendees, and partners. Compiled reports on campaign performance, engagement trends, and insights to guide future events.

Event MarketingEmail MarketingContent MarketingDigital Marketing

I95dev

3 roles

Senior Social Media Marketer

Promoted

Jan 2024 – Present · 2 yrs 3 mos

𝐒𝐨𝐜𝐢𝐚𝐥 𝐌𝐞𝐝𝐢𝐚 𝐒𝐭𝐫𝐚𝐭𝐞𝐠𝐲 & 𝐁𝐫𝐚𝐧𝐝𝐢𝐧𝐠
Developed & executed data-driven strategies to enhance brand awareness &
engagement across different social media platforms.
Managed content creation, scheduling, & publishing, ensuring alignment with overall marketing
goals.
image.
𝐂𝐚𝐦𝐩𝐚𝐢𝐠𝐧 𝐄𝐱𝐞𝐜𝐮𝐭𝐢𝐨𝐧 & 𝐄𝐧𝐠𝐚𝐠𝐞𝐦𝐞𝐧𝐭
Planned & executed organic social media campaigns to drive audience growth & conversions.
Engaged with followers, fostered community relationships, & optimised content for platform-specific best practices.
Collaborated with internal teams & influencers to amplify brand messaging & improve social
reach.
𝐂𝐥𝐢𝐞𝐧𝐭 𝐏𝐫𝐨𝐣𝐞𝐜𝐭𝐬 & 𝐒𝐨𝐜𝐢𝐚𝐥 𝐌𝐞𝐝𝐢𝐚 𝐒𝐭𝐫𝐚𝐭𝐞𝐠𝐲
Conduct social media audits to assess performance & areas for improvement.
Implement best practices for engagement, reach, & brand consistency
Optimize social media platforms for improved visibility & effectiveness
Perform competitor research to analyze trends & opportunities
Develop & manage content calendars for strategic planning
Execute additional client-related tasks to enhance the digital presence
𝐌𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠 𝐓𝐨𝐨𝐥𝐬 & 𝐀𝐮𝐭𝐨𝐦𝐚𝐭𝐢𝐨𝐧
Leveraging tools like HubSpot, Hootsuite, Zoho, & various AI-driven solutions to streamline &
automate marketing tasks
Enhancing efficiency in campaign management, social media scheduling, & customer
engagement
Utilizing AI for content optimization, audience insights, & performance tracking
𝐀𝐧𝐚𝐥𝐲𝐭𝐢𝐜𝐬
Monitored key performance metrics, providing insights to refine strategies for increased ROI.
𝐋𝐞𝐚𝐝𝐞𝐫𝐬𝐡𝐢𝐩 & 𝐓𝐡𝐨𝐮𝐠𝐡𝐭 𝐋𝐞𝐚𝐝𝐞𝐫𝐬𝐡𝐢𝐩
Optimized & managed key executives’ social media presence to position them as thought leaders
leaders.
Led employee advocacy programs to boost organic reach & engagement.
Stayed updated with the latest social media trends, platform algorithms, & content strategies
to drive innovation.

Social Media MarketingContent CreationCampaign ExecutionAnalyticsMarketing ToolsMarketing Strategy

Marketing Executive

Promoted

Jul 2020 – Jan 2024 · 3 yrs 6 mos

Marketing and Distribution for i95Dev. Social Media Specialist, Content Marketing, YouTube
Marketing. Google Business Manager
Planning and executing various events – Adobe Summit, Magento Meetup, Directions NA,
Community Summit NA, etc.
Competitor Analysis, Detailed Analysis and Reports, Team Management,
In addition to i95Dev Social Media, working for Jiva Infotech and Mentor Consulting Services
Social Media Channels for higher reach.
Website Audit and Optimizations
Platform-specific focus like LinkedIn Pulse, Reputation Management, Content Marketing, and
Optimizations led to a 100% increase in LinkedIn followers.
Working on Social Listening and sharing new ideas and strategies with the team, and
implementing the same.

Content MarketingEvent ManagementCompetitor AnalysisSocial Media MarketingEvent Marketing

Marketing Analyst

Jul 2019 – Jul 2020 · 1 yr

Online MarketingSearch Engine Optimization (SEO)

Jiva infotech inc.

2 roles

Marketing Executive

Promoted

Jul 2020 – Jan 2024 · 3 yrs 6 mos

Online MarketingSocial Media Marketing

Marketing Analyst

Jul 2019 – Jul 2020 · 1 yr

Working on Content Writing and Marketing, Social Media Marketing.
Search Engine Optimization, including on-page and off-page optimizations, comprehensive
keyword optimizations, website Audit, YouTube Optimizations, etc.
Detailed Planning and execution of the Influencer Marketing strategy, including identifying the top
influencers related to the brand, engaging with them on social media and communicating with
them.
Trying out new social media strategies for brand upliftment like Infographics, Short videos,
YouTube Shorts, YouTube explanatory videos, Storyboards, Creative carousels, Podcasts, etc.
Working for various Campaigns and webinars, including Planning and Execution (Comarketing
Campaign by Adobe, Group and Forum promotions, Webinars.)

Online MarketingSearch Engine Optimization (SEO)

Amazon

Customer Service Associate

Aug 2018 – Feb 2019 · 6 mos · United Kingdom

Worked as a Customer Service Associate for the UK and helped customers with the problems
they faced by providing convincing resolutions.
Responsible for understanding all the policies, practices and strategies for serving the company
and the customers.
Won prize for best CSA with 0 Callouts and Full Attendance.
Won prize for Good Performance.

Customer ServiceTeamwork

Jiva infotech inc

Marketing Intern

Mar 2018 – Jul 2018 · 4 mos · Hyderabad Area, India

Responsible for understanding i95Dev’s (JIVA’s eCommerce brand) digital marketing strategy
and recommending changes.
Conducted secondary research to help them build their eCommerce digital marketing strategy.
Off-Page SEO

Social MediaTeamwork